Reach up to 110,000 Households Across Cape Cod & the Islands Each Month

Map & Schedule

Promote Your Business with Direct Mail Advertising

marketing and advertising for cape cod and the islandsWhether you own a pizza shop in West Dennis or a run your family’s plumbing business in Mashpee, you must chart a better course for your small business advertising with Valpak of Cape Cod & the Islands. Introduce yourself to new customers in Barnstable County and build brand loyalty with the direct mail marketing power of Valpak.

With Valpak, you choose the neighborhoods most valuable to your business. Valpak reaches up to 110,000 households monthly across Cape Cod and over 1 million statewide, including the Boston, Springfield and Plymouth areas. Locally, you can drill down to the ZIP code and connect with the consumers you value most in towns like Bourne, Sagamore, Sandwich, Falmouth, Marstons Mills, Cotuit, Osterville, Barnstable, Yarmouth, Chatham, Harwich, Brewster, Orleans, Eastham, Truro, Wellfleet and more.

Capture people on the go and those who are seasonal with our digital marketing products. We can help you improve your campaign with SEM ads with precision keywords to help people find you faster. If you manage an auto repair shop in Hyannis or a spa in Centerville, our digital solutions will help expand your online footprint so you get more traffic to your website and customers through your doors.

Direct Mail for Cape Cod Businesses

Operating for over 50 years, Valpak is recognized as the national leader in direct mail with nearly 140 office locations. Last year, nearly 430 million Blue Envelopes were mailed to over 36 million unique addresses. Our high-quality direct mail products include:
direct mail marketing for cape cod and the islands

  • Direct mail coupons in the Blue Envelope – A proven way to boost your customer count, grow your sales and establish your brand.
  • Valpak PlusOne postcards – Mailed to the same high-income households as the Valpak envelope, these turnkey postcards include creative design, artwork, lists, addressing, processing, print and postage for one low rate.
  • Event postcards – Our automated postcard service with birthday, new homeowner, new mover and Medicare audience options.
  • 1:1 custom postcards – Choose from traditional saturation, household-level targeting or use your own customer list to mail.

Digital Marketing on the Cape

The name “Valpak” is synonymous with direct mail, but our digital marketing expertise is just as impressive. Valpak’s suite of digital marketing products includes:
digital marketing services for cape cod and the islands

  • Web development – Optimize the site you currently have or build a new one to suit your growing needs.
  • Display advertising: Acquire and retarget customers with digital banners placed on mobile devices based on location, interest and intent
  • Social media advertising – Engage consumers and increase your business visibility online with 2 different forms of ad programs.
  • Search engine marketing (SEM) – Put your site near the top of search engine results pages (SERPs) with paid ads directed at audiences already searching for your product or service.

Small Businesses on the Cape That We Work With

Local businesses are happy they chose to partner with Valpak for direct mail on Cape Cod. Check out our local coupons page to see the businesses that advertise with us.

Valpak of Cape Cod & The Islands’ marketing consultants have decades of experience helping businesses like yours grow their brand power and customer base in Barnstable County through direct mail and digital marketing. Our reps are dedicated to helping your business achieve its sales goals.

“I have been mailing with Valpak for 19 years now & will till the day I sell my business. Everybody knows my name because of Valpak…I have been advertising long enough with Valpak to see the way it performs in good & bad markets. After 2008 (one of my best years) I realized the value of a coupon. The brand (Valpak) is a great partner for any business.” – Steve Shapiro, Owner, Shapiro Building & Remodeling

“We’ve been really happy with Valpak and just signed up for another month and we’re looking forward to continuing a long-term relationship.” – Dr. Kareem Osman, Owner, Scotch Plains Dental Care

“Reason I started advertising with Valpak is I was looking for a more cost-efficient way to get into the homes via the mailboxes. The results I’ve seen using Valpak have been very eye-opening and measurable.” – Ron Young, Manager & Pro, Cross Court Tennis Club

Small Business Advertisement Tracking

If you want black-and-white proof of performance, Valpak of Cape Cod & the Islands has solutions. The performance tracking tool tracks your direct mail piece with a URL and call tracking number placed on both your website and print piece. A convenient dashboard helps you monitor your ROI like never before.

