Reach up to 110,000 Households Across Baton Rouge Each Month

Map & Schedule

A Leader in Direct Mail Marketing for the Baton Rouge Area

marketing and advertising in Baton RougeImprove your small business outreach with Valpak of Baton Rouge. Find print and digital advertising packages that give you more value for your dollar. Our direct mail coupons work for all types of businesses in Red Stick – from mom & pop diners in Prairieville to roofing companies in Central.

With Valpak direct mail, you can reach up to 110,000 households with 30% more income and 21% higher purchasing power1 in Baton Rouge, Denham Springs, Gonzales, Prairieville and Zachary and surrounding communities.

Our Baton Rouge Valpak franchise is a full-service advertising agency, so we’re also proficient in digital marketing. Our team can design a business website that meets the needs of your products and services. We can create the right mix of SEM and SEO opportunities, plus our team is a Google Premier Partner and can help you reach your most desirable audience.

Direct Mail Advertising in Baton Rouge

Since 1968, Valpak has operated as the national leader in direct mail with nearly 140 office locations. Your local team of Baton Rouge advertising experts can help you choose the best format for your business:
direct mail marketing in Baton Rouge LA

  • Direct mail coupons: Our most popular and most affordable solution. Valpak direct mail coupons are mini billboards that give consumers the incentive to give your business a try. Each ad uses lean design with one offer, one image and one headline, which makes them easy for consumers to scan.
  • Direct mail flyers: A larger-print format with 2, 3 or 6 panels or 8, 12 or 16 pages for businesses that need more space for their ads. These are ideal for promoting multiple locations, a menu, product line, seasonal event or even a holiday sale. You can order extras to hand out to customers in your store.
  • Direct mail cardstock: Advertising with cardstock is the cost-effective way to reward loyalty and encourage repeat visits. Using your choice of finish and format, loyalty cards can be created with redemption tracking to ensure one-time use (when necessary).
  • Valpak PlusOne™: Mailed to the same high-income households as the Valpak envelope, these turnkey postcards include creative design, artwork, lists, addressing, processing, print and postage for one low rate.
  • Solo direct mail: From the mailing list to the direct mail format to the mail date, everything is customizable when you choose solo mail. Dial up your 1-to-1 marketing easily and benefit from volume-pricing savings due to Valpak’s size and scale.


1. Compared to the average Baton Rouge consumer. Claritas data with current year projections, Sept. 2019.

Digital Marketing in Baton Rouge

While synonymous with direct mail, Valpak’s expertise in digital marketing is equally impressive. If you’re looking to improve your online footprint, we offer a full suite of digital advertising solutions:
digital marketing services in baton rouge

  • Web design: If you need a website, Valpak can create a beautiful, mobile-responsive one for you! If you already have a website, but it needs some updating, Valpak’s web development team will optimize your content and design. We’ll work with you to make changes as needed.
  • Business listing: An online profile on will get you in front of more consumers, which will bring in more calls and sales. Your business will also be listed on our network of partner websites, search engines and directories.
  • Search engine optimization (SEO): If you want better rankings on search engine results pages (SERPs), you must increase unique visitors to your website. Valpak’s SEO services include technical SEO analysis, keyword research and content optimization.
  • Social media advertising: Valpak can help you create a company profile, post engaging content and build your fan base on Facebook and Twitter. You can then use the consumer insights from your social channels to understand your customers’ needs and cater to them.
  • Search engine marketing (SEM): Incorporating an SEM campaign into your digital marketing strategy will help move your business to the top of search engine results. Valpak ensures each campaign includes setup, keyword bidding, optimization and ongoing management.
  • Display advertising: You want to stay on consumers’ minds. When you hyper-target your digital advertising in Baton Rouge using display ads, you do just that. These ads will increase brand awareness on popular websites and mobile apps and they’re available in both static and dynamic formats in multiple sizes.

Contact your local advertising expert today to find out which products are right for your business.

Valpak’s Performance Tracking

If it’s proof of performance you’re looking for, Valpak of Baton Rouge will exceed your expectations. We use high-tech tracking tools, such as performance tracking and call tracking, to analyze consumer response. With tools like these you will always know how your advertising spend is performing.




From direct mail coupons to solo direct mail, ad space that fits your business at prices that fit your budget.



Robust digital marketing solutions, including website development and SEM, from a Google Premier Partner.

ROI Marketing

ROI Marketing

Performance tracking of your direct mail and digital advertising campaigns to prove return on investment.

valpak testimonial

“If you are a small business like our franchisees are in the particular markets that there are in, it’s a way for you to speak directly to the people in your territory. So you can break it down into very finite trading zones and you don’t have to spend a lot of money advertising to the whole world to reach the people who are closest to your office. When you run radio advertising or television advertising, you are talking to the whole market. With Valpak you can talk to your neighborhood.”


Mailing Areas

Contact your Valpak of Baton Rouge advertising agency today for a free marketing consultation. We’ll walk you through how you can reach as many as 110,000 qualified households in Baton Rouge and surrounding communities for as little as pennies per household.

