Reach up to 360,000 Qualified Households in Las Vegas and Clark County

Map & Schedule

Reaching the Las Vegas Population

local sports in vegasAs the Entertainment Capital of the World, Las Vegas attracts millions of tourists each year with world-class resorts, gambling, fine dining, sightseeing and nightlife. Everywhere you look, a casino, restaurant or sports team is spending thousands of dollars on advertising in Las Vegas. But what about local businesses? How can you weed out these tourists to effectively reach residents with your Las Vegas advertising?

With an economy benefiting from the Las Vegas tourism industry, the population of Las Vegas and Clark County continues to rise. The U.S. Census Bureau reports that from 2010 to 2017, the Vegas population increased by 10%. In 2018, Clark County reported a population of 2.25 million in Las Vegas and surrounding cities:

  • Las Vegas population: 648,224
  • Henderson population: 307,928
  • North Las Vegas population: 249,180
  • Mesquite population: 21,338
  • Boulder City population: 16,508

How are you advertising to these residents? Are you sure you’re doing it right?

Does Billboard Advertising in Vegas Work?

No matter which way you turn on the Strip, you’ll see a billboard advertising a casino, show, personal injury lawyer or special event. But what if you want to reach residents with your advertising? Wouldn’t you rather know the audience viewing your Las Vegas advertising actually lives here and is genuinely interested in your products or services? Gambling is best left to the tourists and not for your business. Direct mail, not a billboard, is the sure bet to target owner-occupied, high-income households with your ad spend.

billboard advertising to homes in las vegas74% of U.S. households look through the advertising mail they receive. Choose direct mail advertising in Las Vegas to:

  • Stand out from the billboards
  • Build your brand
  • Reach residents – not tourists!
  • Grow your business quickly
  • Increase your marketing ROI

Not all direct mail produces the same results either. You’ll be hard-pressed to find a direct mailer that outperforms Valpak for advertising in Las Vegas. 9 out of 10 households open the Valpak Blue Envelope and 81% look at every ad inside it.1  

Best Las Vegas Advertising Agency

If you’re searching for the agency with the best advertising in Las Vegas, you’ve come to the right place. Valpak of Las Vegas helps thousands of businesses reach qualified households in Las Vegas, North Las Vegas, Henderson, Pahrump, Elko, Mesquite, Boulder City and other cities in Clark County.

Every month, hundreds of thousands of households open their doors to Valpak’s envelope of coupons from businesses advertising in Las Vegas. Businesses that share space in our envelope share mailing costs for affordable, direct mail advertising. Our local team of Las Vegas advertising experts can help you choose the best direct mail format for your type of business and advertising goals:

  • Coupons to advertise your business in The Blue Envelope®
  • Flyers to promote special events, menus or multiple locations
  • Cardstock to reward customers with loyalty cards and programs
  • Solo direct mail to outperform the competition on your schedule

Las Vegas Area Businesses That We Help

 Las Vegas restaurant Coupons bar local discounts station casino24 7 xpress gas smog coupons dmv vegas Coyotes cafe Henderson restaurant coupons

Direct mail works for business advertising. Contact your Valpak of Las Vegas team to start seeing results.

Las Vegas Advertising Rates

advertise to las vegas homesConsumers are more connected than ever before, which means your options to reach them with your advertising message are seemingly endless. So how do you choose the right advertising in Las Vegas? Newspaper ads are inexpensive but deliver so-so return on investment. Billboards are flashy but mass marketing rarely provides the revenue results of targeted advertising. Digital marketing is an awesome tool, especially when used in conjunction and to complement direct mail advertising. Social media marketing introduces your business to a savvy, younger audience but these leads are often more top of the funnel.

In creating your marketing strategy, it’s important to identify the key performance indicators (KPIs) to track with your marketing campaign. Will your Las Vegas advertising generate:

  1. More revenue
  2. More leads
  3. Lower costs per lead
  4. Higher customer lifetime value
  5. Lower customer acquisition costs
  6. Higher lead-to-customer ratio
  7. More phone calls
  8. More visits to your website
  9. More visits to your social channels
  10. A good return on investment?

