From North Shore to South Fork and Suffolk County to Fire Island, Long Island spans a whopping 118 miles and is home to over 2.8 million people, making it one of the most densely populated regions in the country. As a business owner, how are you making sure the right people know about your business? Many business owners use Long Island marketing companies to help them reach their target audience.
There’s no shortage of advertising firms on Long Island, so how do you pick the one that’s right for you? Many Long Island media agencies cater to big-name clients with big-time budgets. Where does that leave the mom and pop diner, neighborhood market or family-owned auto repair shop?
Enter Valpak of Long Island – the smart choice for your advertising needs. Valpak is a full-service Long Island marketing agency that provides personalized and cost-effective marketing strategies. With the cornerstone of the Valpak brand, our signature Blue Envelope, your business can reach up to 760,000 Long Island households for less with the cost savings of shared direct mail. Entrust your Long Island advertising to Valpak and you’ll reach an upscale, educated audience with 25% more household income than the local average.¹
Valpak has been helping local businesses succeed with direct mail marketing for more than 50 years. With more than 130 office locations in the U.S., we help thousands of businesses reach their best customers.
No other advertising agency on Long Island provides the quality or quantity of direct mail advertising solutions that Valpak delivers. Each month, thousands of households on Long Island look forward to receiving their envelope of savings from local advertisers. Our monthly $100 Instant Win promotion and partnerships with national nonprofits only serve to increase our open rate, an already impressive 92%.2 Contact us today for a free marketing consultation to determine which of our powerful, targeted direct mail products will benefit your business the most:
When you choose Valpak to produce your advertising materials, you can be sure they’ll be eye-catching, accurate and affordable. Valpak offers several size formats to meet your unique business needs and get you in front of consumers in our well-recognized Blue Envelope. Which one is right for your business?
These are lean-designed mini billboards and make the ideal ads for these types of businesses:
These give you more space to promote products and seasonal offerings that work well for:
These are even larger than flyers or coupons and are used when advertising multiple locations and special events for:
Every business benefits from postcard advertising but not every business can afford them – until now! Our PlusOne postcard is the affordable alternative to customizable postcards. Your business will grab the attention of your target audience, while keeping your cost low. For a more 1:1 marketing experience, our customizable postcards will do the trick. You decide who receives your ad based on your terms – including when they receive it. Not sure which one is right for your business? Call Valpak of Long Island today and our knowledgeable reps will help you decide.
There’s a long-standing perception that direct mail and digital exist at opposite ends of the marketing spectrum. At Valpak, we believe that the most effective Long Island advertising campaigns combine the power of print with the reach of digital. Brands like Petflow are seeing huge results when they use direct mail to drive consumers to their e-commerce sites. Results like:
Today’s consumer experience starts before stepping foot inside a store. Your customers are well-informed and they spend more time than ever researching products and services online. Reach more consumers online and drive more awareness for your business with:
Valpak has the unique distinction of being recognized as a Google Premier Partner and your Valpak of Long Island advertising team can help you improve your campaign, delivering solid revenue and client growth.
Local businesses are happy they chose to partner with Valpak for direct mail in Nassau and west Suffolk counties. Check out our local coupons page to see the Long Island businesses that advertise with us, including these companies you see below:
“I see my dollars being spent at the end of the month when I pay for Valpak, but it comes back to me. I see the people coming in and using them, and I start seeing a regular clientele base using them on a regular basis. I’ll continue to use Valpak because I get results from it, and that’s the biggest thing for me: to make sure I get results.” – Jared Clarke, Executive Chef/Owner, Railcar Modern American Kitchen
Even on Long Island, the glow of some of New York City’s largest and most lucrative businesses can make it hard for small and midsize businesses to shine. But Valpak, a full-service marketing agency, can amplify your brand’s message to increase sales and raise awareness beyond your neighborhood – even when your storefront is closed for the day. You’ll constantly stay in the know when it comes to your ROI by utilizing our performance tracking tools.
Ready to climb to new heights? Talk to Valpak of Long Island today to learn just how cost-effective our print and digital solutions can be for advertising and start driving new sales for your business today!
1. Compared to the average Long Island household. Claritas data with current year projections. March 2020.
2. Among households that receive Valpak. 2019 Valpak® Readership Study, Dec. 2019.
From direct mail coupons to solo direct mail, ad space that fits your business at prices that fit your budget.
Robust digital marketing solutions, including website development and SEM, from a Google Premier Partner.
Performance tracking of your direct mail and digital advertising campaigns to prove return on investment.
“I see my dollars being spent at the end of the month when I pay for Valpak, but it comes back to me. I see the people coming in and using them, and I start seeing a regular clientele base using them on a regular basis. I’ll continue to use Valpak because I get results from it, and that’s the biggest thing for me: to make sure I get results.”
