As a local business owner, you understand the critical need for marketing to build brand loyalty, bring in new customers and combat the competition. You also have your pick of advertising agencies in Madison, WI to help you achieve your marketing goals. Sure, some companies offer less-expensive solutions, but it’s important to keep in mind what you’re getting in return.
Valpak of Madison spans from Sauk City to Stoughton, Sun Prairie to Mount Horeb and has served local businesses in the area since 1997. With Valpak, you get the benefits of working with a household name and are not just paying someone to place an ad for you. You’re paying for a personal marketing consultant who lives in the Madison area and will work with you to:
You only want the best for your business, and we do too. Contact your Madison marketing consultant today to reach up to 130,000 households throughout Sauk, Columbia and Dane counties.
For more than 50 years, Valpak has been the leader in cooperative direct mail, with each business that advertises in our Blue Envelope benefitting from the postage and print cost savings of shared direct mail. Meet with your Valpak marketing consultant in Madison to determine who your core audience is and how best to target them. Our robust targeting capabilities include:
Direct mail is the measurable marketing media that captures market share and increases shopper spend. Each Valpak direct mail solution enables Madison business owners to connect authentically with desired audiences to drive sales:
Reach out to your marketing consultant at Valpak of Madison to determine the best audience targeting and direct mail format for your business.
Valpak’s team of social media marketing consultants in Madison can help you build and manage your social media presence to turn fans, followers, likes and retweets into sales. We stay on top of digital trends, consumer spending habits and the newest technologies to ensure your social media campaign stays on-target and continues to provide your business with quality customers who spend money. Services are based on the package and platforms (Facebook, Twitter) you choose and can include everything from page setup and optimization to content strategy and fan building to business claiming and reporting.
Your Valpak digital marketing agency in Madison, WI is proud to be recognized as a Google Premier Partner with the means and know-how to take your digital marketing to the next level. Our digital marketing product portfolio includes:
What can Blue do for you? Get in touch with your Valpak of Madison media consultant to build or improve your online presence with powerful digital marketing tools and expertly managed services.
Small and medium-sized businesses that advertise with Valpak reach an audience with 26% higher household incomes and 28% higher home values that spends:
Regardless of your business industry or budget, Valpak’s targeted advertising can help you achieve your marketing goals.
Ready to experience similar success? Contact Valpak of Madison today to schedule a free analysis of your current advertising with a local marketing consultant.
1. Claritas data with current year projections, December 2018.
“Initially Valpak was something that I was very skeptical about and I can honestly say that ever since hiring Valpak full-time to handle all of our marketing, our sales have shot through the roof. We’re talking about more than 20% increase in sales, which in this era of the food industry, you can honestly say that’s a huge success. I don’t think you can really contest what Valpak has done for us at this point.” – Dimitri Verteouris, Owner, Nature’s Grill
From direct mail coupons to solo direct mail, ad space that fits your business at prices that fit your budget.
Robust digital marketing solutions, including website development and SEM, from a Google Premier Partner.
Performance tracking of your direct mail and digital advertising campaigns to prove return on investment.
“Initially Valpak was something that I was very skeptical about and I can honestly say that ever since hiring Valpak full-time to handle all of our marketing, our sales have shot through the roof. We’re talking about more than 20% increase in sales, which in this era of the food industry, you can honestly say that’s a huge success. I don’t think you can really contest what Valpak has done for us at this point.”
Dimitri Verteouris, Owner, Nature’s Grill
Narrow your Madison, Wisconsin advertising down to the neighborhood level and connect to a wider audience online. Valpak of Madison provides both. Call us about reaching thousands of qualified households in Madison, WI as well as Janesville, Beloit, Sun Prairie, Middleton, Baraboo, Verona, the Dells and other Wisconsin communities.
