Upgrade Mobile-Friendly Marketing To Mobile-Centric

Upgrade Mobile-Friendly Marketing to Mobile-Centric

It’s been quite some time since “Mobilegeddon,” when Google and other search engines forced businesses to take mobile users into account in a meaningful way. Given the very real consequences to your business, you’re undoubtedly already mobile-friendly as a result.…

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3 Crucial Keys To Creating The Best Coupon Design

3 Crucial Keys to Creating the Best Coupon Design

Direct mail response rates rebounded sharply in 2016. According to the DMA, the rates were the highest since 2003. House list response rates were 5.3% and prospect list rates responses were 2.9%. With numbers like those, competition for both print and…

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Clean Up Using These Marketing Tips For Dry Cleaners

Clean Up Using These Marketing Tips for Dry Cleaners

Today's U.S. dry cleaning is a $9 billion industry with more than 36.5 thousand businesses in service. Dry cleaners process about one hundred thousand garments each year, or one to three garments per household. Between 2010 and 2015, many households cut back on dry…

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6 Unique Challenges That Women Business Owners Face

6 Unique Challenges that Women Business Owners Face

If the Women’s March in January taught us anything, it’s that women are willing to fight gender-based inequality and discrimination worldwide. Despite the huge strides women have made in business in general, many challenges remain. The accelerated growth of women-owned businesses (WOB)…

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