If your search for advertising services started with a search engine, you’re not alone. With the plethora of “top marketing agencies in Fort Worth” and other “best of” lists, how do you choose a marketing firm that lives up to the hype? Especially when some ad agencies pay to be certified partners for enhanced visibility or when a new customer contacts or hires their business.
Compare Fort Worth agencies and you’ll quickly notice a pattern: a focus on big brands with even bigger budgets. Other creative agencies concentrate their efforts on branding or digital marketing, overlooking or underestimating the benefits of direct mail in a full-service advertising strategy.
With Valpak, you’ll partner with a marketing agency, proficient in both direct mail and digital marketing, that will get you results.
Valpak of Greater Fort Worth expertly blends direct mail and digital marketing into personalized, cost-effective, trackable media solutions for each business we serve. It’s the unique combination of a household name and a local team of marketing consultants that sets Valpak apart from its agency counterparts.
Not to mention the robust targeting capabilities that ensure your message of value reaches an audience estimated to spend more than average on your products or services. Whether you own an auto repair shop in Burleson or a beauty salon in Richland Hills, your ad will reach up to 370,000 homes in Greater Fort Worth with 16% higher household income and holds 16% more purchasing power*, including Arlington, Mansfield, Weathford, Burleson, Hurst, Grapevine, Colleyville, Keller and more. Across the entire Lone Star State, Valpak mails to 2.45 million households in Austin, Dallas, Houston and San Antonio every month.
Once, print advertising lacked the targeting/retargeting capabilities of digital, but that’s no longer true. Direct mail is the preferred medium for the many consumers who are tired of overflowing email inboxes and pop-up ads. It elicits a strong emotional response, strengthens brand awareness and establishes trust with local consumers. If you’re not doing direct mail, chances are your competition is.
Since 1968, Valpak has operated as the national leader in direct mail with nearly 140 office locations. Last year alone, over 430 million Blue Envelopes were mailed to more than 38 million households throughout the country. Valpak provides a variety of direct mail formats to fit every business need, large or small. Not sure which format is right for your business? Ask yourself what you need your advertising to achieve and the answer should become clear.
Still not sure? Contact your Valpak of Fort Worth advertising agency for a free consultation.
* Compared to the average Greater Fort Worth consumer. Claritas data with current year projections, June. 2020.
How consumers shop has changed drastically in the last decade. From price-checking while in the store to scouring online reviews to asking for recommendations on Facebook, the shopper journey has morphed to create more intelligent and aware consumers. While Valpak is most often recognized for its direct mail capabilities, our portfolio of marketing solutions encompasses digital marketing too. In fact, your Valpak Fort Worth digital marketing agency is recognized as a Google Premier Partner, which means we’ve met an extensive list of requirements from Google, including Google Ads certification.
You don’t have to be a professional designer to benefit from digital advertising with Valpak. Our in-house team of professional designers has extensive training in print and digital design best practices and, of course, you have the final say in any design decisions.
After all, it’s your business and your brand. Simply choose the creative services you need, and we’ll do the rest!
Local businesses are happy they chose to partner with Valpak for direct mail in North-Central Texas. Check out our local coupons page to see the Fort Worth businesses that advertise with us, including these companies you see below:
Valpak of Greater Fort Worth’s marketing consultants have the knowledge and experience to help businesses like yours grow through direct mail and digital marketing. Our reps are dedicated to helping your business achieve its sales goals.
“Valpak came into the San Antonio Stock Show & Rodeo and presented an idea that was really extraordinary, completely out of the box. To be able to have the integrity, so for us to be able to tell our clients this is what we’re going to deliver on, and then to have a partner such as Valpak that assists us with keeping our word with our clients, is just a phenomenal environment to be in.” – Susan Hennelly Nicholas, Partner, Holdsworth & Nicholas, Inc.
“Valpak makes it simple to target our customers in specific areas and to quickly make changes to add or change advertising zones…I continue to advertise with Valpak because I know that people look forward to getting the Blue Envelope in the mail.” – Guy New, Owner, Dickey’s Barbecue Pit, Rowlett
When you advertise with Valpak, you will be able to track the performance of your marketing campaign. Log in to your marketing ROI dashboard to track any and every response to your print ad, including phone calls and website visits.
Our call tracking software can also help you monitor the quantity and quality of phone calls from your direct mail ad. Use it as a performance management tool and to increase staffing efficiency.
From direct mail coupons to solo direct mail, ad space that fits your business at prices that fit your budget.
Robust digital marketing solutions, including website development and SEM, from a Google Premier Partner.
Performance tracking of your direct mail and digital advertising campaigns to prove return on investment.
“Valpak came into the San Antonio Stock Show & Rodeo and presented an idea that was really extraordinary, completely out of the box. To be able to have the integrity, so for us to be able to tell our clients this is what we’re going to deliver on, and then to have a partner such as Valpak that assists us with keeping our word with our clients, is just a phenomenal environment to be in.”
Susan Hennelly Nicholas, Partner, Holdsworth & Nicholas, Inc.
