Searching for a Virginia Beach advertising agency can seem daunting. There are costs to consider, questions to ask and research to be done – all while you’re doing your most important job: running your business.
When weighing the pros and cons of hiring a marketing firm in Virginia, it may feel like the smartest move for your business is doing it yourself or hiring an employee to handle it for you. There’s a common misconception that hiring an agency is more expensive than bringing your marketing in-house. In fact, it can cost up to cost up to 90% more in the long run to hire one full-time employee than to hire a Virginia Beach advertising agency.
Consider the time and skill that goes into creating a successful marketing strategy. Can one person really handle all your marketing effectively? Today, modern advertising agencies offer:
That’s where Valpak of Southern Virginia comes in. We’re a full-service Virginia Beach advertising agency that offers an entire suite of print and digital products for local businesses. Our 40+ years of experience and 92% open rate set us apart from other Virginia Beach advertising and direct mail companies. Working with Valpak enables you to cut out the middleman, managing all your Virginia Beach advertising in one place with one point of contact. Our advertising agency in Virginia offers:
Direct mail has come a long way in the past 50 years. Today, you’d be hard-pressed to find another method of traditional advertising that offers the targeting and performance tracking capabilities of Valpak’s direct mail products. Take billboard advertising in Virginia Beach, for example. Not taking into account the expense, billboards don’t enable you to target your marketing to your best audience. With direct mail, you can tailor your message based on consumers in Virginia Beach who have or haven’t purchased from you before, retaining your local customers and attracting new ones.
Valpak works by targeting households that are a good fit for your business based on income and purchasing behaviors. Valpak of Southern Virginia only mails to high-income households with an 11% higher home value than the national average.1 Each month, thousands of consumers look forward to receiving their Blue Envelope of local savings in the mail and a whopping 85% of households look at every ad inside.2 This type of tailored marketing allows for better brand exposure and higher ROI for your ad spend no matter how big or small your advertising budget may be.
Our Virginia Beach advertising team members are experts in digital marketing with digital products that enhance your direct mail campaign by reaching consumers when they’re on the go. Valpak of Southern Virginia offers:
Valpak of Southern Virginia knows that every business is different and has unique advertising needs. We have experience in working with businesses of all sizes across a multitude of industries, including:
Contact your local advertising agency in Virginia Beach to find out which media strategies are right for your business.
1. Compared to the average Southern Virginia consumer. Claritas data with current year projections, May 2018.
2. Among households that recall receiving Valpak. 2018 Valpak® Readership Study, Research Now®, May 2018.
From direct mail coupons to solo direct mail, ad space that fits your business at prices that fit your budget.
Robust digital marketing solutions, including website development and SEM, from a Google Premier Partner.
Performance tracking of your direct mail and digital advertising campaigns to prove return on investment.
“Valpak has a very professional image. They are multi-faceted as far as their process, as far as digital versus direct mail into your house, and then the analytics that go along with it as well. With the tracking, obviously, with their analysis you truly understand what you’re spending every month and what’s returned.”
ANTHONY DISILVESTRO, OWNER, YNOT PIZZA
Reach thousands of local consumers in Virginia Beach, Portsmouth, Suffolk, Smithfield, Williamsburg, Gloucester, Chesapeake, Norfolk, Yorktown, Poquoson, Hayes and Hampton Roads, Virginia. Shaded areas on the map below denote a Valpak NTA, or mailing area, of 10,000 homes. For specific dates and coverage, contact your Virginia Beach advertising specialist.
|Copy Deadline||Households Reached|
|Jan. Schedule||2019 Mail Dates||Jan. 19 2019||Estimated In-Home Date||Jan. 22 2019||Copy Deadline||Jan. 4 2019||Households Reached||470,000|
|Feb. Schedule||2019 Mail Dates||Feb. 16 2019||Estimated In-Home Date||Feb. 19 2019||Copy Deadline||Feb. 1 2019||Households Reached||470,000|
|Mar. Schedule||2019 Mail Dates||Mar. 16 2019||Estimated In-Home Date||Mar. 19 2019||Copy Deadline||Mar. 1 2019||Households Reached||470,000|
|Apr. Schedule||2019 Mail Dates||Apr. 20 2019||Estimated In-Home Date||Apr. 23 2019||Copy Deadline||Apr. 5 2019||Households Reached||470,000|
|May. Schedule||2019 Mail Dates||May. 18 2019||Estimated In-Home Date||May. 21 2019||Copy Deadline||May. 3 2019||Households Reached||470,000|
|Jun. Schedule||2019 Mail Dates||Jun. 15 2019||Estimated In-Home Date||Jun. 18 2019||Copy Deadline||May. 31 2019||Households Reached||470,000|
|Jul. Schedule||2019 Mail Dates||Jul. 20 2019||Estimated In-Home Date||Jul. 23 2019||Copy Deadline||Jul. 5 2019||Households Reached||470,000|
|Aug. Schedule||2019 Mail Dates||Aug. 17 2019||Estimated In-Home Date||Aug. 20 2019||Copy Deadline||Aug. 2 2019||Households Reached||470,000|
|Sep. Schedule||2019 Mail Dates||Sep. 14 2019||Estimated In-Home Date||Sep. 17 2019||Copy Deadline||Aug. 30 2019||Households Reached||470,000|
|Oct. Schedule||2019 Mail Dates||Oct. 19 2019||Estimated In-Home Date||Oct. 22 2019||Copy Deadline||Oct. 4 2019||Households Reached||470,000|
|Nov. Schedule||2019 Mail Dates||Nov. 16 2019||Estimated In-Home Date||Nov. 19 2019||Copy Deadline||Nov. 1 2019||Households Reached||470,000|
|Dec. Schedule||2019 Mail Dates||Dec. 10 2019||Estimated In-Home Date||Dec. 13 2019||Copy Deadline||Nov. 25 2019||Households Reached||470,000|
Valpak of Southern Virginia is an independently owned Valpak franchise.
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