Reach up to 210,000 Households in Greater Orlando Each Month

Map & Schedule

Advertising in Orlando

 Orlando advertising and marketing With approximately 75 million travelers vacationing in Orlando every year, the City Beautiful is America’s most-visited destination. As a business owner and resident of the Orlando area, you know there’s more to our beautiful city than Mickey Mouse and world-class resorts. From the progressive Milk District to the historic Thornton Park, Orlando is a melting pot of cultures and lifestyles. So in a metro area of 2.6 million residents and even more tourists, how do you make sure your business stands out?

Knowing when and how to spend your marketing budget is complicated. How much should you spend to maximize your ROI? How can you reach your best customers? What types of advertising will work for your business? A little uncertainty can lead to a big marketing mistake. That’s why many Orlando businesses enlist the help of advertising agencies. But which ad agency in Orlando will provide you with the best results? The answer is clear: Valpak of Greater Orlando.

Valpak can help you reach up to 210,000 top households each month in Orlando, Winter Park, Apopka, Sanford, Altamonte Springs, Oviedo, Longwood and Winter Garden. Statewide, we mail to over 2.5 million households, in areas like Cocoa Beach, Daytona Beach, Fort Lauderdale, Jacksonville, Miami, Naples, Ocala, Palm Beach, Pensacola, Port St. Lucie, Sarasota, Tallahassee, Tampa Bay and Vero Beach.

We offer full-service advertising at a price that fits your budget. From the first marketing consultation to creative design and offer recommendations to post-campaign analytics, everything is included in a Valpak marketing campaign.

Direct Mail Advertising in Orlando

direct mail in greater orlando
National brands like McDonald’s, Goodyear and Terminix understand the benefits of print coupon advertising and use it as a core component of their marketing strategies. Local businesses can see just-as-impressive results when their print campaigns are executed thoughtfully.

For over 40+ years, Valpak of Greater Orlando has been the expert in direct mail advertising in Florida. As consumers and technology have changed, we’ve continued to change with them. Today, Valpak of Greater Orlando is the one-stop shop for all your marketing needs. Our team of experts will work with you to target households in Orlando, FL that are a good fit for your business based on income and purchasing behavior. With industry-leading advertising design principles, we’ll create a strategic marketing campaign that captures your unique brand identity and drives consumers to act.

Valpak of Greater Orlando has the solutions you need to grow your brand power and customer base to reach the right customers in the places they search and shop. When you trust Valpak with your marketing, you trust dedicated, on-trend experts who know how to create and manage your advertising for the best ROI. Valpak is the Orlando advertising agency with a variety of direct mail solutions to meet every business need and budget:

Coupons

Grow your customer base with the tried-and-true Valpak insert. As the foundation of your marketing campaign, these mini-billboards initiate online and foot traffic. Choose from hundreds of proven designs or custom design an insert specifically for your business. We know which design techniques will get your insert noticed. Among the households that recall receiving Valpak, 9 in 10 opened and looked through the envelope.

Flyers & Circulars

Valpak continuously researches new and innovative direct mail formats to create attention-grabbing products that capture consumer attention and incite action. Multipanel formats are becoming increasingly popular. While 2-, 3- or 6-panel flyers elevate your message and provide optimal exposure, our 8-, 12- or 16-page circulars and booklets rival freestanding newspaper inserts. Tailor your flyers to your business goals and budget.

Valpak Neighborhood-Targeted Postcards

57% of postcards are read by someone in the household – the highest rate of all direct mail formats. Postcards command attention and drive response but have traditionally been too expensive for small businesses. Until now. Neighborhood-targeted postcards are limited-inventory PlusOne postcards that mail to the same high-income households as The Blue Envelope and include email marketing.

1-to-1 Custom Postcards

Dial up your 1-to-1 marketing with timely promotions targeted to specific consumers. With a variety of custom direct mail options, you choose the best format for your advertising budget. Whether you want to provide your own list of targeted households or need assistance in finding the right demographic mix, let us help you find the most impactful areas. We’ll ensure your message comes through at the best time and place for your business.

Event Postcards

Event postcards are an automated postcard service that reaches a new audience each month. Audiences focuses include birthday, new mover/homeowner and Medicare aging-in.

