Local Marketing in Sacramento
More than just the hub of government affairs in California, Sacramento is an incubator for private sector organizations of all sizes. And for small and midsize businesses not finding this region’s soil as fertile as it seems, all that’s needed is a little bit of fertilizer.
Sow the seeds for new business and cultivate your leads with Valpak’s direct mail and digital marketing services. With Valpak of Greater Sacramento behind you – your brand’s message can reach new communities all around El Dorado and Placer Counties, as well as Del Web and Serrano.
Direct Mail Marketing Strategies for Small Business
We think differently. We looked at the Greater Sacramento area and redrew neighborhood lines into what we call NTAs (Neighborhood Trade Areas) – sets of 10,000 households unified by commonalities like mailing routes and geodemographics to allow our businesses to target the areas most effective for their bottom line. Companies that advertise with us can send print pieces to as many of these NTAs as they’d like.
We believe in efficiency. Because space in our Blue Envelope® of coupons is shared, companies of all sizes can mail to tens of thousands of households affordably.
We’re flexible. Mail your offers monthly, quarterly or annually. Choose from compelling ads printed as single-panel coupons, multi-panel coupons, circulars, cardstock, envelope cover pieces and more. Switch up your NTAs or send different offers to different neighborhoods. It’s all your call.
Sacramento Internet Marketing
What, where and when to buy are decisions increasingly being made on the go and away from home. When you choose a digital marketing package from Valpak, we’ll help inject you into the conversations consumers are having about products and services like those that your company offers.
With our suite of digital marketing services, it just might feel like you have a sales team that is available for online users around the clock:
- Responsive Web Design: Attract attention to your brand on browsers big and small with a custom website or landing page
- Business Profile Page: Get a Valpak.com profile page where locals are already looking for deals
- Search Engine Optimization: Increase your visibility on search engine results pages with the support of a Google AdWords Premier SMB Partner – that’s Valpak!
- Search Engine Marketing: Nudge online shoppers to your digital and physical storefront with targeted banner ads
- Social Media Marketing: Build relationships with consumers before and after the sale on social media platforms
- Performance Tracking: Track the performance of both your print and digital marketing campaigns inside an intuitive analytics dashboard.
Marketing Ideas for Print and Digital Advertising
Whether your Sacramento business is in the automotive, entertainment, travel, wellness, home improvement, or restaurant sector – as well as any other category – we can connect you with more than 170,000 desirable households in cities like:
- Fair Oaks
- Citrus Heights
- Del Web
- And More
Our Greater Sacramento franchise is proudly family-owned and operated. Some of our clients have worked with us for more than a decade. We are loyal to consumers, too: we haven’t missed a single coupon mailing in over 25 years and to ensure a high opening rate, we tuck five $100 checks randomly into every monthly mailing.
Valpak of Greater Sacramento is an independently owned Valpak franchise