Mailing Schedule

Sep. Schedule2020 Mail DatesSep. 12 2020Estimated In-Home DateSep. 15 2020Copy DeadlineAug. 26 2020Households Reached110,000
Oct. Schedule2020 Mail DatesOct. 17 2020Estimated In-Home DateOct. 20 2020Copy DeadlineOct. 1 2020Households Reached110,000
Nov. Schedule2020 Mail DatesNov. 14 2020Estimated In-Home DateNov. 17 2020Copy DeadlineOct. 29 2020Households Reached110,000
Dec. Schedule2020 Mail DatesDec. 8 2020Estimated In-Home DateDec. 11 2020Copy DeadlineNov. 18 2020Households Reached110,000
Jan. Schedule2020 Mail DatesJan. 16 2021Estimated In-Home DateJan. 19 2021Copy DeadlineDec. 31 2020Households Reached110,000
Feb. Schedule2020 Mail DatesFeb. 13 2021Estimated In-Home DateFeb. 16 2021Copy DeadlineJan. 28 2021Households Reached110,000
Mar. Schedule2020 Mail DatesMar. 13 2021Estimated In-Home DateMar. 16 2021Copy DeadlineFeb. 25 2021Households Reached110,000
Apr. Schedule2020 Mail DatesApr. 17 2021Estimated In-Home DateApr. 20 2021Copy DeadlineApr. 1 2021Households Reached110,000
May. Schedule2020 Mail DatesMay. 15 2021Estimated In-Home DateMay. 18 2021Copy DeadlineApr. 29 2021Households Reached110,000
Jun. Schedule2020 Mail DatesJun. 12 2021Estimated In-Home DateJun. 15 2021Copy DeadlineMay. 27 2021Households Reached110,000
Jul. Schedule2020 Mail DatesJul. 17 2021Estimated In-Home DateJul. 20 2021Copy DeadlineJul. 1 2021Households Reached110,000
Aug. Schedule2020 Mail DatesAug. 14 2021Estimated In-Home DateAug. 17 2021Copy DeadlineJul. 29 2021Households Reached110,000
Sep. Schedule2020 Mail DatesSep. 11 2021Estimated In-Home DateSep. 14 2021Copy DeadlineAug. 25 2021Households Reached110,000
Oct. Schedule2020 Mail DatesOct. 16 2021Estimated In-Home DateOct. 19 2021Copy DeadlineSep. 30 2021Households Reached110,000
Nov. Schedule2020 Mail DatesNov. 13 2021Estimated In-Home DateNov. 16 2021Copy DeadlineOct. 28 2021Households Reached110,000
Dec. Schedule2020 Mail DatesDec. 7 2021Estimated In-Home DateDec. 10 2021Copy DeadlineNov. 17 2021Households Reached110,000

Small Businesses in Baton Rouge That We Work With

Local businesses are happy they chose to partner with Valpak for direct mail in Baton Rouge, LA. Check out our local coupons page to see the Baton Rouge businesses that advertise with us, including these companies you see below:

Valpak of Baton Rouge marketing consultants have the experience, knowledge and know-how to help businesses like yours grow their brand power and customer base through direct mail and digital marketing. Our reps are dedicated to helping your business achieve its sales goals.


SuperShine Car Wash and Champion Express Lube has advertised with Valpak for over 25 years. Owner Nick Hanson says he partnered with Valpak because “they’re a leader in the industry.” Valpak enables Nick to promote new services and include discounts, which drives new customers to his business. He says, “Our Valpak coupon gives us the ability to track our performance and see the response that we’re getting, and at the same time, lets us know that the money that we’re spending is worthwhile.” As a business owner, Nick strives to make the “best financial choices” and has seen that Valpak greatly benefits SuperShine Car Wash and Champion Express Lube. Nick “definitely” recommends Valpak and other small business owners do as well:

“Since advertising with Valpak, we see a lot of new and returning customers...We would recommend Valpak to other businesses. We only use Valpak because it works best!” – Ivy Weng, Owner, Zen Cha Café & Tea

“You can break it down into very finite trading zones and you don’t have to spend a lot of money advertising to the whole world to reach the people who are closest to your office. When you run radio advertising or television advertising, you are talking to the whole market. With Valpak, you can talk to your neighborhood.” – Martha O’Gorman, Chief Marketing Officer, Liberty Tax Service

Valpak in Baton Rouge FAQ

How Much Does It Cost to Advertise with Valpak in Baton Rouge?

Valpak typically costs 3 to 5 cents per household in Baton Rouge. How often you mail and to how many households, the industry you’re in, discount pricing (when available), the format of your print piece and whether you add on digital marketing will impact the final cost. Your Baton Rouge area advertising rep for Valpak will create a custom campaign that’s affordable, targeted and meets the unique marketing needs of your business.

Where Does Valpak Mail in Baton Rouge and How Often?

Valpak mails up to 110,000 top households in Baton Rouge, Central, Denham Springs, Watson, Prairieville, Gonzales and surrounding communities every month. View the Baton Rouge area map and schedule.

What Are Some of the Best Advertising Options Available in Baton Rouge?

Targeted direct mail marketing from Valpak can be the most affordable option for a business to advertise in Baton Rouge. With a proven track record and a household name, Valpak often outperforms other advertising agencies in the Baton Rouge area. Digital marketing is also a low-cost advertising option to extend the reach and potential return on investment of any print advertising campaign.

Why is Valpak the Best Way to Advertise with Direct Mail in Baton Rouge?

Because 9 out of 10 households that receive Valpak in the mail open it. What other advertising can say that? Our Blue Envelope and PlusOne™ postcards also reach an audience in Baton Rouge with 30% more income and 21% higher purchasing power than the average local consumer. For even more targeting capabilities and format options for businesses in the Baton Rouge area, check out our customizable postcards.

Does Valpak Work in Baton Rouge?

You bet it does! Your Valpak rep in Baton Rouge will help you develop a marketing plan around your goals (sales, brand awareness, ROI, etc.). With our ability to track your success, you’ll also know exactly how your Valpak advertising is performing each month. To see how Valpak has worked for businesses across dozens of industries, visit our success stories.