Small Business Marketing in Charlotte, NC

Grow Your Business in North Carolina’s Largest City

Reach up to 250,000 Households in Charlotte, Nc Each Month

Map & Schedule

Coupon Advertising with Local Targeting

Advertising in Charlotte NCCall Valpak for direct mail advertising and digital marketing in Charlotte that works. The Blue Envelope® of coupons offers you big-name impact at an affordable price, as well as comprehensive support and fully measurable ROI. You reach only the households you want.

Valpak of Charlotte is also ready to help you develop a small business website that gives you a competitive edge online. Choose a landing page or a full website connected to our consumer savings site, valpak.com. We can also help improve your Google Ads campaign to get your business found for keywords that generate calls and clicks for your business.

Small Business Opportunities in Charlotte

Known as “The Queen City,” Charlotte, reigns as a southern jewel whose diverse commercial and industrial economy has developed around a banking empire. Today, business owners represent the colorful history of Charlotte at the trendy boutiques and shops in South Park, food trucks and breweries in Mint Hill, or in one of the many museums and art centers in the heart of the city, Charlotte’s Uptown. Whether your business keeps the hornets’ nest buzzing or serves up southern hospitality, Valpak of Charlotte can provide your business with opportunities to reach local consumers who earn 58% more income and have 41% more purchasing power.1

Direct Mail Advertising in the Charlotte Area

Since 1968, Valpak has operated as the national leader in direct mail with nearly 140 office locations. Last year alone, over 429 million Blue Envelopes were mailed to nearly 36 million households throughout the country. In North Carolina, 740,000 top households receive the Valpak envelope every month in cities such as Asheville, Charlotte, Greensboro, Raleigh, Wilmington and their surrounding areas. Our high-quality direct mail products include:
charlotte direct mail coupon

  • Coupons – Direct mail coupons have been signature product for over 50 years. Effective and affordable, Valpak direct mail coupons give consumers a reason to try your business.
  • Flyers – For businesses that need more space to advertise, Valpak direct mail flyers provide a larger-print format that is perfect for advertising sales, special events and menus.
  • Specialty formats – Valpak direct mail cardstock offers businesses with customer loyalty programs with a cost-effective solution for tracking offer responses and identifying households that redeem their offers using unique bar codes printed on each piece.
  • Valpak neighborhood-targeted postcards – Limited-inventory postcard product with everything you need – from audience targeting to postage – included at one low rate!
  • Customizable postcards – Valpak’s solo direct mail postcards are a stand-alone, 100% customizable option for businesses to mail to hyper-targeted households based on demographics.

 

1. Compared to the average Charlotte consumer. Claritas data with current year projections, Sept. 2019.

Digital Marketing & Advertising for Charlotte Small Businesses

While synonymous with direct mail, Valpak’s expertise in digital marketing is equally impressive. If you’re looking to improve your online footprint, Valpak’s suite of digital marketing products will help get the job done, including:
charlotte digital marketing products

  • Web development – Our team can update your website’s layout (or build a new site for your business) to increase load speed and make it mobile and user friendly.
  • Display advertising – Capture local audiences with strategically placed banners and digital billboards that target mobile devices based on location, intent and interest.
  • Search engine marketing (SEM) – Put your site near the top of search engine results pages (SERPs) with paid ads directed at audiences already searching for your product or service.
  • Social media advertising – Increase your visibility and engagement with social media ad programs that come in two forms: Reach & Offers and Reach & Leads.

Small Businesses in the Greater Charlotte Area That We Work With

Local businesses are happy they chose to partner with Valpak for direct mail in Charlotte, NC. Check out our local coupons page to see the Charlotte businesses that advertise with us.

Valpak of Charlotte’s marketing consultants have decades of experience helping businesses like yours grow their brand power and customer base through direct mail and digital marketing. Our reps are dedicated to helping your business achieve its sales goals.

“Our Valpak numbers continue to grow, especially with them being up-and-coming in the digital media marketing times and we have been very successful due in part thanks to Valpak. We will continue to use them and we will continue to recommend them to all clients.” – Jennifer Daniel, Fantastic Sams

“Valpak brings in more redemptions than any other marketing programs we use. Valpak allows us to cover our market for all our locations and mails to the customers we want.” – Katie Law, Sweet Dreams Mattress & Furniture

Monitor Your Return on Investment with Performance Tracking

Valpak of Charlotte
Getting the best return on investment can be a challenge for small businesses, but with Valpak, you always know where you stand. Our call tracking and performance tracking tools register user engagement and offer unique insight into how a consumer becomes a lead.

Let Valpak of Charlotte help your business reach its potential. We can get you into thousands of households in Charlotte and suburban cities such as Concord, Gastonia, Mooresville and Statesville, NC, as well as Fort Mill and Rock Hill, SC.

Reach Your Target Audience

Blue Envelope

BLUE ENVELOPE

Our signature product – the best value in marketing – the perfect way to try direct mail advertising.

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Postcard Advertising

POSTCARD ADVERTISING

From targeted postcards to 1-to-1 custom designs, everything you need to create a mailbox moment.

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Digital Marketing

DIGITAL MARKETING

Robust digital marketing solutions, including web design, SEM and social media advertising.

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valpak testimonial

“Our Valpak numbers continue to grow, especially with them being up-and-coming in the digital media marketing times, and we have been very successful due in part thanks to Valpak. We will continue to use them, and we will continue to recommend them to all clients.”

