Reach up to 380,000 Households Across Greater Fort Worth Each Month

Map & Schedule

Finding the Right Fort Worth Advertising Agency

marketing in greater fort worth
If your search for advertising services started with a search engine, you’re not alone. With the plethora of “top marketing agencies in Fort Worth” and other “best of” lists, how do you choose a marketing firm that lives up to the hype? Especially when some ad agencies pay to be certified partners for enhanced visibility or when a new customer contacts or hires their business.

Compare Fort Worth agencies and you’ll quickly notice a pattern: a focus on big brands with even bigger budgets. Other creative agencies concentrate their efforts on branding or digital marketing, overlooking or underestimating the benefits of direct mail in a full-service advertising strategy.

With Valpak, you’ll partner with a marketing agency, proficient in both direct mail and digital marketing, that will get you results.

What to Look for in an Advertising Agency

  • Knowledge of your industry and market
  • Targeting capabilities for no wasted spend
  • Flexible to your needs and budget
  • Honest (doesn’t try to sell you a service you don’t need)
  • Professional and reasonably priced
  • Quick to respond with great attention to detail
  • Proof of results and customer testimonials

Small Business Marketing in Fort Worth

Valpak of Greater Fort Worth expertly blends direct mail and digital marketing into personalized, cost-effective, trackable media solutions for each business we serve. It’s the unique combination of a household name and a local team of marketing consultants that sets Valpak apart from its agency counterparts.

Not to mention the robust targeting capabilities that ensure your message of value reaches an audience estimated to spend more than average on your products or services. Whether you own an auto repair shop in Burleson or a beauty salon in Richland Hills, your ad will reach up to 370,000 homes in Greater Fort Worth with 16% higher household income and holds 16% more purchasing power*, including Arlington, Mansfield, Weathford, Burleson, Hurst, Grapevine, Colleyville, Keller and more. Across the entire Lone Star State, Valpak mails to 2.45 million households in Austin, Dallas, Houston and San Antonio every month.

Direct Mail Advertising in North-Central Texas

fort worth direct mail
Once, print advertising lacked the targeting/retargeting capabilities of digital, but that’s no longer true. Direct mail is the preferred medium for the many consumers who are tired of overflowing email inboxes and pop-up ads. It elicits a strong emotional response, strengthens brand awareness and establishes trust with local consumers. If you’re not doing direct mail, chances are your competition is.

Since 1968, Valpak has operated as the national leader in direct mail with nearly 140 office locations. Last year alone, over 430 million Blue Envelopes were mailed to more than 38 million households throughout the country. Valpak provides a variety of direct mail formats to fit every business need, large or small. Not sure which format is right for your business? Ask yourself what you need your advertising to achieve and the answer should become clear.

  • To try direct mail for the first time. Give consumers a reason to try your business with coupons. These affordable mini billboards incorporate lean design, which is easy to scan with one offer, one image and one headline.
  • When you need more ad space. Showcase your menu or product line with the additional space of direct mail flyers and circulars. These larger-print formats are also ideal for multi-location businesses, seasonal offerings and special events.
  • To encourage and reward loyalty. Use one of the specialty formats, available in multiple finishes and paper thicknesses, to create a loyalty rewards card for current customers. Redemption tracking to ensure one-time use is also available.
  • When you need a custom solution. From the mailing list to the direct mail format to the mail date, everything is customizable with solo postcards. Because of our size and scale, we can save you money too by passing along volume-pricing savings. Or, try Valpak neighborhood-targeted postcards – an affordable alternative to traditional postcards. These turnkey pieces mail to the same top households in Greater Fort Worth as the Valpak envelope.

Still not sure? Contact your Valpak of Fort Worth advertising agency for a free consultation.

 

* Compared to the average Greater Fort Worth consumer. Claritas data with current year projections, June. 2020.

Digital Marketing for Fort Worth

direct mail marketing TexasHow consumers shop has changed drastically in the last decade. From price-checking while in the store to scouring online reviews to asking for recommendations on Facebook, the shopper journey has morphed to create more intelligent and aware consumers. While Valpak is most often recognized for its direct mail capabilities, our portfolio of marketing solutions encompasses digital marketing too. In fact, your Valpak Fort Worth digital marketing agency is recognized as a Google Premier Partner, which means we’ve met an extensive list of requirements from Google, including Google Ads certification.

You don’t have to be a professional designer to benefit from digital advertising with Valpak. Our in-house team of professional designers has extensive training in print and digital design best practices and, of course, you have the final say in any design decisions.

After all, it’s your business and your brand. Simply choose the creative services you need, and we’ll do the rest!

