{"id":25176,"date":"2024-01-16T13:56:22","date_gmt":"2024-01-16T13:56:22","guid":{"rendered":"https:\/\/advint.valpak.com\/advertise\/?page_id=25176"},"modified":"2024-03-08T14:49:51","modified_gmt":"2024-03-08T14:49:51","slug":"social-media-advertising","status":"publish","type":"page","link":"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising","title":{"rendered":"Social Media Advertising"},"content":{"rendered":"\n<div class=\"wp-block-uagb-container hero uagb-block-a4f91641 alignfull uagb-is-root-container\">\n<div class=\"wp-block-uagb-container uagb-block-3311792f\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-container hero-content uagb-block-9ad8b695\">\n<h1 class=\"wp-block-heading has-background-color has-text-color\" id=\"h-drive-website-traffic-or-leads-with-valpak-social-media-advertising\" style=\"margin-top:0;margin-bottom:0;font-style:normal;font-weight:600;line-height:1.1\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-vp-primary-green-color\">Drive<\/mark> website traffic or leads with Valpak\u00ae social media advertising<\/h1>\n\n\n\n<p class=\"has-background-color has-text-color\" style=\"margin-top:var(--wp--preset--spacing--small);margin-bottom:var(--wp--preset--spacing--small)\">Unlike some other social media agencies, we guarantee your campaign impressions<\/p>\n\n\n\n<div class=\"wp-block-buttons smooth-scroll is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button btn-primary btn-large\"><a class=\"wp-block-button__link wp-element-button\" href=\"#contact-us\">Get Started<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-fc9b24c6 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\"><div class=\"yoast-breadcrumbs\"><span><span><a href=\"https:\/\/www.valpak.com\/advertise\/\">Home<\/a><\/span> \u00bb <span><a href=\"https:\/\/www.valpak.com\/advertise\/solutions\">Solutions<\/a><\/span> \u00bb <span><a href=\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\">Digital Marketing<\/a><\/span> \u00bb <span class=\"breadcrumb_last\" aria-current=\"page\">Social Media Advertising<\/span><\/span><\/div><\/div><\/div>\n\n\n\n<section class=\"wp-block-uagb-container uagb-block-905749a5 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-b0b4d33f\">\n<h2 class=\"wp-block-heading has-custom-vp-primary-green-color has-text-color has-link-color wp-elements-a582d21ad9b476e10b71da5adde6bb82\" id=\"h-reach\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-bottom:0\">Reach<\/h2>\n\n\n\n<p>A minimum of <strong>10,000 impressions<\/strong> per month on Facebook \/ Instagram<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-47c3bcc3\">\n<h2 class=\"wp-block-heading has-custom-vp-primary-green-color has-text-color has-link-color wp-elements-f9ca47b71b1cc84ee2752676bacf2b64\" id=\"h-response\" style=\"margin-top:0;margin-bottom:0\">Response<\/h2>\n\n\n\n<p><strong>33%<\/strong> of U.S. adults responded to a social media ad in the past 30 days (AdMall)<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-4e58dde2\">\n<h2 class=\"wp-block-heading has-custom-vp-primary-green-color has-text-color has-link-color wp-elements-bb2c37c9040a4477372d85dbe700025c\" id=\"h-results\" style=\"margin-top:0;margin-bottom:0\">Results<\/h2>\n\n\n\n<p><strong>76%<\/strong> of social media users purchased something they saw on social media (Retail TouchPoints)<\/p>\n<\/div>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-container uagb-block-1c36df27 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container sticky uagb-block-7d772acd\">\n<figure class=\"wp-block-image size-full has-custom-border shadow grow\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Overview.jpg\" alt=\"\" class=\"wp-image-25782\" style=\"border-radius:12px\" srcset=\"https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Overview.jpg 900w, https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Overview-300x200.jpg 300w, https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Overview-768x512.jpg 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-599e19c4\">\n<p class=\"tagline has-custom-vp-primary-green-color has-text-color has-link-color wp-elements-f5b603c5167a5da0dfc444a0b32e37cc\" style=\"text-transform:uppercase\"><strong>Overview<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-reach-your-target-demographics\">Reach