JENNIFER DANIEL, FANTASTIC SAMS

Mailing Areas

Contact your Valpak of Charlotte advertising agency today for a free marketing consultation. We’ll walk you through how you can reach as many as 250,000 qualified households in Charlotte and surrounding communities for as little as pennies per household.

Mailing Areas

Dec. Schedule2023 Mail DatesDec. 6 2023Estimated In-Home DateDec. 9 2023Copy DeadlineNov. 20 2023Households Reached250,000
Jan. Schedule2023 Mail DatesJan. 12 2024Estimated In-Home DateJan. 16 2024Copy DeadlineDec. 27 2023Households Reached250,000
Feb. Schedule2023 Mail DatesFeb. 9 2024Estimated In-Home DateFeb. 12 2024Copy DeadlineJan. 24 2024Households Reached250,000
Mar. Schedule2023 Mail DatesMar. 8 2024Estimated In-Home DateMar. 11 2024Copy DeadlineFeb. 21 2024Households Reached250,000
Apr. Schedule2023 Mail DatesApr. 12 2024Estimated In-Home DateApr. 15 2024Copy DeadlineMar. 27 2024Households Reached250,000
May. Schedule2023 Mail DatesMay. 10 2024Estimated In-Home DateMay. 13 2024Copy DeadlineApr. 24 2024Households Reached250,000
Jun. Schedule2023 Mail DatesJun. 7 2024Estimated In-Home DateJun. 10 2024Copy DeadlineMay. 22 2024Households Reached250,000
Jul. Schedule2023 Mail DatesJul. 12 2024Estimated In-Home DateJul. 15 2024Copy DeadlineJun. 25 2024Households Reached250,000
Aug. Schedule2023 Mail DatesAug. 9 2024Estimated In-Home DateAug. 12 2024Copy DeadlineJul. 24 2024Households Reached250,000
Aug. Schedule2023 Mail DatesAug. 30 2024Estimated In-Home DateSep. 3 2024Copy DeadlineAug. 14 2024Households Reached250,000
Sep. Schedule2023 Mail DatesSep. 20 2024Estimated In-Home DateSep. 23 2024Copy DeadlineSep. 4 2024Households Reached250,000
Oct. Schedule2023 Mail DatesOct. 11 2024Estimated In-Home DateOct. 15 2024Copy DeadlineSep. 25 2024Households Reached250,000
Nov. Schedule2023 Mail DatesNov. 8 2024Estimated In-Home DateNov. 12 2024Copy DeadlineOct. 23 2024Households Reached250,000
Dec. Schedule2023 Mail DatesDec. 4 2024Estimated In-Home DateDec. 7 2024Copy DeadlineNov. 14 2024Households Reached250,000

Valpak Delivers Results

For 28 years, Jeffrey Paul, owner of Valencia Car Wash has entrusted Valpak with his company’s advertising. Jeffrey utilized other coupon advertising services in the past but none of them lived up to his experience with Valpak. With Valpak’s digital package, Valencia Car Wash was able to grow their online exposure. In just 3 months, this business had almost 15,000 views through Valpak. Advertising with Valpak has been very cost-effective for Jeffrey. For every dollar spent advertising with Valpak, the car wash has seen $10 in sales. The consistency of success is one of the biggest reasons Valencia Car Wash has partnered with Valpak for nearly 3 decades.

Valpak in Charlotte FAQ

How Much Does It Cost to Advertise with Valpak in Charlotte?

The cost to advertise with Valpak in Charlotte starts at 2 to 3 cents per household. This can vary based on where you mail, how often you mail, the type of business you own, current promotional offers, the print format you choose and any add-on digital marketing. Your Valpak media consultant in the Charlotte area will help you identify your target audience and create a custom marketing campaign based on your business needs.

Where Does Valpak Mail in Charlotte and How Often?

Up to 250,000 top households in Charlotte, Lake Norman, Cornelius, Huntersville, Pineville, Fort Mill, Matthews and surrounding communities receive Valpak each month. We reach 10,000 single-family households per targeted mailing zone. Targets are based on top area demographics, such as home value and income level.  Making sure your ad reaches customers with the propensity to purchase your products. View the map and schedule for the area.

What Are Some of the Best Advertising Options Available in Charlotte?

If you’re looking to advertise your business in Charlotte on a budget, start with targeted direct mail marketing from Valpak. It’s the affordable way to reach thousands of potential customers that provides a great return on what you spend. Any advertising agency in Charlotte, including Valpak, will recommend incorporating digital marketing into your campaign to maximize response too.

Why is Valpak the Best Way to Advertise with Direct Mail in Charlotte?

With an open rate of 9 out of 10 among households that receive it, Valpak gets exposure for your business, no question. Even better? Our Blue Envelope and neighborhood-targeted postcards target consumers in Charlotte with 58% more income and 41% more purchasing power than the local average. To explore additional targeting options and direct mail formats for Charlotte area businesses, visit our customizable postcards page.

Does Valpak in Charlotte Work?

Yes! Charlotte businesses that choose Valpak for advertising get custom marketing campaigns focused on specific marketing goals like sales, brand awareness and ROI. And we can measure the success of each effort, showing you exactly how well your advertising is performing at any given time. See some of our success stories on how Valpak has driven response for all types of businesses.

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