{"id":25585,"date":"2024-01-24T18:58:32","date_gmt":"2024-01-24T18:58:32","guid":{"rendered":"https:\/\/advint.valpak.com\/advertise\/?post_type=download&#038;p=25585"},"modified":"2024-01-29T13:51:43","modified_gmt":"2024-01-29T13:51:43","slug":"valpak-consumer-infographic","status":"publish","type":"download","link":"https:\/\/www.valpak.com\/advertise\/download\/valpak-consumer-infographic","title":{"rendered":"Valpak consumer infographic"},"content":{"rendered":"\n<div class=\"wp-block-uagb-container uagb-block-0456e7bc alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-f4f83879\">\n<h2 class=\"wp-block-heading\" id=\"h-who-s-on-the-other-side-of-the-blue-envelope\">Who\u2019s on the other side of The Blue Envelope?<\/h2>\n\n\n\n<p>Each month, Valpak mails to a target audience of millions of homes in the U.S. And while there\u2019s nothing average about our consumers, demographic and purchase power insights tell us who she is. Yes, she. Girl (buying) power.<\/p>\n\n\n\n<p>The Valpak consumer is a homeowner with a home value and household income higher than the U.S. average. She\u2019s the buying decision-maker, college educated, married with at least 1 child and she uses Valpak coupons to save money. Small business owners who advertise with Valpak&nbsp;<a href=\"\/advertise\/solutions\/blue-envelope\">direct mail marketing<\/a>&nbsp;and&nbsp;<a href=\"\/advertise\/solutions\/digital-marketing\">digital marketing solutions<\/a>&nbsp;optimize their ad spend while boosting brand awareness and turning potential customers into loyal customers.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-9d46156f\">\n<iframe loading=\"lazy\" src=\"https:\/\/go.valpak.com\/l\/50492\/2018-03-23\/9h5ltt\" width=\"100%\" height=\"500\" type=\"text\/html\" frameborder=\"0\" allowTransparency=\"true\" style=\"border: 0\"><\/iframe>\n<\/div>\n<\/div><\/div>\n","protected":false},"featured_media":23731,"template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","_swt_meta_header_display":false,"_swt_meta_footer_display":false,"_swt_meta_site_title_display":false,"_swt_meta_sticky_header":false,"_swt_meta_transparent_header":false,"_links_to":"","_links_to_target":""},"categories":[1946],"class_list":["post-25585","download","type-download","status-publish","has-post-thumbnail","hentry","category-downloads"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v24.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Valpak consumer infographic - Valpak Advertising<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.valpak.com\/advertise\/download\/valpak-consumer-infographic\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Valpak consumer infographic\" \/>\n<meta property=\"og:description\" content=\"Who\u2019s on the other side of The Blue Envelope? 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Each month, Valpak mails to a target audience of millions of homes in the U.S. And while there\u2019s nothing average about our consumers, demographic and purchase power insights tell us who she is. Yes, she. Girl (buying) power. 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