Direct Mail & Digital Marketing

For more than 50 years, Valpak direct mail has delivered results with high consumer awareness that gets your ad noticed. We target your message and send it at the right frequency to ensure no wasted coverage. Our flagship Blue Envelope and PlusOne postcards are sent to millions of households in the U.S. each month, targeted to homes with discretionary dollars to spend.

Valpak digital marketing solutions extend the shelf life of your direct mail campaign, making it easy for consumers to find your offers where and when they are ready to purchase. Our expert influencers stay up to speed on digital industry trends so you don’t have to.

4,100 neighborhoods receive the Valpak envelope
9 in 10 households open it and look through the offers+
Data-driven analytics that measure your ad’s performance
direct mail advertising
Blue Envelope

Grow your business with the most recognized direct mail program there is.

digital marketing solutions

Stand out in the mailbox with PlusOne postcards and more options.

marketing roi and analytics

Build or improve upon your online presence with digital marketing that works.


Marketing ROI & Performance Tracking

The proof is in the results. Our comprehensive performance tracking tools will show you how consumers respond to your marketing campaigns. Incoming calls, web traffic and activity on your digital coupon are just a few of the ways we measure the success of your program. The path to purchase is no longer linear. Consumers are influenced by more than one type of media and we’ve figured out how to track it all for you.

Why Valpak? Because It Works!

* Scarborough Research, Multi-Market 2012-2017 Release 1. + Among households that receive Valpak. 2018 Valpak Readership Study®, Research Now®, December 2018.