Chattanooga Advertising – Print & Digital

If you’re an independently owned business in East Tennessee, where do you turn for your direct mail advertising and digital marketing? Whether you’re looking for postcards, shared direct mail or social media advertising, Valpak’s reputation in the industry gives you the peace of mind your marketing efforts are in good hands. Valpak of East Tennessee gives you the most bang for your advertising buck, ensuring your print and digital campaigns are effective and affordable.

Chattanooga Advertising That Works

Sitting on the Tennessee River in the foothills of the Appalachian Mountains, Chattanooga is one of the fastest growing cities in the Southeast – both in population and as a tourist destination. The city boasts a diverse business climate that encompasses businesses of all sizes and industries. However, local business owners must partner with a true full-service advertising or marketing agency in Chattanooga for continued growth and success. An online search for “advertising in chattanooga” yields several results, but not all of them live up to the claim of being “full service.”

The most popular marketing agencies in Chattanooga specialize in TV and billboard advertising for established companies but don’t offer solutions for small businesses that need to build websites or have limited budgets. Other agencies focus on niche industries or only provide digital advertising, which aren’t always as cost-effective as direct mail and often lack targeting capabilities. Valpak, a long-standing innovator in the direct marketing space, handles both print and digital advertising.

Direct Marketing in East Tennessee

Since its founding in 1968, Valpak has used extensive research and precise data analysis to delivering the highest ROI to its clients. Our ability to hyper-target households ensures the right eyes are looking at your ads.

East Tennesee Consumers

When you advertise with Valpak, you reach an audience who anticipates receiving your ad every month. Last year, more than 438 million Blue Envelopes were mailed to over 39 million targeted households. Of those households that receive Valpak, 9 out of 10 open the envelope and 8 out of 10 look at every ad.

Households in East Tennessee that receive Valpak have 39% higher incomes, 30% higher home values and 33% higher purchasing power than the local average.

Direct Mail Advertising

Valpak achieved prominence as a national authority in direct mail marketing for more than its extensive targeting capabilities. Creating ads that effectively grab consumers’ attention while clearly communicating offer value has always been one of Valpak’s top priorities.

The 470,000-square-foot Valpak manufacturing center (VMC) assembles 144,000 Blue Envelopes per hour, demonstrating the latest automated system advancements for printing, packaging and distribution. This high level of efficiency means Valpak passes cost-savings on to clients; our high-quality direct mail products cost as little as pennies per household.

Direct Mail Products

• Coupons – Our most popular and cost-effective direct marketing product. These eye-catching ads are mailed to 60,000 households across the Chattanooga area (390,000 statewide, including Nashville and Memphis).
• Flyers – An excellent solution for businesses that need more advertising space for promoting menus and special sales events. Valpak’s flyers and circulars are a larger-print format of our signature coupon.
• Specialty formats – 71% of consumers are less likely to join a loyalty/rewards program that collects personal information, according to a recent study. Valpak’s direct mail cardstock is the ideal alternative and can include redemption tracking to ensure one-time use.
• Valpak neighborhood-targeted postcards – A stand-alone postcard that mails with, but not inside the Valpak envelope, enabling you to utilize a turnkey postcard solution for an affordable price.
• Solo direct mail – A 100% customizable product that dials up 1-to-1 marketing. Solo direct mail empowers businesses to choose when offers arrive in targeted homes based on several demographics, such as household income, home ownership, family size and age.

Contact your Valpak of East Tennessee advertising agency today for a free marketing consultation. We’ll walk you through how you can reach as many as 60,000 qualified households in Chattanooga, Middle Valley, Soddy-Daisy, Ootlewah, Harrison, TN and Ringgold and Fort Oglethorpe, GA each month (390,000 statewide, including Memphis and Nashville).