Reach Your Target Audience

Blue Envelope


Our signature product – the best value in marketing – the perfect way to try direct mail advertising.

Postcard Advertising


From targeted postcards to 1-to-1 custom designs, everything you need to create a mailbox moment.

Digital Marketing


Robust digital marketing solutions, including web design, SEM and social media advertising.

valpak testimonial

“Reason I started advertising with Valpak is I was looking for a more cost-efficient way to get into the homes via the mailboxes. And we were doing direct mailings and saw this as an alternative, also a way to target market with the ZIP codes and zones. The results I’ve seen in using Valpak have been very eye-opening and measurable. Really like the fact that the reports we get and that the incoming calls are recorded via the tracking number.”


Mailing Areas

For specific dates and coverage, contact your Valpak of Cape Cod & the Islands representative.

Mailing Schedule

Jan. Schedule2024 Mail DatesJan. 31 2024Estimated In-Home DateFeb. 3 2024Copy DeadlineJan. 15 2024Households Reached110,000
Apr. Schedule2024 Mail DatesApr. 3 2024Estimated In-Home DateApr. 6 2024Copy DeadlineMar. 18 2024Households Reached110,000
May. Schedule2024 Mail DatesMay. 29 2024Estimated In-Home DateJun. 1 2024Copy DeadlineMay. 10 2024Households Reached110,000
Aug. Schedule2024 Mail DatesAug. 30 2024Estimated In-Home DateSep. 3 2024Copy DeadlineAug. 14 2024Households Reached110,000
Oct. Schedule2024 Mail DatesOct. 30 2024Estimated In-Home DateNov. 2 2024Copy DeadlineOct. 14 2024Households Reached110,000

Small Business Success With Valpak

[10:34 AM] Fahrudin Spiodic

Hiro’s Sushi has been in business for over 10 years and has worked with Valpak since day one. Before opening her restaurant, owner Bonnie Leung worked at a different establishment that advertised with Valpak. Bonnie saw a great return and knew advertising in The Blue Envelope would give her the same results when she opened Hiro’s Sushi. She describes advertising with Valpak as "a breeze" and says it’s been "effortless." Hiro’s Sushi now uses smartphone apps and online coupons, on top of direct mail. Bonnie recommends Valpak for the fair pricing and great return she’s received over the last decade. Your business can find similar results - call your local Valpak rep to find out how!

Valpak on Cape Cod FAQ

How Much Does It Cost to Advertise with Valpak on Cape Cod?

The cost to advertise with Valpak on Cape Cod starts at just pennies per household. This can vary based on where you mail, how often you mail, the type of business you own, current promotional offers, the print format you choose and any add-on digital marketing. Your local, experienced rep on Cape Cod will help you identify your target audience and create a custom campaign based on your business’s individual needs

Where Does Valpak Mail on Cape Cod and How Often?

We mail to households that live, work, eat, shop and play on Cape Cod year-round as well as the second homeowners who bolster our shoulder seasons. Up to 110,000  households on Cape Cod receive Valpak in a month. View the map and schedule for the area.

What Are Some of the Best Advertising Options Available on Cape Cod?

If you’re looking to advertise your business on Cape Cod on a budget, start with targeted direct mail marketing from Valpak. It’s the affordable way to reach thousands of potential customers that provides a great return on what you spend. Any advertising agency on Cape Cod, including Valpak, will recommend incorporating digital marketing into your campaign to maximize response too.

Why is Valpak the Best Way to Advertise with Direct Mail on Cape Cod?

With an open rate of 9 out of 10 households, Valpak gets exposure for your business, no question. Even better? Our Blue Envelope and PlusOne postcards reach consumers on Cape Cod with higher incomes and home values. To explore additional targeting options and direct mail formats for Cape Cod area businesses, visit our customizable postcards page.

Does Valpak on Cape Cod Work?

Yes! Cape Cod businesses that choose Valpak for advertising get custom marketing campaigns focused on specific marketing goals like sales, brand awareness and ROI. And we can measure the success of each effort, showing you exactly how well your advertising is performing at any given time. See some of our success stories for how Valpak has driven response for all types of businesses.