Reach up to 150,000 Households in South Carolina Each Month

Map & Schedule

Affordable Ways to Advertise in Charleston

marketing and advertising in greater CharlestonAre you a small or midsized business looking to increase brand awareness and gain new customers in Charleston?  The Blue Envelope®, Valpak’s icon shared direct mail, gives you maximum exposure at a small percentage of what it would cost to go it alone. Valpak is a full-service marketing company at a fraction of the price you pay with other ad agencies.

If you’re seeking affordable ways to advertise your business, whether print or digital, then look no further than the company who mailed to more than 36 million households last year and mails locally to 150,000 homes in your business’s neighborhood. Across the entire Palmetto State, Valpak reaches 500,000 top households in cities like Columbia, Greenville, Hilton Head Island and Myrtle Beach.

Small Business Marketing in Charleston

The greater Charleston area is known as a scenic coastal region rich in history, with well-preserved architecture, prominent restaurants and hospitable people. It’s a dense suburban area with popular industries like aerospace and aviation (Boeing), automotive manufacturing (Mercedes-Benz) and a myriad of IT and defense contractors. But Charleston is also a charming tourist destination, home to over 33,000 small businesses from cozy B&Bs and restaurants, to coffee shops and beauty salons.

Residents residing in the greater Charleston area – with household incomes 21% higher than the local average – turn to Valpak for a variety of savings like coupons for gym memberships in Goose Creek or service deals for their vehicles in Summerville. Mail with us to ensure your business gets found too!
direct mail in greater charleston

Direct Mail Marketing for the Charleston Area

Direct mail remains one of the most enduring methods of traditional advertising. When considering direct mail marketing for the Charleston area, wouldn’t you want to rely on a company that’s been around and thriving since 1968? Valpak offers multiple options and solutions that include:

Digital Advertising in Charleston

Greater Charleston digital marketing servicesLayering on a digital package to your print advertisements helps expand your brand beyond print. Reach your customers through digital channels they know and use like popular search engines and social media platforms. At Valpak, we’ll ensure your brand messaging is consistent across all platforms with the following solutions:

  • Web development – Every website can be improved; we have the tools to enhance or develop a mobile-friendly website that tells your brand story.
  • Display advertising – Get ahead of the competition and stand out with digital ads that target mobile devices based on certain criteria.
  • Search engine marketing (SEM) – Get the most out of your digital budget with a campaign that includes keyword bidding, optimization and ongoing management.
  • Social media advertising – We’ll get your business socially savvy in no time with ad programs that come in two forms.

Charleston Small Businesses That We Work With

Local businesses are happy they chose to partner with Valpak of Greater Charleston for their direct mail and digital marketing needs. Check out our local coupons page to see the Charleston businesses that advertise with us.

For years, small and midsized businesses have trusted Valpak of Greater Charleston to help them advertise, boost their sales and gain new customers. From Summerville to Goose Creek, North Charleston to Mount Pleasant, our dedicated local representative with direct mail and digital marketing tools at their disposal can help your business achieve its sales goals too.

While Valpak has made a name for itself as to go-to advertising agency here in Greater Charleston, small businesses across the country have found success partnering with Valpak for their advertising. Take a look at what some of our clients from different industries have to say:

“We always see Valpak coupons, from the envelope and from the ad on your website. I even have customers come in with our ad on their phone. I would recommend any retail business use the Valpak program and experience the difference for themselves. It’s the one that produces results!” – Justin Porter, Brown’s Shoe Fit Co.

“We at America’s Best Choice have been a Valpak client for 5 years. It’s a great lead source for us. We have more than doubled our business over the last 2 years and we feel Valpak was a big part of that.” – Matt Singleton, President, America’s Best Choice Windows

Valpak of greater Charleston

Keep Track of Your Advertising Performance

Track your advertising spend with tools designed to help small and mid-sized businesses succeed. Call tracking gives you insights into telephone responses, while performance tracking monitors the calls that come from both your URL and telephone number. These tools make your ROI clear, accessible and manageable.



Source: Compared to the average Charleston consumer. Claritas data with current year projections, Sept. 2019.

Reach Your Target Audience

Blue Envelope


Our signature product – the best value in marketing – the perfect way to try direct mail advertising.

Postcard Advertising


From targeted postcards to 1-to-1 custom designs, everything you need to create a mailbox moment.

Digital Marketing


Robust digital marketing solutions, including web design, SEM and social media advertising.

valpak testimonial

“We at America’s Best Choice have been a Valpak client for five years. One of the main factors that we choose Valpak is that the other home improvement companies are in here and when people are looking to do home improvements, they look into Valpak. It’s a great lead source for us. We have more than doubled our business over the last two years and we feel Valpak was a big part of that.”


Mailing Areas

Contact your Valpak of Greater Charleston advertising agency today for a free marketing consultation. We’ll walk you through how you can reach as many as 150,000 qualified households in Charleston and surrounding communities for as little as pennies per household.


