Columbia, SC Affordable Advertising Ideas

Increase brand awareness for your small business and gain new customers in and around Columbia, SC. Valpak offers full-service small business marketing expertise and resources on the local level. We can help you garner as many as 100,000 new leads through direct mail and digital marketing strategies.

Becoming a part of the Valpak Blue Envelope® of coupons creates instant credibility for your upstate business. Select the neighborhoods you want to reach and we’ll get your foot in the door. Valpak of Greater Columbia is a full service small business marketing agency capable of designing an attention-grabbing offer for your business. It’s been our business for nearly 50 years!

Advertising in the Blue Envelope presents you with many options. Choose from several formats for your offer insert:

Increase Awareness with Digital Marketing

Boost the online marketing presence for your small business with Valpak’s digital marketing solutions. We can design a custom business website or create a Business Profile Page linked to As a Google AdWords Premier SMB Partner, Valpak of Greater Columbia can assure you of keyword selection that helps drive traffic to your website. Our team can also provide other services such as social media marketing and pay-per-click advertising.

Personalized Marketing Campaigns

Valpak offers solutions to help you understand your target audience for better ROI. Using Enhanced Capabilities allows you to A/B Test to determine which offers are getting the best results. Selective Targeting provides insights into your ideal consumer with demographic information and Address Matchback shows you who is redeeming your offers in order to re-market to them later.

Know Where Your Advertising Stands

Track your ROI with greater accuracy using Valpak’s premier consumer response tools. Call Tracking and Performance Dashboard can measure consumer engagement and give you detailed proof of performance on a monthly basis.

Valpak of Greater Columbia works for most types of South Carolina businesses including restaurants, automotive, home and office, health and wellness, entertainment and travel, and professional services.  We can open the door to thousands of pre-qualified households in Columbia, Lexington, West Columbia, Irmo, and many other SC cities.

Valpak of Greater Columbia is an independently owned Valpak franchise

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