Double Your Exposure: The Valpak Envelope Now Mails Twice a Month!

Map & Schedule

Local Targeting with Valpak

marketing agency in AlbuquerqueIf you’re serious about increasing your small business advertising in Albuquerque, call our local Valpak franchise. We can show you how to market smarter with direct mail and digital advertising. Businesses featured in The Blue Envelope® share the cost of postage, so you save while partnering with a well-known brand.

Valpak can also help you expand your online reach with printable and digital coupon opportunities on If you’re searching for a full-service Albuquerque advertising agency that delivers an increase in sales and ROI, look no further than Valpak of Albuquerque.

Small Business Opportunities in Albuquerque

Nestled in the heart of New Mexico, Albuquerque’s diverse culture and heritage carries over into the vast array of companies eager to share a taste of its centuries-old traditions. With more than 310 days of sunshine, Albuquerque’s outdoor businesses thrive in the mild climate and adventurous landscape while the New Mexico Technology Corridor enables industries of all types and sizes to flourish. Whether you own a golf course in Santa Ana Pueblo, a hot air balloon company in North Valley, a tech startup in Santa Fe or an auto repair shop in Rio Rancho, Valpak presents Albuquerque marketing opportunities to reach local consumers who earn 22% more income and have 16% more purchasing power.1

Direct Mail in Albuquerque

direct mail marketing in AlbuquerqueWith over 50 years of experience and more than 140 office locations, Valpak is recognized as the national leader in direct mail. Last year, nearly 430 million Blue Envelopes were mailed to over 38 million addresses nationwide. Our high-quality direct mail products include:

  • Direct mail coupons – Our most popular and affordable product since 1968, direct mail coupons drive targeted consumers to give your business a try.
  • Circulars/flyers – This larger-print format provides more space for businesses to advertise sales, special events and menus.
  • Specialty formats – The cost-effective solution for rewards programs without the added expense of  mobile rewards app.
  • Customizable postcards – The customizable option for businesses to mail to hyper-targeted households based on select demographics including income, size and location.


1. Compared to the average Albuquerque consumer. Claritas data with current year projections, August 2019.

Digital Marketing in Albuquerque

digital marketing agency in AlbuquerqueWhile Valpak is synonymous with direct mail, we also have high expertise in digital marketing, developing and maintaining successful online ad campaigns consistently for their clients. Valpak is the digital marketing agency in Albuquerque you can count on to improve your online footprint with our suite of digital marketing products, which include:

  • Web development – With responsive web design, your website is optimized so visitors can navigate your webpages easily with shorter loading times.
  • Display advertising – Target mobile devices based on location, interest and intent to deliver memorable mobile experiences with measurable results.
  • Search engine marketing (SEM) – Put your site closer to the top of search engine results pages (SERPs) with paid ads directed at audiences already searching for your product or service.
  • Social media advertising – Increase your online visibility and followers with ad programs that come in two forms: reach & offers and reach & leads.

Track Your Investment with Performance and Call Tracking

Do you want better proof of performance for your advertising dollar? When you partner with Valpak of Albuquerque, you receive performance tracking – a sophisticated tracking tool that measures customer response to print and digital spends. Our marketing experts will help you determine what’s working and help direct your efforts accordingly.

Albuquerque Small Businesses That We Work With

Local businesses are happy they chose Valpak of Albuquerque to help grow their brand power and customer base. Check out our local coupons page to see the Albuquerque, NM businesses that advertise with us.

See what some of our clients across the country say about advertising with Valpak for their direct mail and digital marketing needs:
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Hiro’s Sushi has been in business for over 10 years and has worked with Valpak since day one. Before opening her restaurant, owner Bonnie Leung worked at a different establishment that advertised with Valpak. Bonnie saw a great return and knew advertising in The Blue Envelope would give her the same results when she opened Hiro’s Sushi. She describes advertising with Valpak as “a breeze” and says it’s been “effortless.” Hiro’s Sushi now uses smartphone apps and online coupons, on top of direct mail. Bonnie recommends Valpak for the fair pricing and great return she’s received over the last decade.“If you have a niche of some kind, whatever business it is, and you’re good at it and you’re fair with people, [Valpak’s] a great way of bringing people in. I have definitely seen an increase in business and new customers.” – Jeff Broestl, Owner, Broestl & Wallis Fine Jewelers

Reach Your Target Audience

Blue Envelope


Our signature product – the best value in marketing – the perfect way to try direct mail advertising.

Postcard Advertising


From targeted postcards to 1-to-1 custom designs, everything you need to create a mailbox moment.

Digital Marketing


Robust digital marketing solutions, including web design, SEM and social media advertising.

valpak testimonial

“If you have a niche of some kind, whatever business it is, and you’re good at it and you’re fair with people, [Valpak’s] a great way of bringing people in. I have definitely seen an increase in business and new customers.”


Mailing Areas

Contact your Valpak of Albuquerque advertising agency today for a free marketing consultation. We’ll walk you through how you can reach as many as 160,000 qualified households in Albuquerque and surrounding communities every two weeks for as little as pennies per household.