    • If you’re a new business. Use Valpak to brand your company. We can help you with your logo design, value proposition, marketing budget and to identify your most profitable marketing channels.
    • To retarget website visitors. Hyper-target your digital advertising with Valpak display ads. These ads build brand interest on popular websites and mobile apps to keep your business top of mind with consumers.
    • If you don’t have a website. Let Valpak create one for you! Choose from several templates or a custom design. Your new website design will scale across devices to meet Google’s mobile-first indexing requirements.
    • If you need more website traffic. Move your business to the top of search engine result pages with search engine marketing (SEM) from Valpak. Each campaign includes setup, optimization, keyword bidding and ongoing management.
    • To build your fan base. Look to Valpak for social media advertising, with ad programs that come in two forms: Reach & Offers and Reach & Leads.
    • If you don’t know what you want. Start with a business listing on valpak.com. It’s the easy way to get your business in front of consumers looking to save on your product offerings.

Greater Fort Worth Small Businesses That We Work With

Local businesses are happy they chose to partner with Valpak for direct mail in North-Central Texas. Check out our local coupons page to see the Fort Worth businesses that advertise with us, including these companies you see below:

red, hot & blue in north richland, txO'Brien Garage DoorsNagoya Japanese Restaurant logo Arlington, TXMustang Elite Car Wash logoCosta Vida Mexican Grill in Mansfield, TX logo

Valpak of Greater Fort Worth’s marketing consultants have the knowledge and experience to help businesses like yours grow through direct mail and digital marketing. Our reps are dedicated to helping your business achieve its sales goals.

“Valpak came into the San Antonio Stock Show & Rodeo and presented an idea that was really extraordinary, completely out of the box. To be able to have the integrity, so for us to be able to tell our clients this is what we’re going to deliver on, and then to have a partner such as Valpak that assists us with keeping our word with our clients, is just a phenomenal environment to be in.” – Susan Hennelly Nicholas, Partner, Holdsworth & Nicholas, Inc.

“Valpak makes it simple to target our customers in specific areas and to quickly make changes to add or change advertising zones…I continue to advertise with Valpak because I know that people look forward to getting the Blue Envelope in the mail.” – Guy New, Owner, Dickey’s Barbecue Pit, Rowlett

Know the Results of Your Campaign

When you advertise with Valpak, you will be able to track the performance of your marketing campaign. Log in to your marketing ROI dashboard to track any and every response to your print ad, including phone calls and website visits.

Our call tracking software can also help you monitor the quantity and quality of phone calls from your direct mail ad. Use it as a performance management tool and to increase staffing efficiency.

REACH YOUR TARGET AUDIENCE

DIRECT MAIL

DIRECT MAIL

From direct mail coupons to solo direct mail, ad space that fits your business at prices that fit your budget.

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DIGITAL MARKETING

DIGITAL MARKETING

Robust digital marketing solutions, including website development and SEM, from a Google Premier Partner.

LEARN MORE
ROI Marketing

ROI Marketing

Performance tracking of your direct mail and digital advertising campaigns to prove return on investment.

LEARN MORE
valpak testimonial

“Valpak came into the San Antonio Stock Show & Rodeo and presented an idea that was really extraordinary, completely out of the box. To be able to have the integrity, so for us to be able to tell our clients this is what we’re going to deliver on, and then to have a partner such as Valpak that assists us with keeping our word with our clients, is just a phenomenal environment to be in.”

Susan Hennelly Nicholas, Partner, Holdsworth & Nicholas, Inc.

MAILING AREAS

Contact your Valpak of Greater Fort Worth advertising agency today for a free marketing consultation. We’ll walk you through how you can reach as many as 370,000 top households in Fort Worth and surrounding North-Central Texas communities for as little as pennies per household.

