Reach Your Target Audience with Valpak®

direct mail marketing

The Blue Envelope®

Our signature product – the best value in marketing – the perfect way to try direct mail advertising.

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postcard advertising

Postcard Advertising

Valpak PlusOne™ postcards and more postcard formats that create mailbox moments.

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digital marketing

Digital Marketing

Robust digital marketing solutions, including web design, SEM and social media advertising.

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About Valpak Direct Marketing Systems

Valpak, based in St. Petersburg, Florida, is the leader in American household data, omnichannel media and direct marketing solutions for local businesses and national brands. The nation’s premier direct marketing company, Valpak is trusted by 34,000 businesses to drive lead generation and brand awareness through direct mail and digital advertising solutions that work. Its deep data insights into American households enable business owners to segment and target the audiences and neighborhoods that maximize return on investment.

For decades, Valpak has helped consumers save, businesses grow and neighborhoods thrive. Its network of nearly 140 local Valpak teams provides unparalleled customer service and market knowledge to business owners in thousands of neighborhoods across the U.S. Each month, its Blue Envelope of local business coupons mails to 41 million demographically targeted households in 42 states. coupon codes, printable coupons and promo codes reach an additional 7.4 million local coupon users per year.



What Can Valpak Do for Your Business?

Drive Sales with Valpak Direct Mail Advertising

Valpak is a full-service marketing agency providing advertising solutions to businesses across all industries. Through demographic and purchase power insights, we target consumers with 32% more income than the U.S. average. Valpak households spend:

Valpak Customer Reviews & Case Studies

Proven advertising solutions, data-driven insights and a local marketing expert who lives and works in your neighborhood… there’s every reason to partner with Valpak on marketing. See long-term results from your marketing efforts today. Take a listen as business owners share their Valpak envelope and digital advertising success stories in these video testimonials.

Valpak advertising and marketing works for businesses of all sizes. You might recognize a few of these case studies from Valpak coupon partners:

Marketing Resources for Local Business Owners

Running a business is hard work. Marketing a business is too. Let Valpak help with marketing resources. From how to build a marketing plan to perfecting the digital advertising call to action, these insights help you focus your efforts to achieve even greater success.

For more marketing tips, check out the Valpak blog and learn more about what Valpak coupon codes can do for your local business via our Media Kit.

Valpak Pricing and Information

How Much Does It Cost to Advertise with Valpak?

There are several factors that go into the cost of advertising with Valpak. However, the cost typically comes between 3 to 5 cents per household. Many factors contribute to the cost, such as number of mailing zones, frequency and print format. A Valpak media consultant in your area will assist you with identifying who your target audience is, where they are located and will match that up with our targeting systems and generate a no-obligation quote for you.

What Are Some of the Best Advertising Options Available?

If you’re looking to advertise affordably, Valpak provides targeted direct mail and digital marketing. Both options are cost-effective and provide great ROI. Your Valpak marketing consultant can walk you through which solutions fit your business. With close to 140 local offices, it’s easy to find the Valpak office closest to you.

What Is the Best Way to Advertise with Direct Mail?

For decades, Valpak has been the national leader in direct mail. We provide direct mail solutions to meet every business need and budget, including: