Navigating the impacts of the current economy
One sentiment is widely shared when it comes to the ups and downs of any economy, not only by consumers but also by the local communities and businesses where they shop: We are all in this together.
Right now, when every dollar needs to perform, businesses, undoubtedly feeling the impacts of inflation and higher costs, must stay committed to investing in and advertising their businesses to attract new customers. Valpak and PureSpectrum® collected survey data from business owners to identify emerging trends and solutions to present a path forward that will help local shops with shared concerns better understand and thrive in an ever-changing environment.