your target demographics<\/h2>\n\n\n\n<p>Facebook and Instagram users spend an average of 30 minutes a day on each platform, which is why Meta advertising is a preferred lead generation channel to promote brand awareness and help engage potential customers. When you partner with Valpak on your social media ad campaigns, we help you select the best target audience\/demographics, reach and creative format (image ads, video ads, carousel ads, etc.). You approve the social media strategy, messaging and design before campaign launch and will receive monthly campaign reports. These reports share both overall and channel campaign metrics (impressions, clicks, unique users).<\/p>\n<\/div>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-container uagb-block-48d85177 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-1 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center tagline has-custom-vp-primary-green-color has-text-color has-link-color wp-elements-f3d0ceab3f95376a8ca938633f7f6a81\" style=\"text-transform:uppercase\"><strong>Formats<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-choose-between-2-meta-ads-formats\">Choose between 2 Meta ads formats<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-8371fa25 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<figure class=\"wp-block-table is-style-regular\"><table class=\"has-fixed-layout\"><thead><tr><th><\/th><th class=\"has-text-align-left\" data-align=\"left\">REACH &amp; CLICKS<\/th><th class=\"has-text-align-left\" data-align=\"left\">REACH &amp; LEADS<\/th><\/tr><\/thead><tbody><tr><td>Recommended for<\/td><td class=\"has-text-align-left\" data-align=\"left\">&#8211; Driving traffic to a landing page<br>&#8211; Distributing a digital coupon<br>&#8211; Extending the reach of print campaign<\/td><td class=\"has-text-align-left\" data-align=\"left\">&#8211; Lead generation<br>&#8211; New product promotion<br>&#8211; Appointment booking<\/td><\/tr><tr><td>Minimum monthly impressions<\/td><td class=\"has-text-align-left\" data-align=\"left\">50,000 impressions<\/td><td class=\"has-text-align-left\" data-align=\"left\">10,000 impressions<\/td><\/tr><tr><td>Reporting &amp; analytics<\/td><td class=\"has-text-align-left\" data-align=\"left\">Included<\/td><td class=\"has-text-align-left\" data-align=\"left\">Included<\/td><\/tr><tr><td>Minimum campaign length<\/td><td class=\"has-text-align-left\" data-align=\"left\">3 months<\/td><td class=\"has-text-align-left\" data-align=\"left\">3 months<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div><\/div>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-container uagb-block-020b682a alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-2 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center tagline has-custom-vp-primary-green-color has-text-color has-link-color wp-elements-a533d7ec1e9fef7a7103cb77bb3fcfb8\" style=\"text-transform:uppercase\"><strong>Benefits<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-6-reasons-to-choose-valpak-social-media-ads\">6 reasons to choose Valpak social media ads<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container benefits uagb-block-81d87f51 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-1cac837a\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-4 wp-block-group-is-layout-flex\">      \n\t\t\t<div class=\"uagb-icon-wrapper uagb-block-26bda065  wp-block-uagb-icon--has-margin    \"\n\t\t\tstyle=\"\" >\n\t\t\t\t\t\t\t\t<div class='uagb-icon-margin-wrapper'>\n\t\t\t\t\t\t\t\t\t<span class=\"uagb-svg-wrapper\" \n\t\t\t\t\t aria-label=\"check\"\t\t\t\t\ttabindex=\"0\">\t\t\n\t\t\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\" role=\"graphics-symbol\" aria-hidden=\"false\" aria-label=\"\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-3 wp-block-group-is-layout-flex\">\n<h5 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-c4b4fc45ff57f30a7d727104379678c7\" id=\"h-increased-brand-awareness\" style=\"margin-top:var(--wp--preset--spacing--xx-small);margin-bottom:var(--wp--preset--spacing--xx-small)\">Increased brand awareness<\/h5>\n\n\n\n<p>Engage with potential customers more effectively through the Meta advertising platform (Facebook \/ Instagram)<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-2d57e360\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-6 wp-block-group-is-layout-flex\">      \n\t\t\t<div class=\"uagb-icon-wrapper uagb-block-25191de1  wp-block-uagb-icon--has-margin    \"\n\t\t\tstyle=\"\" >\n\t\t\t\t\t\t\t\t<div class='uagb-icon-margin-wrapper'>\n\t\t\t\t\t\t\t\t\t<span class=\"uagb-svg-wrapper\" \n\t\t\t\t\t aria-label=\"check\"\t\t\t\t\ttabindex=\"0\">\t\t\n\t\t\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\" role=\"graphics-symbol\" aria-hidden=\"false\" aria-label=\"\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-5 wp-block-group-is-layout-flex\">\n<h5 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-ff1696a93e3be783e6806859a178d00b\" id=\"h-improved-roi\" style=\"margin-top:var(--wp--preset--spacing--xx-small);margin-bottom:var(--wp--preset--spacing--xx-small)\">Improved ROI<\/h5>\n\n\n\n<p>Improve ad spend efficiency and achieve return on investment with AI optimization tools and real-time metrics<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-cf0a06cc\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-8 wp-block-group-is-layout-flex\">      \n\t\t\t<div class=\"uagb-icon-wrapper uagb-block-9c7e44d6  wp-block-uagb-icon--has-margin    \"\n\t\t\tstyle=\"\" >\n\t\t\t\t\t\t\t\t<div class='uagb-icon-margin-wrapper'>\n\t\t\t\t\t\t\t\t\t<span class=\"uagb-svg-wrapper\" \n\t\t\t\t\t aria-label=\"check\"\t\t\t\t\ttabindex=\"0\">\t\t\n\t\t\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\" role=\"graphics-symbol\" aria-hidden=\"false\" aria-label=\"\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-7 wp-block-group-is-layout-flex\">\n<h5 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-165e93a726ddcc89f5dabc9ae5c3bbc9\" id=\"h-precise-targeting\" style=\"margin-top:var(--wp--preset--spacing--xx-small);margin-bottom:var(--wp--preset--spacing--xx-small)\">Precise targeting<\/h5>\n\n\n\n<p>Target your audience based on demographics, location, and interests, ensuring your ads reach the right people.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-c995de5b\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-10 wp-block-group-is-layout-flex\">      \n\t\t\t<div class=\"uagb-icon-wrapper uagb-block-afeb9f39  wp-block-uagb-icon--has-margin    \"\n\t\t\tstyle=\"\" >\n\t\t\t\t\t\t\t\t<div class='uagb-icon-margin-wrapper'>\n\t\t\t\t\t\t\t\t\t<span class=\"uagb-svg-wrapper\" \n\t\t\t\t\t aria-label=\"check\"\t\t\t\t\ttabindex=\"0\">\t\t\n\t\t\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\" role=\"graphics-symbol\" aria-hidden=\"false\" aria-label=\"\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-9 wp-block-group-is-layout-flex\">\n<h5 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-4c1202c629ce4cecc611a9ecf117370c\" id=\"h-effective-ad-design\" style=\"margin-top:var(--wp--preset--spacing--xx-small);margin-bottom:var(--wp--preset--spacing--xx-small)\">Effective ad design<\/h5>\n\n\n\n<p>Get your message and offer communicated effectively with ads designed by our in-house creative services team.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-9ed18893\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-12 wp-block-group-is-layout-flex\">      \n\t\t\t<div class=\"uagb-icon-wrapper uagb-block-f76d0fbb  wp-block-uagb-icon--has-margin    \"\n\t\t\tstyle=\"\" >\n\t\t\t\t\t\t\t\t<div class='uagb-icon-margin-wrapper'>\n\t\t\t\t\t\t\t\t\t<span class=\"uagb-svg-wrapper\" \n\t\t\t\t\t aria-label=\"check\"\t\t\t\t\ttabindex=\"0\">\t\t\n\t\t\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\" role=\"graphics-symbol\" aria-hidden=\"false\" aria-label=\"\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-11 wp-block-group-is-layout-flex\">\n<h5 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-1b209a0d9058e7d52489424a9021b65b\" id=\"h-efficient-ad-management\" style=\"margin-top:var(--wp--preset--spacing--xx-small);margin-bottom:var(--wp--preset--spacing--xx-small)\">Efficient ad management<\/h5>\n\n\n\n<p>Receive monthly reports on performance (impressions, clicks, unique users) to adjust your campaign as needed.