|Copy Deadline||Households Reached|
|Aug. Schedule||2020 Mail Dates||Aug. 27 2020||Estimated In-Home Date||Aug. 31 2020||Copy Deadline||Aug. 11 2020||Households Reached||130,000|
|Oct. Schedule||2020 Mail Dates||Oct. 1 2020||Estimated In-Home Date||Oct. 5 2020||Copy Deadline||Sep. 15 2020||Households Reached||130,000|
|Oct. Schedule||2020 Mail Dates||Oct. 29 2020||Estimated In-Home Date||Nov. 2 2020||Copy Deadline||Oct. 13 2020||Households Reached||130,000|
|Nov. Schedule||2020 Mail Dates||Nov. 25 2020||Estimated In-Home Date||Nov. 30 2020||Copy Deadline||Nov. 9 2020||Households Reached||130,000|
|Dec. Schedule||2020 Mail Dates||Dec. 31 2020||Estimated In-Home Date||Jan. 4 2021||Copy Deadline||Dec. 11 2020||Households Reached||130,000|
|Jan. Schedule||2020 Mail Dates||Jan. 28 2021||Estimated In-Home Date||Feb. 1 2021||Copy Deadline||Jan. 12 2021||Households Reached||130,000|
|Feb. Schedule||2020 Mail Dates||Feb. 25 2021||Estimated In-Home Date||Mar. 1 2021||Copy Deadline||Feb. 9 2021||Households Reached||130,000|
|Apr. Schedule||2020 Mail Dates||Apr. 1 2021||Estimated In-Home Date||Apr. 5 2021||Copy Deadline||Mar. 16 2021||Households Reached||130,000|
|Apr. Schedule||2020 Mail Dates||Apr. 29 2021||Estimated In-Home Date||May. 3 2021||Copy Deadline||Apr. 13 2021||Households Reached||130,000|
|May. Schedule||2020 Mail Dates||May. 27 2021||Estimated In-Home Date||Jun. 1 2021||Copy Deadline||May. 11 2021||Households Reached||130,000|
|Jul. Schedule||2020 Mail Dates||Jul. 1 2021||Estimated In-Home Date||Jul. 6 2021||Copy Deadline||Jun. 15 2021||Households Reached||130,000|
|Jul. Schedule||2020 Mail Dates||Jul. 29 2021||Estimated In-Home Date||Aug. 2 2021||Copy Deadline||Jul. 13 2021||Households Reached||130,000|
|Aug. Schedule||2020 Mail Dates||Aug. 26 2021||Estimated In-Home Date||Aug. 30 2021||Copy Deadline||Aug. 10 2021||Households Reached||130,000|
|Sep. Schedule||2020 Mail Dates||Sep. 30 2021||Estimated In-Home Date||Oct. 4 2021||Copy Deadline||Sep. 14 2021||Households Reached||130,000|
|Oct. Schedule||2020 Mail Dates||Oct. 28 2021||Estimated In-Home Date||Nov. 1 2021||Copy Deadline||Oct. 12 2021||Households Reached||130,000|
|Nov. Schedule||2020 Mail Dates||Nov. 24 2021||Estimated In-Home Date||Nov. 29 2021||Copy Deadline||Nov. 8 2021||Households Reached||130,000|
Valpak costs as little as 3 to 5 cents per household in Madison. How often you mail and to how many households, the industry you’re in, discount pricing (when available), the format of your print piece and whether you add on digital marketing will impact the final cost. Your Madison area advertising rep for Valpak will create a custom campaign that’s affordable, targeted and meets the unique marketing needs of your business.
Valpak mails to 130,000 top households in Madison, Middleton, Nakoma, Shorewood, Hilldale, Fitchburg, Maple Bluff, Monona, Sun Prairie, Marshall, Verona, Waunakee, Bishops Bay, Cottage Grove, McFarland, Windsor, Oregon and Stoughton 12 times a year. View the Madison area map and schedule.
Targeted direct mail marketing from Valpak can be the most affordable option for a business to advertise in Madison. With a proven track record and a household name, Valpak often outperforms other advertising agencies in the Madison area. Digital marketing is also a low-cost advertising option to extend the reach and potential return on investment of any print advertising campaign.
Because 9 out of 10 households that receive Valpak in the mail open it. What other advertising can say that? Our Blue Envelope and PlusOne™ postcards also reach an audience in Madison with 26% more income and 28% higher home values than the average local consumer. For even more targeting capabilities and format options for businesses in the Madison area, check out our customizable postcards.
You bet it does! Your Valpak rep in Madison will help you develop a marketing plan around your goals (sales, brand awareness, ROI, etc.). With our ability to track your success, you’ll also know exactly how your Valpak advertising is performing each month. To see how Valpak has worked for businesses across dozens of industries, visit our success stories.
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