Track Your ROI

Your direct mail campaign doesn’t stop when your ad hits homes. Valpak of Greater Orlando offers performance tracking and analytics for insight into how consumers are responding to your marketing efforts. Track calls, website traffic, clicks, prints and more in one easy-to-read dashboard. With your marketing dashboard, you see what we see: the successes and the opportunities. There are no secrets or mysteries when it comes to your Valpak campaign because we want your marketing to work as much as you do. We’ll provide and interpret your results and adopt strategies to optimize your campaign for success.

Full-Service Advertising Agency Solutions

 Orlando responsive web design For the most effective Orlando advertising campaign, we recommend combining our traditional print products with our cutting-edge digital solutions to increase your exposure and maximize your ROI. Choose from our full line of digital marketing solutions:

From small startups to large franchises, we’ve helped thousands of businesses with their Orlando advertising needs. We have experience in working with a variety of industries, including:

Contact your local Orlando advertising team to find out which media strategies are right for your business.

Small Businesses in Greater Orlando That We Work With

Local businesses that partner with Valpak for direct mail in Greater Orlando area get results. Check out our local coupons page to see the Orlando businesses that advertise with us.

Our team of marketing experts are always on hand to help your business succeed. We understand how direct mail and digital marketing can take your business to new heights. Valpak of Greater Orlando has superb marketing professionals who are focused on helping you achieve your goals.

Monitor Your Return on Investment with Performance Tracking

Getting the best return on investment can be a challenge for small businesses, but with Valpak, you always know where you stand. Our call tracking and performance tracking tools register user engagement and offer unique insight into how a consumer becomes a lead.

Call the Valpak of Greater Orlando team today.

 

Sources: Valpak® Readership Study.

Reach Your Target Audience

Blue Envelope

BLUE ENVELOPE

Our signature product – the best value in marketing – the perfect way to try direct mail advertising.

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Postcard Advertising

POSTCARD ADVERTISING

From targeted postcards to 1-to-1 custom designs, everything you need to create a mailbox moment.

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Digital Marketing

DIGITAL MARKETING

Robust digital marketing solutions, including web design, SEM and social media advertising.

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valpak testimonial

“We track our customers. Seventy percent of our business we get would be a repeat. When we get a new customer, we go online to see where we got that customer from. And in many cases, the customer has a Valpak coupon. That’s where they noticed us.”

TED ARSLANIAN, PRESIDENT, ARSLANIAN BROTHERS

Mailing Areas

Reach 210,000 targeted households monthly in Orlando, Winter Park, Apopka, Sanford, Altamonte Springs, Oviedo, Longwood and Winter Garden with Valpak of Greater Orlando. For specific dates and coverage, contact your Orlando advertising specialist.

Mailing Schedule

Oct. Schedule2022 Mail DatesOct. 10 2022Estimated In-Home DateOct. 12 2022Copy DeadlineSep. 22 2022Households Reached210,000
Nov. Schedule2022 Mail DatesNov. 14 2022Estimated In-Home DateNov. 16 2022Copy DeadlineOct. 27 2022Households Reached210,000
Dec. Schedule2022 Mail DatesDec. 7 2022Estimated In-Home DateDec. 9 2022Copy DeadlineNov. 21 2022Households Reached210,000
Jan. Schedule2022 Mail DatesJan. 17 2023Estimated In-Home DateJan. 19 2023Copy DeadlineDec. 29 2022Households Reached210,000
Feb. Schedule2022 Mail DatesFeb. 13 2023Estimated In-Home DateFeb. 15 2023Copy DeadlineJan. 26 2023Households Reached210,000
Mar. Schedule2022 Mail DatesMar. 13 2023Estimated In-Home DateMar. 15 2023Copy DeadlineFeb. 23 2023Households Reached210,000
Apr. Schedule2022 Mail DatesApr. 10 2023Estimated In-Home DateApr. 12 2023Copy DeadlineMar. 23 2023Households Reached210,000
May. Schedule2022 Mail DatesMay. 1 2023Estimated In-Home DateMay. 3 2023Copy DeadlineApr. 13 2023Households Reached210,000
May. Schedule2022 Mail DatesMay. 22 2023Estimated In-Home DateMay. 24 2023Copy DeadlineMay. 4 2023Households Reached210,000
Jun. Schedule2022 Mail DatesJun. 12 2023Estimated In-Home DateJun. 14 2023Copy DeadlineMay. 25 2023Households Reached210,000
Jul. Schedule2022 Mail DatesJul. 17 2023Estimated In-Home DateJul. 19 2023Copy DeadlineJun. 29 2023Households Reached210,000
Aug. Schedule2022 Mail DatesAug. 14 2023Estimated In-Home DateAug. 16 2023Copy DeadlineJul. 27 2023Households Reached210,000
Sep. Schedule2022 Mail DatesSep. 11 2023Estimated In-Home DateSep. 13 2023Copy DeadlineAug. 23 2023Households Reached210,000
Oct. Schedule2022 Mail DatesOct. 9 2023Estimated In-Home DateOct. 11 2023Copy DeadlineSep. 21 2023Households Reached210,000
Nov. Schedule2022 Mail DatesNov. 13 2023Estimated In-Home DateNov. 15 2023Copy DeadlineOct. 26 2023Households Reached210,000
Dec. Schedule2022 Mail DatesDec. 6 2023Estimated In-Home DateDec. 8 2023Copy DeadlineNov. 20 2023Households Reached210,000