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-50aba65e\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-14 wp-block-group-is-layout-flex\">      \n\t\t\t<div class=\"uagb-icon-wrapper uagb-block-42d1a65d  wp-block-uagb-icon--has-margin    \"\n\t\t\tstyle=\"\" >\n\t\t\t\t\t\t\t\t<div class='uagb-icon-margin-wrapper'>\n\t\t\t\t\t\t\t\t\t<span class=\"uagb-svg-wrapper\" \n\t\t\t\t\t aria-label=\"check\"\t\t\t\t\ttabindex=\"0\">\t\t\n\t\t\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\" role=\"graphics-symbol\" aria-hidden=\"false\" aria-label=\"\"><path d=\"M438.6 105.4C451.1 117.9 451.1 138.1 438.6 150.6L182.6 406.6C170.1 419.1 149.9 419.1 137.4 406.6L9.372 278.6C-3.124 266.1-3.124 245.9 9.372 233.4C21.87 220.9 42.13 220.9 54.63 233.4L159.1 338.7L393.4 105.4C405.9 92.88 426.1 92.88 438.6 105.4H438.6z\"><\/path><\/svg>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-13 wp-block-group-is-layout-flex\">\n<h5 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-1c15582e09070d0542fe8a1898b7767b\" id=\"h-flexibility-with-print-campaigns\" style=\"margin-top:var(--wp--preset--spacing--xx-small);margin-bottom:var(--wp--preset--spacing--xx-small)\">Flexibility with print campaigns<\/h5>\n\n\n\n<p>Reach users based on radius or ZIP code to create more impressions for your Valpak Blue Envelope or postcard ad.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-container uagb-block-232ebda1 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container sticky uagb-block-3494d61b\">\n<div class=\"wp-block-group backdrop light-red has-global-padding is-layout-constrained wp-container-core-group-is-layout-15 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--xx-small);padding-right:var(--wp--preset--spacing--medium);padding-bottom:var(--wp--preset--spacing--xx-small);padding-left:var(--wp--preset--spacing--medium)\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Ads.webp\" alt=\"\" class=\"wp-image-25392\" style=\"border-radius:12px\" srcset=\"https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Ads.webp 1200w, https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Ads-300x300.webp 300w, https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Ads-1024x1024.webp 1024w, https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Ads-150x150.webp 150w, https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Ads-768x768.webp 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-5e37524c\">\n<p class=\"tagline has-custom-vp-primary-green-color has-text-color has-link-color wp-elements-1b09c3bef0a54303bae3a88a4defbf3c\" style=\"text-transform:uppercase\"><strong>Features<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-everything-you-need-to-succeed-at-social-media-advertising\">Everything you need to succeed at social media advertising<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Audience targeting and refinement<\/li>\n\n\n\n<li>Design and offer recommendations<\/li>\n\n\n\n<li>AI to optimize and distribute ad spend<\/li>\n\n\n\n<li>Manual checks of each campaign daily<\/li>\n\n\n\n<li>Allocating budget based on performance<\/li>\n\n\n\n<li>Creative \/ messaging refreshes as needed<\/li>\n\n\n\n<li>Continuous support to reach your goals<\/li>\n\n\n\n<li>Easy-to-understand performance metrics<\/li>\n<\/ul>\n<\/div>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-container uagb-block-65a6fba8 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-16 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center tagline has-custom-vp-primary-green-color has-text-color has-link-color wp-elements-9a2304568ab08c8e08cd6578932a7ab0\" style=\"text-transform:uppercase\"><strong>Explore More<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-advertise-across-multiple-channels-for-the-best-results\">Advertise across multiple channels \u2028for the best results<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-b85772d6 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container card uagb-block-a6ef615d\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/www.valpak.com\/wp-content\/uploads\/Icon_Envelope.png\" alt=\"\" class=\"wp-image-25368\" style=\"width:80px\" srcset=\"https:\/\/www.valpak.com\/wp-content\/uploads\/Icon_Envelope.png 250w, https:\/\/www.valpak.com\/wp-content\/uploads\/Icon_Envelope-150x150.png 150w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center has-primary-color has-text-color has-link-color wp-elements-d660d0564af99eb9bec8644d61bc30c3\" id=\"h-blue-envelope\" style=\"margin-top:0;margin-bottom:0\">Blue Envelope\u00ae<\/h5>\n\n\n\n<p class=\"has-text-align-center\">Mail to neighborhoods where your social ads are running for additional impressions<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-2 wp-block-buttons-is-layout-flex\" style=\"margin-bottom:var(--wp--preset--spacing--x-small)\">\n<div class=\"wp-block-button is-style-outline btn-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/advertise\/solutions\/blue-envelope\">Learn More<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container card uagb-block-1eef0574\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/www.valpak.com\/wp-content\/uploads\/Icon_Postcards.png\" alt=\"\" class=\"wp-image-25371\" style=\"width:80px\" srcset=\"https:\/\/www.valpak.com\/wp-content\/uploads\/Icon_Postcards.png 250w, https:\/\/www.valpak.com\/wp-content\/uploads\/Icon_Postcards-150x150.png 150w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center has-primary-color has-text-color has-link-color wp-elements-7ab164add5fa5dc7b7b6960d87537a3f\" id=\"h-postcards\" style=\"margin-top:0;margin-bottom:0\">Postcards<\/h5>\n\n\n\n<p class=\"has-text-align-center\">Extend the reach of your digital campaign with hyper-targeted postcard advertising<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-3 wp-block-buttons-is-layout-flex\" style=\"margin-bottom:var(--wp--preset--spacing--x-small)\">\n<div class=\"wp-block-button is-style-outline btn-outline is-style-outline--2\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/advertise\/solutions\/postcards\">Learn More<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container card uagb-block-4088bc1c\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/www.valpak.com\/wp-content\/uploads\/Icon_Data2.png\" alt=\"\" class=\"wp-image-25364\" style=\"width:80px\" srcset=\"https:\/\/www.valpak.com\/wp-content\/uploads\/Icon_Data2.png 250w, https:\/\/www.valpak.com\/wp-content\/uploads\/Icon_Data2-150x150.png 150w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center has-primary-color has-text-color has-link-color wp-elements-e8ff2bb93ddc619395babdd47c3ffd32\" id=\"h-data\" style=\"margin-top:0;margin-bottom:0\">Data<\/h5>\n\n\n\n<p class=\"has-text-align-center\">Create a custom mailing list or send a survey for insight into what consumers want<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-4 wp-block-buttons-is-layout-flex\" style=\"margin-bottom:var(--wp--preset--spacing--x-small)\">\n<div class=\"wp-block-button is-style-outline btn-outline is-style-outline--3\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/advertise\/solutions\/data\">Learn More<\/a><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/section>\n\n\n\n<section id=\"contact-us\" class=\"wp-block-uagb-container uagb-block-eb3cc1e9 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-17 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center tagline has-custom-vp-primary-green-color has-text-color has-link-color wp-elements-6b728b9c27366a1709d25278af8b78cf\" style=\"text-transform:uppercase\"><strong>Contact Us<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Ready to grow your business?<br>Get started today!<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-d9622939 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-d5920192 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<h5 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-f403afdedc60a694c9d528cf0d3be8b6\"><strong>Next steps:<\/strong><\/h5>\n\n\n\n<div class=\"wp-block-group is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-18 wp-block-group-is-layout-flex\">\n<p class=\"list-number\">1<\/p>\n\n\n\n<p><strong>Connect with a local rep<\/strong> <br>A partner who cares about your business\u2019s success<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-19 wp-block-group-is-layout-flex\">\n<p class=\"list-number\">2<\/p>\n\n\n\n<p><strong>Choose your product mix<\/strong><br>We have solutions for every marketing goal and budget<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-20 wp-block-group-is-layout-flex\">\n<p class=\"list-number\">3<\/p>\n\n\n\n<p><strong>Design your