Cost-Effective Advertising in Asheville

Serving Businesses from Weaverville to Fletcher

Reach up to 50,000 Households in the Asheville Area Each Month

Map & Schedule

Mailing Coupons to the Right Neighborhoods

marketing and advertising in ashevilleConnect to thousands of potential customers in neighborhoods that are valuable to you with Valpak of Asheville. We have the print and digital marketing vehicles you’re looking for to drive your business forward.

The Blue Envelope® of coupons is welcomed in local households each month. Choose the type of direct mail insert that suits your business best: coupons, multipanel flyers, circulars and more. Valpak of Asheville can also help you build a stronger digital footprint with our suite of digital marketing products.

Small Business Marketing in Asheville

Situated in the beautiful Blue Ridge mountains, Asheville is a dense suburban area with a booming tourist industry – a dream come true for small business owners. Residents and tourists alike enjoy our charming downtown arts district, vibrant gardens, the Pisgah and Nantahala National Forests and surrounding nature trails. The arts scene and historic architecture in combination with outdoorsy hobbies like fishing, golfing, biking and more offer a charm that few other cities can match. Locally, the health care, education, technology and manufacturing industries are going strong. Voted #16 Best Places to Live by U.S. News & World Report, Asheville is dedicated to shopping small. There is even a movement dubbed Asheville Grown, which encourages residents to “Love Asheville. Keep It Local.” If you’re curious how to market your local business in the area, Valpak can help with marketing solutions.

With Valpak direct mail, you can reach up to 50,000 households with 25% more income than the local average and reach areas including Hendersonville, Candler, Weaverville, Arden and Fletcher. Our consumers spend 18% more on dining and 51% more on entertainment.1 Whether you’re running a farm-to-table restaurant or a tune-up shop, our full-service marketing options can draw in the customers you seek.
direct mail marketing in Asheville

Direct Mail in Asheville, NC

When it comes to marketing your business in Asheville, the topic might be daunting. Rest assured that Valpak has your back. We’ve been in the direct mail space since 1968 and as a national leader, we know how to do local marketing across the U.S. Every month, we reach up to 50,000 households in Asheville and 740,000 statewide, including cities like Charlotte, Greensboro, Raleigh and Wilmington. Check out these options when considering direct mail marketing for your business:

  • Direct mail coupons – Direct mail coupons have been signature product for over 50 years. Effective and affordable, Valpak direct mail coupons give consumers a reason to try your business.
  • Direct mail flyers – A larger-print format of our signature inserts, flyers and circulars are the perfect solution for businesses looking for more space to showcase multiple products, services, locations, menus or events.
  • Specialty formats – Available in various finishes and paper thicknesses, our direct mail cardstock enables businesses to track redemptions using a unique code printed on each piece.
  • Valpak neighborhood-targeted postcards – Mailed to the same households as the Valpak envelope, PlusOne provides an affordable postcard solution (limited inventory).
  • Solo direct mail postcards – Stand-alone postcards mailed to hyper-targeted households based on selected demographics, from income to carrier route.

1. Compared to the average Asheville consumer. Claritas data with current year projections, Sept. 2019.

Digital Marketing in Asheville, NC

digital marketing services in ashevilleAdding on digital marketing to your direct mail campaign is smart. When you package them together, you can get the most value and brand consistency across all platforms. Options for digital marketing with Valpak include:

  • Web development – Our team can update your website’s layout (or build a new site for your business) to increase load speed and make it mobile and user friendly.
  • Display advertising – We’ll help you acquire customers by targeting mobile devices based on location, interest and intent.
  • Search engine marketing (SEM) – With the help of SEM strategies, Valpak can drive search engine traffic to your page with targeted paid ads.
  • Social media advertising – Valpak’s team of experts can connect you with your customers while building brand awareness on with programs that come in two forms: Reach & Offers and Reach & Leads.

Asheville Small Businesses That We Work With

Local businesses are happy they chose to partner with Valpak for direct mail in Asheville, NC. Check out our local coupons page to see the Asheville businesses that advertise with us.

Valpak of Asheville’s marketing consultants live local and understand the unique vibe of each Asheville area neighborhood. You can rely on us to help with your next marketing campaign because we’ll tailor a plan unique to your business goals. Follow us on Facebook to learn more about our team and how we can help your business.

“I like advertising with Valpak because they have the capability to target specific markets and this has increased the number of people that come through the door. Our rep always has a great attitude and pays attention to details.” – Ronald Brown, CEO, Run of the Mill Tavern

“I would absolutely recommend Valpak to other businesses. It’s an advertising media for us that’s proven a winner. We try other things that do not simply work as well. I have referred Valpak to many of my friends in business. They also have seen the results and agree that it’s the number one way to advertise in our market for residential improvements.” – Bob Mullin, President, Mullin Brothers Painting

Take Your Business Advertising to the Next Level

Valpak of Asheville works with businesses in industries like automotive, home and office, restaurant, retail, health and medical, and professional services. We are confident we can find the right advertising program for your budget.

Isn’t it time you partnered with the most famous name in coupons? Call Valpak of Asheville to learn how to make your advertising dollars work harder for you.

Reach Your Target Audience

Blue Envelope

BLUE ENVELOPE

Our signature product – the best value in marketing – the perfect way to try direct mail advertising.