Get the performance you deserve from your ad spend by advertising in Las Vegas with Valpak of Las Vegas.

Advertising in Las Vegas with Internet Marketing

vegas internet marketingIt would be a sin to not consider internet marketing in your advertising strategy. Potential customers across Clark County often start their search for local goods and services from their smartphones. When crafting your internet marketing strategy, it’s critical to ensure that whatever method of digital advertising in Las Vegas you choose, it’s easy to view and take advantage of on smartphones, laptops and desktops. To complement your direct mail marketing, it’s advantageous to consider adding one or more of these digital marketing solutions:

Don’t spin the wheel with your advertising dollars – take charge. As a Google Premier Partner, Valpak of Las Vegas has the knowledge and experience to grow your business online with digital advertising in Las Vegas. With the robust capabilities of our performance tracking, we ensure greater ROI for your Las Vegas advertising spend.

1. Among households that receive Valpak. 2019 Valpak® Readership Study, April 2019.

“Valpak has shown great results in our new location. We are getting a lot of new clients and
making good relationships with them. My new location is growing faster with the exposure Valpak has provided!” – Nathan Curtright, One Love Pet Salon

REACH YOUR TARGET AUDIENCE

DIRECT MAIL

DIRECT MAIL

From direct mail coupons to solo direct mail, ad space that fits your business at prices that fit your budget.

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DIGITAL MARKETING

DIGITAL MARKETING

Robust digital marketing solutions, including website development and SEM, from a Google Premier Partner.

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ROI Marketing

ROI Marketing

Performance tracking of your direct mail and digital advertising campaigns to prove return on investment.

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valpak testimonial

“Valpak has shown great results in our new location. We are getting a lot of new clients and
making good relationships with them. My new location is growing faster with the exposure Valpak has provided!”

Nathan Curtright, One Love Pet Salon

Mailing Areas

For specific dates and coverage, contact your Valpak of Las Vegas representative.

Mailing Schedule

Jun. Schedule2020 Mail DatesJun. 26 2020Estimated In-Home DateJul. 1 2020Copy DeadlineJun. 11 2020Households Reached360,000
Jul. Schedule2020 Mail DatesJul. 24 2020Estimated In-Home DateJul. 29 2020Copy DeadlineJul. 9 2020Households Reached360,000
Aug. Schedule2020 Mail DatesAug. 21 2020Estimated In-Home DateAug. 26 2020Copy DeadlineAug. 6 2020Households Reached360,000
Sep. Schedule2020 Mail DatesSep. 25 2020Estimated In-Home DateSep. 30 2020Copy DeadlineSep. 10 2020Households Reached360,000
Oct. Schedule2020 Mail DatesOct. 23 2020Estimated In-Home DateOct. 28 2020Copy DeadlineOct. 8 2020Households Reached360,000
Nov. Schedule2020 Mail DatesNov. 20 2020Estimated In-Home DateNov. 25 2020Copy DeadlineNov. 5 2020Households Reached360,000
Dec. Schedule2020 Mail DatesDec. 23 2020Estimated In-Home DateDec. 29 2020Copy DeadlineDec. 8 2020Households Reached360,000
Jan. Schedule2020 Mail DatesJan. 22 2021Estimated In-Home DateJan. 27 2021Copy DeadlineJan. 6 2021Households Reached360,000
Feb. Schedule2020 Mail DatesFeb. 19 2021Estimated In-Home DateFeb. 24 2021Copy DeadlineFeb. 4 2021Households Reached360,000
Mar. Schedule2020 Mail DatesMar. 26 2021Estimated In-Home DateMar. 31 2021Copy DeadlineMar. 11 2021Households Reached360,000
Apr. Schedule2020 Mail DatesApr. 23 2021Estimated In-Home DateApr. 28 2021Copy DeadlineApr. 8 2021Households Reached360,000
May. Schedule2020 Mail DatesMay. 21 2021Estimated In-Home DateMay. 26 2021Copy DeadlineMay. 6 2021Households Reached360,000
Jun. Schedule2020 Mail DatesJun. 25 2021Estimated In-Home DateJun. 30 2021Copy DeadlineJun. 10 2021Households Reached360,000
Jul. Schedule2020 Mail DatesJul. 23 2021Estimated In-Home DateJul. 28 2021Copy DeadlineJul. 8 2021Households Reached360,000
Aug. Schedule2020 Mail DatesAug. 20 2021Estimated In-Home DateAug. 25 2021Copy DeadlineAug. 5 2021Households Reached360,000
Sep. Schedule2020 Mail DatesSep. 24 2021Estimated In-Home DateSep. 29 2021Copy DeadlineSep. 9 2021Households Reached360,000
Oct. Schedule2020 Mail DatesOct. 22 2021Estimated In-Home DateOct. 27 2021Copy DeadlineOct. 7 2021Households Reached360,000
Nov. Schedule2020 Mail DatesNov. 19 2021Estimated In-Home DateNov. 24 2021Copy DeadlineNov. 4 2021Households Reached360,000
Dec. Schedule2020 Mail DatesDec. 23 2021Estimated In-Home DateDec. 29 2021Copy DeadlineDec. 8 2021Households Reached360,000

