As the Entertainment Capital of the World, Las Vegas attracts millions of tourists each year with world-class resorts, gambling, fine dining, sightseeing and nightlife. Everywhere you look, a casino, restaurant or sports team is spending thousands of dollars on advertising in Las Vegas. But what about local businesses? How can you weed out these tourists to effectively reach residents with your Las Vegas advertising?
With an economy benefiting from the Las Vegas tourism industry, the population of the area continues to rise. The U.S. Census Bureau reports that from 2010 to 2019, the Vegas population increased by more than 16%. With over 2.2 million people residing in Clark County, how are you advertising to these residents? Are you sure you’re doing it right?
The average email open rate is 18%, but 9 out of 10 households that receive Valpak open The Blue Envelope® and 8 out of 10 look at every ad inside. Choose Valpak direct mail advertising in Las Vegas to:
If you’re searching for the agency with the best advertising in Las Vegas, you’ve come to the right place. Valpak of Las Vegas helps thousands of businesses reach qualified households in Las Vegas, North Las Vegas, Henderson, Pahrump, Elko, Mesquite, Boulder City and other cities in Clark County. Across the state, we reach close to 500,000 homes throughout Nevada (including cities like Carson City and Reno).
Every month, hundreds of thousands of households open their doors to Valpak’s envelope of coupons from businesses advertising in Las Vegas. Businesses that share space in our envelope share mailing costs for affordable, direct mail advertising. With more than 50 years experience in the direct mail space (and nearly 140 local offices nationwide), Valpak is the advertising agency you can depend on to bring you results. Our marketing experts can help you choose the best direct mail format for your type of business and advertising goals:
It would be a sin in this city not to consider internet marketing in your advertising strategy. Potential customers across Clark County often start their search for local goods and services from their smartphones. When crafting your internet marketing strategy, it’s critical to ensure that whatever method of digital advertising in Las Vegas you choose, it’s easy to view and take advantage of on smartphones, laptops and desktops. To complement your direct mail marketing, it’s advantageous to consider adding one or more of these digital marketing solutions:
Don’t spin the wheel with your advertising dollars – take charge. Valpak of Las Vegas has the knowledge and experience to grow your business online with digital advertising in Las Vegas. With the robust capabilities of our performance tracking, we ensure greater ROI for your advertising spend. Contact your Valpak of Las Vegas team to start seeing results.
Local businesses are happy they chose to partner with Valpak for direct mail in Clark County and surrounding areas. Check out our local coupons page to see the Las Vegas businesses that advertise with us.
Source: Valpak® Readership Study.
BLUE ENVELOPE
Our signature product – the best value in marketing – the perfect way to try direct mail advertising.
POSTCARD ADVERTISING
From targeted postcards to 1-to-1 custom designs, everything you need to create a mailbox moment.
DIGITAL MARKETING
Robust digital marketing solutions, including web design, SEM and social media advertising.
“Valpak has shown great results in our new location. We are getting a lot of new clients and
making good relationships with them. My new location is growing faster with the exposure Valpak has provided!”
Nathan Curtright, One Love Pet Salon
For specific dates and coverage, contact your Valpak of Las Vegas representative.
Mail Dates | Estimated In-Home Date | Copy Deadline | Households Reached | |||||
|---|---|---|---|---|---|---|---|---|
| Nov. Schedule | 2023 Mail Dates | Nov. 17 2023 | Estimated In-Home Date | Nov. 22 2023 | Copy Deadline | Nov. 2 2023 | Households Reached | 360,000 |
| Dec. Schedule | 2023 Mail Dates | Dec. 21 2023 | Estimated In-Home Date | Dec. 27 2023 | Copy Deadline | Dec. 6 2023 | Households Reached | 360,000 |
| Jan. Schedule | 2023 Mail Dates | Jan. 19 2024 | Estimated In-Home Date | Jan. 24 2024 | Copy Deadline | Jan. 3 2024 | Households Reached | 360,000 |
| Feb. Schedule | 2023 Mail Dates | Feb. 16 2024 | Estimated In-Home Date | Feb. 21 2024 | Copy Deadline | Feb. 1 2024 | Households Reached | 360,000 |
| Mar. Schedule | 2023 Mail Dates | Mar. 22 2024 | Estimated In-Home Date | Mar. 27 2024 | Copy Deadline | Mar. 7 2024 | Households Reached | 360,000 |
| Apr. Schedule | 2023 Mail Dates | Apr. 19 2024 | Estimated In-Home Date | Apr. 24 2024 | Copy Deadline | Apr. 4 2024 | Households Reached | 360,000 |