campaign<\/strong><br>From audience targeting to postage, it\u2019s all included<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-21 wp-block-group-is-layout-flex\">\n<p class=\"list-number\">4<\/p>\n\n\n\n<p><strong>Measure your results<\/strong><br>Tools that prove that your ads are yielding a positive ROI<\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-c510ab79\">\n<iframe class=\"iframe\" src=https:\/\/go.valpak.com\/l\/50492\/2024-01-10\/dx8vst width=\"100%\" height=\"400\" type=\"text\/html\" frameborder=\"0\" allowTransparency=\"true\" style=\"border: 0\"><\/iframe>\n<\/div>\n<\/div><\/div>\n<\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Drive website traffic or leads with Valpak\u00ae social media advertising Unlike some other social media agencies, we guarantee your campaign impressions Reach A minimum of 10,000 impressions per month on Facebook \/ Instagram Response 33% of U.S. adults responded to a social media ad in the past 30 days (AdMall) Results 76% of social media [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":25166,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","_swt_meta_header_display":false,"_swt_meta_footer_display":false,"_swt_meta_site_title_display":true,"_swt_meta_sticky_header":false,"_swt_meta_transparent_header":false,"footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-25176","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v24.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Drive Website Traffic or Leads with Social Media Advertising<\/title>\n<meta name=\"description\" content=\"Unlike some other social media agencies, Valpak guarantees your campaign impressions for Facebook and Instagram ads.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Drive Website Traffic or Leads with Social Media Advertising\" \/>\n<meta property=\"og:description\" content=\"Valpak guarantees your campaign impressions for Facebook and Instagram ads.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising\" \/>\n<meta property=\"og:site_name\" content=\"Valpak Advertising\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ValpakAdvertising\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-08T14:49:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/advint.valpak.com\/wp-content\/uploads\/SocialMedia_Overview.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Drive Website Traffic or Leads with Social Media Advertising\" \/>\n<meta name=\"twitter:description\" content=\"Valpak guarantees your campaign impressions for Facebook and Instagram ads.\" \/>\n<meta name=\"twitter:site\" content=\"@valpak\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising\",\"url\":\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising\",\"name\":\"Drive Website Traffic or Leads with Social Media Advertising\",\"isPartOf\":{\"@id\":\"https:\/\/www.valpak.com\/advertise\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Overview.jpg\",\"datePublished\":\"2024-01-16T13:56:22+00:00\",\"dateModified\":\"2024-03-08T14:49:51+00:00\",\"description\":\"Unlike some other social media agencies, Valpak guarantees your campaign impressions for Facebook and Instagram ads.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising#primaryimage\",\"url\":\"https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Overview.jpg\",\"contentUrl\":\"https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Overview.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.valpak.com\/advertise\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Solutions\",\"item\":\"https:\/\/www.valpak.com\/advertise\/solutions\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Digital Marketing\",\"item\":\"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Social Media Advertising\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.valpak.com\/advertise\/#website\",\"url\":\"https:\/\/www.valpak.com\/advertise\/\",\"name\":\"Valpak Advertising\",\"description\":\"For targeted marketing to advertise your business to the exact audience you want contact Valpak\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.valpak.com\/advertise\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Drive Website Traffic or Leads with Social Media Advertising","description":"Unlike some other social media agencies, Valpak guarantees your campaign impressions for Facebook and Instagram ads.