Valpak of Las Vegas is an independently owned Valpak franchise.

Campus West Liquor Depot Advertising Testimonial

 
Joe Musa, the owner of Campus West Liquor Depot, has been in business for 34 years and worked with Valpak for the past 12 years. He credits Valpak with reaching the best homes in the best local neighborhoods around his store to bring in new customers - around 200 to 300 new customers a month. Joe tracks the performance of his advertising and appreciates how Valpak has grown with the changing of the times. Campus West Liquor Depot uses Valpak for its digital marketing solutions too. Joe's local Valpak office even helps him increase brand awareness on his store's social media accounts. He appreciates the firepower Valpak has to research the most-effective advertising solutions and the consistent new business he gets from advertising with his local Valpak franchise. Partnering with Valpak has been a success and Joe recommends that his business friends and family use Valpak to increase their advertising return on investment.

Valpak in Las Vegas FAQ

How Much Does It Cost to Advertise with Valpak in Las Vegas?

Valpak can be as little as 2-3 cents per household in Las Vegas. How often you mail and to how many households, the industry you’re in, discount pricing (when available), the format of your print piece and whether you add on digital marketing will impact the final cost. When you meet with your Las Vegas Valpak professional, we will create a total marketing solution based on your business needs and goals. This would include, Valpak, digital advertising, PlusOne, and SOLO mail.

Where Does Valpak Mail in Las Vegas and How Often?

Valpak mails to 360,000 top households in Las Vegas, Henderson, Summerlin, Green Valley, Lake Las Vegas, The Ridges, Mountains Edge, Skye Canyon, Aliante, Inspirada, and many more areas in and around the Las Vegas marketplace every month. View the Las Vegas area map and schedule.

What Are Some of the Best Advertising Options Available in Las Vegas?

Targeted direct mail marketing from Valpak can be the most affordable option for a business to advertise in Las Vegas. With a proven track record and a household name, Valpak often outperforms other advertising agencies in the Las Vegas area. Digital marketing is also a low-cost advertising option to extend the reach and potential return on investment of any print advertising campaign.

Why is Valpak the Best Way to Advertise with Direct Mail in Las Vegas?

Because 9 out of 10 households that receive Valpak in the mail open it. What other advertising can say that? Our Blue Envelope and PlusOne™ postcards target an audience with more income and purchasing power than the average local consumer. For even more targeting capabilities and format options for businesses in the Las Vegas area, check out our customizable postcards.

 

Does Valpak Work in Las Vegas?

We work with our clients to develop a Valpak marketing program specifically around their marketing goals and objectives with a focus on brand awareness and ROI. With our ability to track our marketing campaigns, we’re able to show our clients exactly how their Valpak advertising is performing every month.