Omnichannel Marketing for Small Businesses

The Traditional Funnel No Longer Applies

“Omnichannel” is one of those marketing buzzwords we love to hate. Simply put, it’s marketing that makes it easy for customers to act, no matter which channel or platform they’re on or what stage of the shopper journey. Developing an omnichannel strategy is no longer optional—it’s critical. This e-book will help you:

  • Create an omnichannel marketing strategy
  • Connect with distinct types of shoppers
  • Use consumer research to your advantage