Mar. Schedule2024 Mail DatesMar. 8 2024Estimated In-Home DateMar. 11 2024Copy DeadlineFeb. 21 2024Households Reached150,000
Mar. Schedule2024 Mail DatesMar. 29 2024Estimated In-Home DateApr. 1 2024Copy DeadlineMar. 13 2024Households Reached150,000
Apr. Schedule2024 Mail DatesApr. 19 2024Estimated In-Home DateApr. 22 2024Copy DeadlineApr. 3 2024Households Reached150,000
May. Schedule2024 Mail DatesMay. 10 2024Estimated In-Home DateMay. 13 2024Copy DeadlineApr. 24 2024Households Reached150,000
Jun. Schedule2024 Mail DatesJun. 7 2024Estimated In-Home DateJun. 10 2024Copy DeadlineMay. 22 2024Households Reached150,000
Jul. Schedule2024 Mail DatesJul. 12 2024Estimated In-Home DateJul. 15 2024Copy DeadlineJun. 25 2024Households Reached150,000
Aug. Schedule2024 Mail DatesAug. 9 2024Estimated In-Home DateAug. 12 2024Copy DeadlineJul. 24 2024Households Reached150,000
Sep. Schedule2024 Mail DatesSep. 6 2024Estimated In-Home DateSep. 9 2024Copy DeadlineAug. 20 2024Households Reached150,000
Oct. Schedule2024 Mail DatesOct. 11 2024Estimated In-Home DateOct. 15 2024Copy DeadlineSep. 25 2024Households Reached150,000
Nov. Schedule2024 Mail DatesNov. 8 2024Estimated In-Home DateNov. 12 2024Copy DeadlineOct. 23 2024Households Reached150,000
Dec. Schedule2024 Mail DatesDec. 2 2024Estimated In-Home DateDec. 5 2024Copy DeadlineNov. 12 2024Households Reached150,000
Jan. Schedule2024 Mail DatesJan. 10 2025Estimated In-Home DateJan. 13 2025Copy DeadlineDec. 24 2024Households Reached150,000
Feb. Schedule2024 Mail DatesFeb. 7 2025Estimated In-Home DateFeb. 10 2025Copy DeadlineJan. 22 2025Households Reached150,000
Mar. Schedule2024 Mail DatesMar. 7 2025Estimated In-Home DateMar. 10 2025Copy DeadlineFeb. 19 2025Households Reached150,000
Mar. Schedule2024 Mail DatesMar. 28 2025Estimated In-Home DateMar. 31 2025Copy DeadlineMar. 12 2025Households Reached150,000
Apr. Schedule2024 Mail DatesApr. 18 2025Estimated In-Home DateApr. 21 2025Copy DeadlineApr. 2 2025Households Reached150,000
May. Schedule2024 Mail DatesMay. 9 2025Estimated In-Home DateMay. 12 2025Copy DeadlineApr. 23 2025Households Reached150,000
Jun. Schedule2024 Mail DatesJun. 6 2025Estimated In-Home DateJun. 9 2025Copy DeadlineMay. 21 2025Households Reached150,000
Jul. Schedule2024 Mail DatesJul. 11 2025Estimated In-Home DateJul. 14 2025Copy DeadlineJun. 24 2025Households Reached150,000
Aug. Schedule2024 Mail DatesAug. 8 2025Estimated In-Home DateAug. 11 2025Copy DeadlineJul. 23 2025Households Reached150,000
Sep. Schedule2024 Mail DatesSep. 5 2025Estimated In-Home DateSep. 8 2025Copy DeadlineAug. 19 2025Households Reached150,000
Oct. Schedule2024 Mail DatesOct. 10 2025Estimated In-Home DateOct. 14 2025Copy DeadlineSep. 24 2025Households Reached150,000
Nov. Schedule2024 Mail DatesNov. 7 2025Estimated In-Home DateNov. 10 2025Copy DeadlineOct. 22 2025Households Reached150,000
Dec. Schedule2024 Mail DatesDec. 1 2025Estimated In-Home DateDec. 4 2025Copy DeadlineNov. 11 2025Households Reached150,000

Successful Direct Mail Advertising with Valpak

Ace and A Heating and Air Conditioning has advertised with Valpak for more than 25 years. Second-generation president, Debbie Owens, says her family wanted to grow their business and turned to Valpak to help make it happen. Over the years, Valpak has continued to grow Ace and A's sales. Debbie says after a mailing goes out, they see "at least a 60 to 70% increase in business." Simply put, she says "Valpak produces results." Debbie recommends Valpak advertising to any business focused on succeeding. If you're looking to grow your business, contact Valpak of Greater Charleston today to get started.

Valpak in Charleston FAQ

How Much Does It Cost to Advertise with Valpak in Charleston?

Valpak costs as little as 3 to 5 cents per household in Charleston. How often you mail and to how many households, the industry you’re in, discount pricing (when available), the format of your print piece and whether you add on digital marketing will impact the final cost. Your Charleston area advertising rep for Valpak will create a custom campaign that’s affordable, targeted and meets the unique marketing needs of your business.

Where Does Valpak Mail in Charleston and How Often?

Valpak mails to 150,000 top households in Greater Charleston and surrounding communities each month (500,000 statewide, including Columbia, Greenville, Hilton Head Island and Myrtle Beach). View the Charleston area map and schedule.

What Are Some of the Best Advertising Options Available in Charleston?

Targeted direct mail marketing from Valpak can be the most affordable option for a business to advertise in Charleston. With a proven track record and a household name, Valpak often outperforms other advertising agencies in the Charleston area. Digital marketing is also a low-cost advertising option to extend the reach and potential return on investment of any print advertising campaign.

Why is Valpak the Best Way to Advertise with Direct Mail in Charleston?

Because 9 out of 10 households that receive Valpak in the mail open it. What other advertising can say that? Our Blue Envelope and neighborhood-targeted postcards also reach an audience in Charleston with 21% more income than the average local consumer. For even more targeting capabilities and format options for businesses in the Greater Charleston area, check out our customizable postcards.

Does Valpak Work in Charleston?

You bet it does! Your Valpak rep in Charleston will help you develop a marketing plan around your goals (sales, brand awareness, ROI, etc.). With our ability to track your success, you’ll also know exactly how your Valpak advertising is performing each month. To see how Valpak has worked for businesses across dozens of industries, visit our success stories.