OMAHA TO LINCOLN NE DIRECT MAIL & DIGITAL ADVERTISING

REACH UP TO A QUARTER MILLION QUALIFIED LOCAL HOUSEHOLDS EACH MONTH!

Map & Schedule

Valpak was founded with the idea that people would spend their hard-earned dollars on businesses in their communities if they knew about them. So, Valpak founder Terry Loebel visited local businesses and presented them with the chance to advertise to nearby households via the mail. Hence, The Blue Envelope® was born. Today, Valpak is recognized as the national leader in direct mail with nearly 140 office locations.

Over the decades, many companies have tried to replicate Valpak’s system, service and success. Businesses that provide direct mail marketing in Omaha promote mailers as “low” as 6 cents per household. At Valpak, our high-quality direct mail products cost less than half of that advertised price.

Valpak’s direct mail marketing solutions for Omaha businesses include:

• Coupon ads in the Blue Envelope to give consumers a reason to try and frequent your business
• Valpak PlusOne™ postcards to stand out in the mailbox (includes same-day email marketing too)
• Automated postcard service with new mailing lists each month to target new movers and more
• 1:1 custom postcards with 300 selection criteria to stay top of mind between standard mailings

Our local marketing agency experts have experience working to create strong direct mail campaigns with businesses across a multitude of industries. So, whether you own an auto repair shop in Florence, a healthcare business in Papillion, or a hair salon in Gretna, you can rest assured our consultants will help ensure your ad is reaching the consumers most like to spend money with your business.

Omaha Digital Marketing

We are experts in this too! While Valpak is synonymous with direct mail marketing, our grasp of digital marketing is equally impressive. Other Omaha marketing companies claim to be full-service advertising agencies but don’t allow your company’s voice to be heard. Your message gets lost in their cookie-cutter vision of your company. Valpak’s full-service marketing is designed to help small businesses thrive through your values and philosophy, not ours.

You also have the peace of mind that your digital marketing media planning is in good hands. When you partner with your Valpak of Omaha advertising team and build your marketing strategy, you’re working with a Google Premier Partner. To achieve this status, we’ve met an extensive list of requirements, including passing certification in Google Ads. We are qualified by Google to help increase your online presence because of our ability to help companies flourish through digital advertising campaigns. We have access to Google training and support representatives that can provide analysis, insights and advice if an issue surfaces.

Valpak’s suite of digital products (like social media advertising) improves your online footprint. Mobile display advertising sets Valpak apart from other Omaha advertising agencies. Our precise hyper-targeting enables your digital ads to be seen by local customers looking to spend money on businesses like yours. Target smartphones by location, interest and intent.

Our products include:

• Search engine marketing (SEM/PPC) – Helps your site rank higher on search results pages through keyword-targeted paid ads. Valpak will handle every step of your SEM campaign, from setup to optimization.
• Social media advertising – Social media ads elevate brand awareness and encourage customer engagement online. Valpak will assist in social media planning that will help you reach new customers as an influencer of your product. Our creative agency will collaborate with your team to help build your follower base by providing ad programs that come in two forms: Reach & Offers and Reach & Leads.
• Website design / web development services – Our team uses graphic design to optimize your current business website so it is more user- and mobile-friendly or can build a brand-new interactive site for your e-commerce needs. We’ll use the most current experiential practices to ensure your website is responsive and consumers can seamlessly navigate your web pages on any device.

Valpak creative services use content creation / asset best practices to bring enhanced display advertising (digital media) to guide local audiences to your business website. And increase conversions through eye-catching digital ads that target mobile devices based on user behavior and physical presence.

Businesses in Omaha We Work With

Local businesses from Northwest Lincoln to Council Bluffs, Iowa that partner with Valpak for direct mail services and digital marketing are seeing their desired results. Check out our local coupons page to see the Omaha businesses that advertise with us.

Valpak is a full-service advertising agency and our consultants (strategists) have the direct mail and digital marketing experience, knowledge and know-how to help businesses like yours grow their brand footprint and customer base with a robust marketing strategy. Our reps are dedicated to helping your business achieve its sales goals.

The USHL’s Omaha Lancers have advertised with Valpak for more than a decade. Rob Lippolis, director of broadcasting and media relations for two seasons, says Valpak provides great products in the mail and online. With Valpak’s flexibility, the Lancers create different opportunities based on the mailing area and product. Rob credits Valpak’s Omaha advertising capabilities with attracting more fans to the arena from all over Greater Omaha.

“The thing that we like best about Valpak is that we can focus our advertising locally or in an area close to our office. It doesn’t pay for us to advertise to somebody in Belleview or Council Bluffs. We want to reach people that are within a 2 to 5-mile radius of here, and they do a really good job at that.” – Eric Clements, Owner, Omaha Chiropractic & Sports Therapy

If you’re advertising in Omaha, your business can also see increased traffic and sales if you choose Valpak.

Valpak’s Performance Tracking

So, how do you know if an Omaha advertising agency is full service? First, it should provide digital marketing and print advertising solutions for your business, regardless of your company’s size. It should guide you through every step of the process from your ad’s design to performance tracking. It should give you cost-effective options that target households most likely to do business with you.

Using Valpak’s data services, trace the success of your marketing campaigns with our proprietary performance dashboard and call tracking solutions. These robust marketing services/ tools enable you to measure consumer response rates for every direct mail piece/coupon offer dynamically. It also provides you with an easily accessed dashboard feature for monthly proof of performance.

It’s a strong public relations move to tie your small business advertising spend to a highly recognized brand like Valpak. We’ll help you with lead generation, reaching qualified households in Omaha and surrounding cities that want to do business with you!

Because a good marketing agency should be focused on turning your marketing vision, needs and goals into a reality. Can your current Omaha marketing agency do all that? Valpak can!

 

Sources: Valpak® Readership Study. Claritas data with current year projections (compared to the average U.S. consumer).

“The thing that we like best about Valpak is that we can focus our advertising locally or in an area close to our office. It doesn’t pay for us to advertise to somebody in Belleview or Council Bluffs. We want to reach people that are within a 2 to 5-mile radius of here, and they do a really good job at that.”

Eric Clements, Owner, Omaha Chiropractic & Sports Therapy