Mailing Schedule

Sep. Schedule2022 Mail DatesSep. 28 2022Estimated In-Home DateOct. 3 2022Copy DeadlineSep. 13 2022Households Reached160,000
Oct. Schedule2022 Mail DatesOct. 18 2022Estimated In-Home DateOct. 22 2022Copy DeadlineOct. 3 2022Households Reached160,000
Nov. Schedule2022 Mail DatesNov. 9 2022Estimated In-Home DateNov. 14 2022Copy DeadlineOct. 25 2022Households Reached160,000
Dec. Schedule2022 Mail DatesDec. 3 2022Estimated In-Home DateDec. 7 2022Copy DeadlineNov. 16 2022Households Reached160,000
Dec. Schedule2022 Mail DatesDec. 22 2022Estimated In-Home DateDec. 27 2022Copy DeadlineDec. 7 2022Households Reached160,000
Jan. Schedule2022 Mail DatesJan. 20 2023Estimated In-Home DateJan. 24 2023Copy DeadlineJan. 4 2023Households Reached160,000
Feb. Schedule2022 Mail DatesFeb. 14 2023Estimated In-Home DateFeb. 18 2023Copy DeadlineJan. 30 2023Households Reached160,000
Mar. Schedule2022 Mail DatesMar. 8 2023Estimated In-Home DateMar. 13 2023Copy DeadlineFeb. 21 2023Households Reached160,000
Mar. Schedule2022 Mail DatesMar. 29 2023Estimated In-Home DateApr. 3 2023Copy DeadlineMar. 14 2023Households Reached160,000
Apr. Schedule2022 Mail DatesApr. 21 2023Estimated In-Home DateApr. 25 2023Copy DeadlineApr. 6 2023Households Reached160,000
May. Schedule2022 Mail DatesMay. 16 2023Estimated In-Home DateMay. 20 2023Copy DeadlineMay. 1 2023Households Reached160,000
Jun. Schedule2022 Mail DatesJun. 7 2023Estimated In-Home DateJun. 12 2023Copy DeadlineMay. 23 2023Households Reached160,000
Jun. Schedule2022 Mail DatesJun. 28 2023Estimated In-Home DateJul. 3 2023Copy DeadlineJun. 13 2023Households Reached160,000
Jul. Schedule2022 Mail DatesJul. 21 2023Estimated In-Home DateJul. 25 2023Copy DeadlineJul. 6 2023Households Reached160,000
Aug. Schedule2022 Mail DatesAug. 15 2023Estimated In-Home DateAug. 19 2023Copy DeadlineJul. 31 2023Households Reached160,000
Sep. Schedule2022 Mail DatesSep. 6 2023Estimated In-Home DateSep. 11 2023Copy DeadlineAug. 21 2023Households Reached160,000
Sep. Schedule2022 Mail DatesSep. 27 2023Estimated In-Home DateOct. 2 2023Copy DeadlineSep. 12 2023Households Reached160,000
Oct. Schedule2022 Mail DatesOct. 17 2023Estimated In-Home DateOct. 21 2023Copy DeadlineOct. 2 2023Households Reached160,000
Nov. Schedule2022 Mail DatesNov. 8 2023Estimated In-Home DateNov. 13 2023Copy DeadlineOct. 24 2023Households Reached160,000
Dec. Schedule2022 Mail DatesDec. 2 2023Estimated In-Home DateDec. 6 2023Copy DeadlineNov. 15 2023Households Reached160,000
Dec. Schedule2022 Mail DatesDec. 21 2023Estimated In-Home DateDec. 26 2023Copy DeadlineDec. 6 2023Households Reached160,000

Albuquerque Small Businesses That We Work With

Valpak in Albuquerque FAQ

How Much Does It Cost to Advertise with Valpak in Albuquerque?

The cost to advertise with Valpak in Albuquerque starts at 3 to 5 cents per household (2-3 cents for food-related businesses). This can vary based on where you mail, how often you mail, the type of business you own, current promotional offers, the print format you choose and any add-on digital marketing. Your Valpak media consultant in the Albuquerque area will help you identify your target audience and create a custom marketing campaign based on your business needs.

Where Does Valpak Mail in Albuquerque and How Often?

Up to 160,000 top households in Albuquerque and surrounding communities receive Valpak every two weeks. View the map and schedule for the area.

What Are Some of the Best Advertising Options Available in Albuquerque?

If you’re looking to advertise your business in Albuquerque on a budget, start with targeted direct mail marketing from Valpak. It’s the affordable way to reach thousands of potential customers that provides a great return on what you spend. Any advertising agency in Albuquerque, including Valpak, will recommend incorporating digital marketing into your campaign to maximize response too.

Why is Valpak the Best Way to Advertise with Direct Mail in Albuquerque?

With an open rate of 93% among households that receive it, Valpak’s return on investment is one of the most attractive for small and medium size businesses. Our Blue Envelope and neighborhood-targeted postcards reach consumers in Albuquerque with 30% more income and 16% more purchasing power than the local average. To explore additional targeting options and direct mail formats for Albuquerque area businesses, visit our customizable postcards page.

Does Valpak in Albuquerque Work?

Yes! Albuquerque businesses that choose Valpak for advertising get custom marketing campaigns focused on specific marketing goals like sales, brand awareness and ROI. And we can measure the success of each effort, showing you exactly how well your advertising is performing at any given time. See some of our success stories on how Valpak has driven response for all types of businesses.