With the day-to-day challenges of running a successful business in the Bay Area, marketing is often a knee-jerk reaction to poor performance rather than the year-round strategic focus it should be. To most effectively utilize your advertising budget, you need the right partner… but how do you choose? A quick internet search for “advertising agencies San Francisco Bay Area” or “top marketing agencies San Francisco” will render results for agencies and marketing firms that specialize in large brands with big pockets (West Advertising), specific customers segments (SGD: seniors/boomers) or in creating connections that “gut-punch them in the A-ha” (Mortar). What you really need is a local Bay Area and Oakland marketing advocate that understands the competitive landscape of your industry and the needs of your core customers: Valpak of the Bay Area.
Valpak’s Concord-based media consultants provide best-in-class marketing solutions that span the path to purchase – from consideration to evaluation – and respond to shopper demand to help Bay Area business owners realize higher returns on ad spend. We evangelize an omnichannel approach to advertising, combining affordable direct mail with the latest in digital and social marketing to reach consumers throughout the shopper journey. From Oilstop in Rohnert Park to Gorczyca Orthodontics in Antioch, thousands of Bay Area businesses across a wide variety of industries rely on Valpak for its audience targeting capabilities as well as its marketing analytics and ROI tools:
Every day, the average Bay Area, California consumer is exposed to thousands of ads. As a business owner, how do you break through the noise and ad blindness? Outdoor advertising, whether it be billboard ads on the I-580 or transit ads on the sides of Bay Area buses, trolleys and taxis, has gained in popularity with Lamar Advertising and other advertising agencies in the Bay Area touting its mass-reach capabilities. While reach is certainly an essential component of a successful ad campaign, it’s not the end-all be-all. Consider these questions when making your decision:
There’s a better way to advertise in the Bay Area: direct mail and digital marketing. With this one-two punch method, results are tangible and trackable. Valpak of the Bay Area can help you target your best customers from the 770,000 high-income households that receive the local Blue Envelope of coupon ads each month and the thousands more looking for your products and services online. It really is that simple. Take a look at our product offerings and contact your Bay Area/Oakland advertising consultant for a free marketing analysis today:
1. Among households that receive Valpak. 2018 Valpak® Readership Study, Research Now®, December 2018.
From direct mail coupons to solo direct mail, ad space that fits your business at prices that fit your budget.
Robust digital marketing solutions, including website development and SEM, from a Google Premier Partner.
Performance tracking of your direct mail and digital advertising campaigns to prove return on investment.
“Valpak helps customers to come into our store, try our food, after tasting their food, they stick with us. As a business owner, I don’t have that much time to spend on finding digital in one place and then print in a different place, so Valpak made that easier for us to bring everything under the same umbrella and it will save my time.”
SAM GOUHARY, OWNER, NY PIZZA AND PASTA
Valpak’s Bay Area ad agency makes it easy to advertise when and where you choose with a variety of full-service marketing solutions for every advertising budget. Reach your desired audience in Oakland, Fremont, Hayward, Berkeley, Concord, Vallejo, Walnut Creek and other communities for as little as 3 to 5 cents per household with Valpak.
|Copy Deadline||Households Reached|
|Apr. Schedule||2019 Mail Dates||Apr. 23 2019||Estimated In-Home Date||Apr. 29 2019||Copy Deadline||Apr. 8 2019||Households Reached||770,000|
|May. Schedule||2019 Mail Dates||May. 21 2019||Estimated In-Home Date||May. 28 2019||Copy Deadline||May. 6 2019||Households Reached||770,000|
|Jun. Schedule||2019 Mail Dates||Jun. 25 2019||Estimated In-Home Date||Jul. 1 2019||Copy Deadline||Jun. 10 2019||Households Reached||770,000|
|Jul. Schedule||2019 Mail Dates||Jul. 23 2019||Estimated In-Home Date||Jul. 29 2019||Copy Deadline||Jul. 8 2019||Households Reached||770,000|
|Aug. Schedule||2019 Mail Dates||Aug. 20 2019||Estimated In-Home Date||Aug. 26 2019||Copy Deadline||Aug. 5 2019||Households Reached||770,000|
|Sep. Schedule||2019 Mail Dates||Sep. 24 2019||Estimated In-Home Date||Sep. 30 2019||Copy Deadline||Sep. 9 2019||Households Reached||770,000|
|Oct. Schedule||2019 Mail Dates||Oct. 22 2019||Estimated In-Home Date||Oct. 28 2019||Copy Deadline||Oct. 7 2019||Households Reached||770,000|
|Nov. Schedule||2019 Mail Dates||Nov. 19 2019||Estimated In-Home Date||Nov. 25 2019||Copy Deadline||Nov. 4 2019||Households Reached||770,000|
|Dec. Schedule||2019 Mail Dates||Dec. 23 2019||Estimated In-Home Date||Dec. 30 2019||Copy Deadline||Dec. 6 2019||Households Reached||770,000|
Valpak of Bay Area is an independently owned Valpak franchise.
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