Contact your Valpak of Greater Fort Worth advertising agency today for a free marketing consultation. We’ll walk you through how you can reach as many as 370,000 top households in Fort Worth and surrounding North-Central Texas communities for as little as pennies per household.
|Copy Deadline||Households Reached|
|Aug. Schedule||2021 Mail Dates||Aug. 11 2021||Estimated In-Home Date||Aug. 14 2021||Copy Deadline||Jul. 27 2021||Households Reached||380,000|
|Sep. Schedule||2021 Mail Dates||Sep. 8 2021||Estimated In-Home Date||Sep. 11 2021||Copy Deadline||Aug. 23 2021||Households Reached||380,000|
|Oct. Schedule||2021 Mail Dates||Oct. 13 2021||Estimated In-Home Date||Oct. 16 2021||Copy Deadline||Sep. 28 2021||Households Reached||380,000|
|Nov. Schedule||2021 Mail Dates||Nov. 10 2021||Estimated In-Home Date||Nov. 13 2021||Copy Deadline||Oct. 26 2021||Households Reached||380,000|
|Dec. Schedule||2021 Mail Dates||Dec. 4 2021||Estimated In-Home Date||Dec. 7 2021||Copy Deadline||Nov. 17 2021||Households Reached||380,000|
|Jan. Schedule||2021 Mail Dates||Jan. 12 2022||Estimated In-Home Date||Jan. 15 2022||Copy Deadline||Dec. 28 2021||Households Reached||380,000|
|Feb. Schedule||2021 Mail Dates||Feb. 9 2022||Estimated In-Home Date||Feb. 12 2022||Copy Deadline||Jan. 25 2022||Households Reached||380,000|
|Mar. Schedule||2021 Mail Dates||Mar. 9 2022||Estimated In-Home Date||Mar. 12 2022||Copy Deadline||Feb. 22 2022||Households Reached||380,000|
|Apr. Schedule||2021 Mail Dates||Apr. 13 2022||Estimated In-Home Date||Apr. 16 2022||Copy Deadline||Mar. 29 2022||Households Reached||380,000|
|May. Schedule||2021 Mail Dates||May. 11 2022||Estimated In-Home Date||May. 14 2022||Copy Deadline||Apr. 26 2022||Households Reached||380,000|
|Jun. Schedule||2021 Mail Dates||Jun. 8 2022||Estimated In-Home Date||Jun. 11 2022||Copy Deadline||May. 24 2022||Households Reached||380,000|
|Jul. Schedule||2021 Mail Dates||Jul. 13 2022||Estimated In-Home Date||Jul. 16 2022||Copy Deadline||Jun. 28 2022||Households Reached||380,000|
|Aug. Schedule||2021 Mail Dates||Aug. 10 2022||Estimated In-Home Date||Aug. 13 2022||Copy Deadline||Jul. 26 2022||Households Reached||380,000|
|Sep. Schedule||2021 Mail Dates||Sep. 7 2022||Estimated In-Home Date||Sep. 10 2022||Copy Deadline||Aug. 22 2022||Households Reached||380,000|
|Oct. Schedule||2021 Mail Dates||Oct. 12 2022||Estimated In-Home Date||Oct. 15 2022||Copy Deadline||Sep. 27 2022||Households Reached||380,000|
|Nov. Schedule||2021 Mail Dates||Nov. 9 2022||Estimated In-Home Date||Nov. 12 2022||Copy Deadline||Oct. 25 2022||Households Reached||380,000|
|Dec. Schedule||2021 Mail Dates||Dec. 3 2022||Estimated In-Home Date||Dec. 6 2022||Copy Deadline||Nov. 16 2022||Households Reached||380,000|
Our marketing campaigns are customized based on 3 variables: the audience your business wants to reach, how frequently the message is delivered and the type of print and digital services required for an effective return on investment. In most cases, our campaigns range from 3-5 cents per residence, which includes graphic design.
Up to 370,000 top households in Arlington, Mansfield, Weathford, Burleson, N Richland Hills, Hurst, Grapevine, Colleyville and Keller receive Valpak each month. You can also advertise to 2.45 million households throughout Texas, in cities like Austin, Dallas, Houston, San Antonio and more. View the map and schedule for the Greater Fort Worth area.
If you’re looking to advertise your business in Fort Worth on a budget, start with targeted direct mail marketing from Valpak. It’s the affordable way to reach thousands of potential customers that provides a great return on what you spend. Any advertising agency in Fort Worth, including Valpak, will recommend incorporating digital marketing into your campaign to maximize response too.
With an open rate of 92% among households that receive it, Valpak gets exposure for your business, no question. Even better? Our Blue Envelope and neighborhood-targeted postcards target consumers in Fort Worth with 18% more income than the local average. To explore additional targeting options and direct mail formats for Fort Worth area businesses, visit our customizable postcards page.
Yes! Fort Worth businesses that choose Valpak for advertising get custom marketing campaigns focused on specific marketing goals like sales, brand awareness and ROI. And we can measure the success of each effort, showing you exactly how well your advertising is performing at any given time. See some of our success stories on how Valpak has driven response for all types of businesses.
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