JARED CLARKE, EXECUTIVE CHEF/OWNER, RAILCAR MODERN AMERICAN KITCHEN
Reach 760,000 targeted households monthly in Flushing, Jamaica, Astoria, Ridgewood, Forest Hills, Woodside and Elmhurst with Valpak of Long Island. Shaded areas on the map below denote a Valpak mailing area of 10,000 homes. Recommended minimum buy of 3 mailing zones for best results. Contact our team of Long Island advertising experts to learn more.
|Copy Deadline||Households Reached|
|Jun. Schedule||2020 Mail Dates||Jun. 18 2020||Estimated In-Home Date||Jun. 22 2020||Copy Deadline||Jun. 3 2020||Households Reached||760,000|
|Jul. Schedule||2020 Mail Dates||Jul. 9 2020||Estimated In-Home Date||Jul. 13 2020||Copy Deadline||Jun. 23 2020||Households Reached||760,000|
|Aug. Schedule||2020 Mail Dates||Aug. 6 2020||Estimated In-Home Date||Aug. 10 2020||Copy Deadline||Jul. 22 2020||Households Reached||760,000|
|Sep. Schedule||2020 Mail Dates||Sep. 3 2020||Estimated In-Home Date||Sep. 8 2020||Copy Deadline||Aug. 19 2020||Households Reached||760,000|
|Oct. Schedule||2020 Mail Dates||Oct. 8 2020||Estimated In-Home Date||Oct. 13 2020||Copy Deadline||Sep. 23 2020||Households Reached||760,000|
|Nov. Schedule||2020 Mail Dates||Nov. 5 2020||Estimated In-Home Date||Nov. 9 2020||Copy Deadline||Oct. 21 2020||Households Reached||760,000|
|Dec. Schedule||2020 Mail Dates||Dec. 2 2020||Estimated In-Home Date||Dec. 5 2020||Copy Deadline||Nov. 13 2020||Households Reached||760,000|
|Jan. Schedule||2020 Mail Dates||Jan. 7 2021||Estimated In-Home Date||Jan. 11 2021||Copy Deadline||Dec. 22 2020||Households Reached||760,000|
|Feb. Schedule||2020 Mail Dates||Feb. 4 2021||Estimated In-Home Date||Feb. 8 2021||Copy Deadline||Jan. 20 2021||Households Reached||760,000|
|Mar. Schedule||2020 Mail Dates||Mar. 4 2021||Estimated In-Home Date||Mar. 8 2021||Copy Deadline||Feb. 17 2021||Households Reached||760,000|
|Apr. Schedule||2020 Mail Dates||Apr. 8 2021||Estimated In-Home Date||Apr. 12 2021||Copy Deadline||Mar. 24 2021||Households Reached||760,000|
|May. Schedule||2020 Mail Dates||May. 6 2021||Estimated In-Home Date||May. 10 2021||Copy Deadline||Apr. 21 2021||Households Reached||760,000|
|Jun. Schedule||2020 Mail Dates||Jun. 3 2021||Estimated In-Home Date||Jun. 7 2021||Copy Deadline||May. 18 2021||Households Reached||760,000|
|Jul. Schedule||2020 Mail Dates||Jul. 8 2021||Estimated In-Home Date||Jul. 12 2021||Copy Deadline||Jun. 22 2021||Households Reached||760,000|
|Aug. Schedule||2020 Mail Dates||Aug. 5 2021||Estimated In-Home Date||Aug. 9 2021||Copy Deadline||Jul. 21 2021||Households Reached||760,000|
|Sep. Schedule||2020 Mail Dates||Sep. 2 2021||Estimated In-Home Date||Sep. 7 2021||Copy Deadline||Aug. 18 2021||Households Reached||760,000|
|Oct. Schedule||2020 Mail Dates||Oct. 7 2021||Estimated In-Home Date||Oct. 12 2021||Copy Deadline||Sep. 22 2021||Households Reached||760,000|
|Nov. Schedule||2020 Mail Dates||Nov. 4 2021||Estimated In-Home Date||Nov. 8 2021||Copy Deadline||Oct. 20 2021||Households Reached||760,000|
|Dec. Schedule||2020 Mail Dates||Dec. 1 2021||Estimated In-Home Date||Dec. 4 2021||Copy Deadline||Nov. 12 2021||Households Reached||760,000|
The cost to advertise with Valpak on Long Island starts as low as 3 cents per household. This can vary based on where you mail, how often you mail, the type of business you own, current promotional offers, the print format you choose and any add-on digital marketing. Your Valpak media consultant on Long Island will help you identify your target audience and create a custom marketing campaign based on your business needs.
Up to 760,000 top households on Long Island receive Valpak each month. View the map and schedule for the area.
If you’re looking to advertise your business on Long Island on a budget, start with targeted direct mail marketing from Valpak. It’s the affordable way to reach thousands of potential customers that provides a great return on what you spend. Any advertising agency on Long Island, including Valpak, will recommend incorporating digital marketing into your campaign to maximize response too.
With an open rate of 92% among households that receive it, Valpak gets exposure for your business, no question. Even better? Our Blue Envelope and PlusOne™ postcards target consumers on Long Island with 25% more income than the local average. To explore additional targeting options and direct mail formats for Long Island businesses, visit our customizable postcards page.
Yes! Long Island businesses that choose Valpak for advertising get custom marketing campaigns focused on specific marketing goals like sales, brand awareness and ROI. And we can measure the success of each effort, showing you exactly how well your advertising is performing at any given time. See some of our success stories on how Valpak has driven response for all types of businesses.
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