Targeted Direct Mail Postcards
Valpak has partnered with the U.S. Postal Service* to bring small businesses an affordable stand-alone postcard that targets homeowners. Neighborhood-targeted postcards mail to the same households as the Blue Envelope. Unlike other mail services, our full-color postcard is not a ride-along that must mail on the same day and with the host piece. One standard size (8 ½” x 5”) is available and inventory is extremely limited.
Cost-effective Direct Mail Campaigns for Your Target Audience
Neighborhood-targeted postcards from Valpak command attention, drive response and cost up to 30% less than traditional postcard mailers (contact us for complete pricing details). When you pair a postcard mailing with a Blue Envelope marketing campaign, you:
- SAVE MONEY on mailing list costs and postage while your message gets delivered to high-quality demographics
- REDUCE WASTE by only targeting households that meet rigorous demographic criteria and are relevant to your offer (vs. most others that mail every carrier route in a ZIP code)
- DOUBLE YOUR EXPOSURE with full-color postcards and shared mail ads that give you the ability to promote multiple products and services to the same household
Increase Response Rates with Full-Service Postcard Marketing
From graphic design to offer recommendations to postage, everything is included with our neighborhood-targeted mail piece. Compare this to Every Door Direct Mail (EDDM) from the post office, which is much more manual, especially if you’re doing it all yourself!
Thousands of small businesses like landscaping companies and real estate agencies, have used these postcards to reach their best customers. Here are some of their success stories:
Postcard Direct Mail Marketing – Success Stories from Our Clients
“Our organization does a very large volume of direct mail each year and Valpak has proven superior. We know when postcards are hitting consumer’s home, because the phone starts to ring.” – Kevin M., real estate client
“With Valpak we have seen an increase in new patients at a lower acquisition cost than other direct mail products. The ROI is better with the mailers.” – Jason B., dental client
“We are noticing an increase in calls and they never fail to mention Valpak. Other marketing companies are extremely overpriced and they don’t bring in as much business as Valpak.” – Jose C., landscaping client
If you’re looking to stand out from your competition and increase revenue, Valpak’s targeted postcards are the cost-effective solution. Inventory is first come, first served, so contact us today to reserve your spot.
*Valpak is a non-exclusive partner of the USPS.