Valpak Advertising Success

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Jim Bertoncino, owner of Glow Putt Mini Golf, advertises in The Blue Envelope because “Valpak’s very good at providing me with the analytics that show me exactly what kind of responses I’m getting and how it’s been able to trend upward the longer we’ve done it.” Jim was surprised to see that even when it’s out of season, Glow Putt’s numbers continue to trend up since partnering with Valpak. He says, “We’ve consistently advertised with Valpak month after month after month, and we’re seeing more people respond to it than we did before.” Jim says advertising with Valpak is “very beneficial” and has brought Glow Putt the success he was after.

“We track our customers. Seventy percent of our business we get would be a repeat. When we get a new customer, we go online to see where we got that customer from. And in many cases, the customer has a Valpak coupon. That’s where they noticed us.” - Ted Arslanian, President, Arslanian Brothers

“We receive 20-30 coupons redemptions per month. Every month we get more and more new customers. We advertised with a local competitor; Valpak outperformed them by a long shot. We Love Valpak!” – Eric Brambila, Owner, Tequila’s Mexican Grill & Cantina

Valpak in Orlando FAQ

How Much Does It Cost to Advertise with Valpak in Orlando?

Valpak costs as little as 3 to 5 cents per household in Orlando. How often you mail and to how many households, the industry you’re in, discount pricing (when available), the format of your print piece and whether you add on digital marketing will impact the final cost. Your Orlando area advertising rep for Valpak will create a custom campaign that’s affordable, targeted and meets the unique marketing needs of your business.

Where Does Valpak Mail in Orlando and How Often?

Valpak mails to 210,000 top households each month in Orlando, Winter Park, Apopka, Sanford, Altamonte Springs, Oviedo, Longwood and Winter Garden. Statewide, we reach over 2.5 million households, in areas like Cocoa Beach, Daytona Beach, Fort Lauderdale, Jacksonville, Miami, Naples, Ocala, Palm Beach, Pensacola, Port St. Lucie, Sarasota, Tallahassee, Tampa Bay and Vero Beach. View the Orlando area map and schedule.

What Are Some of the Best Advertising Options Available in Orlando?

Targeted direct mail marketing from Valpak can be the most affordable option for a business to advertise in Orlando. With a proven track record and a household name, Valpak often outperforms other advertising agencies in the Orlando area. Digital marketing is also a low-cost advertising option to extend the reach and potential return on investment of any print advertising campaign.

Why is Valpak the Best Way to Advertise with Direct Mail in Orlando?

Because 9 out of 10 households that receive Valpak in the mail open it. What other advertising can say that? Our Blue Envelope and neighborhood-targeted postcards also reach an audience with 33% more income than the average U.S. consumer. For even more targeting capabilities and format options for businesses in the Orlando area, check out all our postcard products.

Does Valpak Work in Orlando?

You bet it does! Your Valpak rep in Orlando will help you develop a marketing plan around your goals (sales, brand awareness, ROI, etc.). With our ability to track your success, you’ll also know exactly how your Valpak advertising is performing each month. To see how Valpak has worked for businesses across dozens of industries, visit our success stories.