MAILING SCHEDULE

Aug. Schedule2021 Mail DatesAug. 11 2021Estimated In-Home DateAug. 14 2021Copy DeadlineJul. 27 2021Households Reached380,000
Sep. Schedule2021 Mail DatesSep. 8 2021Estimated In-Home DateSep. 11 2021Copy DeadlineAug. 23 2021Households Reached380,000
Oct. Schedule2021 Mail DatesOct. 13 2021Estimated In-Home DateOct. 16 2021Copy DeadlineSep. 28 2021Households Reached380,000
Nov. Schedule2021 Mail DatesNov. 10 2021Estimated In-Home DateNov. 13 2021Copy DeadlineOct. 26 2021Households Reached380,000
Dec. Schedule2021 Mail DatesDec. 4 2021Estimated In-Home DateDec. 7 2021Copy DeadlineNov. 17 2021Households Reached380,000
Jan. Schedule2021 Mail DatesJan. 12 2022Estimated In-Home DateJan. 15 2022Copy DeadlineDec. 28 2021Households Reached380,000
Feb. Schedule2021 Mail DatesFeb. 9 2022Estimated In-Home DateFeb. 12 2022Copy DeadlineJan. 25 2022Households Reached380,000
Mar. Schedule2021 Mail DatesMar. 9 2022Estimated In-Home DateMar. 12 2022Copy DeadlineFeb. 22 2022Households Reached380,000
Apr. Schedule2021 Mail DatesApr. 13 2022Estimated In-Home DateApr. 16 2022Copy DeadlineMar. 29 2022Households Reached380,000
May. Schedule2021 Mail DatesMay. 11 2022Estimated In-Home DateMay. 14 2022Copy DeadlineApr. 26 2022Households Reached380,000
Jun. Schedule2021 Mail DatesJun. 8 2022Estimated In-Home DateJun. 11 2022Copy DeadlineMay. 24 2022Households Reached380,000
Jul. Schedule2021 Mail DatesJul. 13 2022Estimated In-Home DateJul. 16 2022Copy DeadlineJun. 28 2022Households Reached380,000
Aug. Schedule2021 Mail DatesAug. 10 2022Estimated In-Home DateAug. 13 2022Copy DeadlineJul. 26 2022Households Reached380,000
Sep. Schedule2021 Mail DatesSep. 7 2022Estimated In-Home DateSep. 10 2022Copy DeadlineAug. 22 2022Households Reached380,000
Oct. Schedule2021 Mail DatesOct. 12 2022Estimated In-Home DateOct. 15 2022Copy DeadlineSep. 27 2022Households Reached380,000
Nov. Schedule2021 Mail DatesNov. 9 2022Estimated In-Home DateNov. 12 2022Copy DeadlineOct. 25 2022Households Reached380,000
Dec. Schedule2021 Mail DatesDec. 3 2022Estimated In-Home DateDec. 6 2022Copy DeadlineNov. 16 2022Households Reached380,000

Video Testimonial: TEXAS PINBALL FESTIVAL

 
Ed VanderVeen, event organizer for the Texas Pinball Festival, advertises with Valpak to reach an audience of pinball vendors, collectors and hobbyists within the Frisco, TX area. He has a great relationship with his Valpak marketing consultant, crediting him with explaining the different mailing zones, how many people he could reach and when to mail for the best results. Ed is easily able to track the success of his Valpak mailing by the number of coupons redeemed at the end of the show. The Texas Pinball Festival saw a 300% return on its investment in Valpak marketing and Ed would highly recommend Valpak to any comic cons, festivals or entertainment venues. Fill out the form below to get started on your Fort Worth advertising with Valpak.

Valpak in Fort Worth FAQ

How Much Does It Cost to Advertise with Valpak in Fort Worth?

Our marketing campaigns are customized based on 3 variables: the audience your business wants to reach, how frequently the message is delivered and the type of print and digital services required for an effective return on investment. In most cases, our campaigns range from 3-5 cents per residence, which includes graphic design.

Where Does Valpak Mail in Fort Worth and How Often?

Up to 370,000 top households in Arlington, Mansfield, Weathford, Burleson, N Richland Hills, Hurst, Grapevine, Colleyville and Keller receive Valpak each month. You can also advertise to 2.45 million households throughout Texas, in cities like Austin, Dallas, Houston, San Antonio and more. View the map and schedule for the Greater Fort Worth area.

What Are Some of the Best Advertising Options Available in Fort Worth?

If you’re looking to advertise your business in Fort Worth on a budget, start with targeted direct mail marketing from Valpak. It’s the affordable way to reach thousands of potential customers that provides a great return on what you spend. Any advertising agency in Fort Worth, including Valpak, will recommend incorporating digital marketing into your campaign to maximize response too.

Why is Valpak the Best Way to Advertise with Direct Mail in Fort Worth?

With an open rate of 92% among households that receive it, Valpak gets exposure for your business, no question. Even better? Our Blue Envelope and neighborhood-targeted postcards target consumers in Fort Worth with 18% more income than the local average. To explore additional targeting options and direct mail formats for Fort Worth area businesses, visit our customizable postcards page.

Does Valpak in Fort Worth Work?

Yes! Fort Worth businesses that choose Valpak for advertising get custom marketing campaigns focused on specific marketing goals like sales, brand awareness and ROI. And we can measure the success of each effort, showing you exactly how well your advertising is performing at any given time. See some of our success stories on how Valpak has driven response for all types of businesses.