| May. Schedule | 2023 Mail Dates | May. 17 2024 | Estimated In-Home Date | May. 22 2024 | Copy Deadline | May. 2 2024 | Households Reached | 360,000 |
| Jun. Schedule | 2023 Mail Dates | Jun. 21 2024 | Estimated In-Home Date | Jun. 26 2024 | Copy Deadline | Jun. 6 2024 | Households Reached | 360,000 |
| Jul. Schedule | 2023 Mail Dates | Jul. 19 2024 | Estimated In-Home Date | Jul. 24 2024 | Copy Deadline | Jul. 4 2024 | Households Reached | 360,000 |
| Aug. Schedule | 2023 Mail Dates | Aug. 16 2024 | Estimated In-Home Date | Aug. 21 2024 | Copy Deadline | Aug. 1 2024 | Households Reached | 360,000 |
| Sep. Schedule | 2023 Mail Dates | Sep. 16 2024 | Estimated In-Home Date | Sep. 21 2024 | Copy Deadline | Aug. 30 2024 | Households Reached | 360,000 |
| Oct. Schedule | 2023 Mail Dates | Oct. 7 2024 | Estimated In-Home Date | Oct. 12 2024 | Copy Deadline | Sep. 20 2024 | Households Reached | 360,000 |
| Oct. Schedule | 2023 Mail Dates | Oct. 28 2024 | Estimated In-Home Date | Nov. 2 2024 | Copy Deadline | Oct. 11 2024 | Households Reached | 360,000 |
| Nov. Schedule | 2023 Mail Dates | Nov. 15 2024 | Estimated In-Home Date | Nov. 20 2024 | Copy Deadline | Oct. 31 2024 | Households Reached | 360,000 |
| Dec. Schedule | 2023 Mail Dates | Dec. 19 2024 | Estimated In-Home Date | Dec. 24 2024 | Copy Deadline | Dec. 4 2024 | Households Reached | 360,000 |
Joe Musa, the owner of Campus West Liquor Depot, has been in business for 34 years and worked with Valpak for the past 12 years. He credits Valpak with reaching the best homes in the best local neighborhoods around his store to bring in new customers - around 200 to 300 new customers a month. Joe tracks the performance of his advertising and appreciates how Valpak has grown with the changing of the times.
Campus West Liquor Depot uses Valpak for its digital marketing solutions too. Joe's local Valpak office even helps him increase brand awareness on his store's social media accounts. He appreciates the firepower Valpak has to research the most-effective advertising solutions and the consistent new business he gets from advertising with his local Valpak franchise. Partnering with Valpak has been a success and Joe recommends that his business friends and family use Valpak to increase their advertising return on investment.
“Valpak has shown great results in our new location. We are getting a lot of new clients and making good relationships with them. My new location is growing faster with the exposure Valpak has provided!” - Nathan Curtright, One Love Pet Salon
“Using Valpak to promote my business has been an absolute game changer for our hair salon… We have a lot of coupon redemptions and the average sale on the orders is great. Just last week, we had a $300 sale that came from Valpak.” – Kristel Nelsen, Owner, Moda Milano Salon
Valpak can be as little as 2-3 cents per household in Las Vegas. How often you mail and to how many households, the industry you’re in, discount pricing (when available), the format of your print piece and whether you add on digital marketing will impact the final cost. When you meet with your Las Vegas Valpak professional, we will create a total marketing solution based on your business needs and goals. This would include the Valpak envelope, digital advertising and postcards.
Valpak mails to 360,000 top households in Las Vegas, Henderson, Summerlin, Green Valley, Lake Las Vegas, The Ridges, Mountains Edge, Skye Canyon, Aliante, Inspirada, and many more areas in and around the Las Vegas marketplace every month. In total, we reach close to 500,000 homes throughout Nevada (in cities like Carson City and Reno). View the Las Vegas area map and schedule.
Targeted direct mail marketing from Valpak can be the most affordable option for a business to advertise in Las Vegas. With a proven track record and a household name, Valpak often outperforms other advertising agencies in the Las Vegas area. Digital marketing is also a low-cost advertising option to extend the reach and potential return on investment of any print advertising campaign.
Because 9 out of 10 households that receive Valpak in the mail open it. What other advertising can say that? Our Blue Envelope and neighborhood-targeted postcards reach an audience with 32% more income and 25% higher purchasing power than the average U.S. consumer. For even more targeting capabilities and format options for businesses in the Las Vegas area, check out all our postcard products.
We work with our clients to develop a Valpak marketing program specifically around their marketing goals and objectives with a focus on brand awareness and ROI. With our ability to track our marketing campaigns, we’re able to show our clients exactly how their Valpak advertising is performing every month.
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