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising","og_locale":"en_US","og_type":"article","og_title":"Drive Website Traffic or Leads with Social Media Advertising","og_description":"Valpak guarantees your campaign impressions for Facebook and Instagram ads.","og_url":"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising","og_site_name":"Valpak Advertising","article_publisher":"https:\/\/www.facebook.com\/ValpakAdvertising\/","article_modified_time":"2024-03-08T14:49:51+00:00","og_image":[{"url":"https:\/\/advint.valpak.com\/wp-content\/uploads\/SocialMedia_Overview.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_title":"Drive Website Traffic or Leads with Social Media Advertising","twitter_description":"Valpak guarantees your campaign impressions for Facebook and Instagram ads.","twitter_site":"@valpak","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising","url":"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising","name":"Drive Website Traffic or Leads with Social Media Advertising","isPartOf":{"@id":"https:\/\/www.valpak.com\/advertise\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising#primaryimage"},"image":{"@id":"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising#primaryimage"},"thumbnailUrl":"https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Overview.jpg","datePublished":"2024-01-16T13:56:22+00:00","dateModified":"2024-03-08T14:49:51+00:00","description":"Unlike some other social media agencies, Valpak guarantees your campaign impressions for Facebook and Instagram ads.","breadcrumb":{"@id":"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising#primaryimage","url":"https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Overview.jpg","contentUrl":"https:\/\/www.valpak.com\/wp-content\/uploads\/SocialMedia_Overview.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing\/social-media-advertising#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.valpak.com\/advertise\/"},{"@type":"ListItem","position":2,"name":"Solutions","item":"https:\/\/www.valpak.com\/advertise\/solutions"},{"@type":"ListItem","position":3,"name":"Digital Marketing","item":"https:\/\/www.valpak.com\/advertise\/solutions\/digital-marketing"},{"@type":"ListItem","position":4,"name":"Social Media Advertising"}]},{"@type":"WebSite","@id":"https:\/\/www.valpak.com\/advertise\/#website","url":"https:\/\/www.valpak.com\/advertise\/","name":"Valpak Advertising","description":"For targeted marketing to advertise your business to the exact audience you want contact Valpak","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.valpak.com\/advertise\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"crp_thumbnail":false},"uagb_author_info":{"display_name":"Fahrudin Spiodic","author_link":"https:\/\/www.valpak.com\/advertise\/author\/fspiodic"},"uagb_comment_info":0,"uagb_excerpt":"Drive website traffic or leads with Valpak\u00ae social media advertising Unlike some other social media agencies, we guarantee your campaign impressions Reach A minimum of 10,000 impressions per month on Facebook \/ Instagram Response 33% of U.S. adults responded to a social media ad in the past 30 days (AdMall) Results 76% of social media&hellip;","_links":{"self":[{"href":"https:\/\/www.valpak.com\/advertise\/wp-json\/wp\/v2\/pages\/25176","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.valpak.com\/advertise\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.valpak.com\/advertise\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.valpak.com\/advertise\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.valpak.com\/advertise\/wp-json\/wp\/v2\/comments?post=25176"}],"version-history":[{"count":7,"href":"https:\/\/www.valpak.com\/advertise\/wp-json\/wp\/v2\/pages\/25176\/revisions"}],"predecessor-version":[{"id":25965,"href":"https:\/\/www.valpak.com\/advertise\/wp-json\/wp\/v2\/pages\/25176\/revisions\/25965"}],"up":[{"embeddable":true,"href":"https:\/\/www.valpak.com\/advertise\/wp-json\/wp\/v2\/pages\/25166"}],"wp:attachment":[{"href":"https:\/\/www.valpak.com\/advertise\/wp-json\/wp\/v2\/media?parent=25176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}