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Postcard Advertising

POSTCARD ADVERTISING

From targeted postcards to 1-to-1 custom designs, everything you need to create a mailbox moment.

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Digital Marketing

DIGITAL MARKETING

Robust digital marketing solutions, including web design, SEM and social media advertising.

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valpak testimonial

“I would absolutely recommend Valpak to other businesses. It’s a advertising media for us that’s proven a winner. We try other things that do not simply work as well. I have referred Valpak to many of my friends in business. They also have seen the results and agree that it’s the number one way to advertise in our market for residential improvements.”

BOB MULLIN, PRESIDENT, MULLIN BROTHERS PAINTING

Mailing Areas

Contact your Valpak of Asheville advertising agency today for a free marketing consultation. We’ll walk you through how you can reach as many as 50,000 qualified households in Asheville and surrounding communities for as little as pennies per household.

Mailing Schedule

Jan. Schedule2024 Mail DatesJan. 12 2024Estimated In-Home DateJan. 16 2024Copy DeadlineDec. 27 2023Households Reached60,000
Feb. Schedule2024 Mail DatesFeb. 9 2024Estimated In-Home DateFeb. 12 2024Copy DeadlineJan. 24 2024Households Reached60,000
Mar. Schedule2024 Mail DatesMar. 8 2024Estimated In-Home DateMar. 11 2024Copy DeadlineFeb. 21 2024Households Reached60,000
Apr. Schedule2024 Mail DatesApr. 12 2024Estimated In-Home DateApr. 15 2024Copy DeadlineMar. 27 2024Households Reached60,000
May. Schedule2024 Mail DatesMay. 10 2024Estimated In-Home DateMay. 13 2024Copy DeadlineApr. 24 2024Households Reached60,000
Jun. Schedule2024 Mail DatesJun. 7 2024Estimated In-Home DateJun. 10 2024Copy DeadlineMay. 22 2024Households Reached60,000
Jul. Schedule2024 Mail DatesJul. 12 2024Estimated In-Home DateJul. 15 2024Copy DeadlineJun. 25 2024Households Reached60,000
Aug. Schedule2024 Mail DatesAug. 9 2024Estimated In-Home DateAug. 12 2024Copy DeadlineJul. 24 2024Households Reached60,000
Sep. Schedule2024 Mail DatesSep. 6 2024Estimated In-Home DateSep. 9 2024Copy DeadlineAug. 20 2024Households Reached60,000
Oct. Schedule2024 Mail DatesOct. 11 2024Estimated In-Home DateOct. 15 2024Copy DeadlineSep. 25 2024Households Reached60,000
Nov. Schedule2024 Mail DatesNov. 8 2024Estimated In-Home DateNov. 12 2024Copy DeadlineOct. 23 2024Households Reached60,000

Valpak Advertising Success

Fantastic Sams began advertising with Valpak in 1998 and was immediately impressed with the customer service provided. The full-service salon was looking for a marketing solution to get its name out to local consumers and found it in Valpak. As the years passed, Fantastic Sams recognized the importance of digital marketing solutions to reach millennials and consumers using their smartphones to search for hair care. The salon continues to see its clientele grow year after year through advertising with Valpak. Fantastic Sams plans to continue with Valpak as its ad agency and recommends Valpak local advertising to its clients and fellow businesses.

Valpak in Asheville FAQ

How Much Does It Cost to Advertise with Valpak in Asheville?

The cost to advertise with Valpak in Asheville starts at 2 to 3 cents per household. This can vary based on where you mail, how often you mail, the type of business you own, current promotional offers, the print format you choose and any add-on digital marketing. Your Valpak media consultant in the Asheville area will help you identify your target audience and create a custom marketing campaign based on your business needs.

Where Does Valpak Mail in Asheville and How Often?

Up to 50,000 top households in Asheville, Leicester, Arden, Fairview, Fletcher, Hendersonville and surrounding communities receive Valpak each month. We reach 10,000 single-family households per targeted mailing zone. Targets are based on top area demographics, such as home value and income level.  Making sure your ad reaches customers with the propensity to purchase your products. View the map and schedule for the area.

What Are Some of the Best Advertising Options Available in Asheville?

If you’re looking to advertise your business in Asheville on a budget, start with targeted direct mail marketing from Valpak. It’s the affordable way to reach thousands of potential customers that provides a great return on what you spend. Any advertising agency in Asheville, including Valpak, will recommend incorporating digital marketing into your campaign to maximize response too.

Why is Valpak the Best Way to Advertise with Direct Mail in Asheville?

With an open rate of 9 out of 10 among households that receive it, Valpak gets exposure for your business, no question. Even better? Our Blue Envelope and neighborhood-targeted postcards target consumers in Asheville with 25% more income than the local average. To explore additional targeting options and direct mail formats for Asheville area businesses, visit our customizable postcards page.

Does Valpak in Asheville Work?

Yes! Asheville businesses that choose Valpak for advertising get custom marketing campaigns focused on specific marketing goals like sales, brand awareness and ROI. And we can measure the success of each effort, showing you exactly how well your advertising is performing at any given time. See some of our success stories on how Valpak has driven response for all types of businesses.

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