Reach Up To 200,000 Qualified Households On The Peninsula Each Month

Map & Schedule

Affordable Advertising in San Mateo

Advertising in san mateoIt’s easy to feel your brand message doesn’t make it much further than a few blocks before it’s lost in all the noise. But with Valpak of The Peninsula behind you, your brand’s message will go further. Through both our print and digital solutions, we will take your message to the consumers it’s most likely to resonate with. Our shared, direct mail services are potent lead generators for just about any type of business. Utilizing precise targeting, Valpak can get your message in front of the right audience.

While we offer a multitude of direct mail formats customized to fit your marketing needs, that’s not all Valpak can do for your business. Valpak of the Peninsula also features San Mateo digital marketing solutions to grow your online footprint. As a full-service San Mateo advertising agency that has passed certification in Google Ads, we can also deploy other digital marketing campaigns to help you connect with customers.

Small Business Opportunities in the Peninsula

Located in the Bay Area, San Mateo is an innovative city, home to many successful businesses. Industries including bioscience, computer software, green technology, hospitality, financial management, health care and transportation are all represented here. The city lies within the “golden triangle,” anchored by three of the top research universities in the U.S.: Stanford University, the University of California at San Francisco and the University of California at Berkeley. As such, San Mateo has become an extension of Silicon Valley with an influx of technology startups over the past decade.

Reach Your Target Audience in the San Mateo Area

Valpak of the Peninsula serves business from a multitude of industries – from seafood restaurants in Belmont and night clubs in Burlingame to fitness centers in Millbrae and clothing stores in San Carlos — and presents opportunities to reach local consumers who earn 20% more income and have a 34% higher home value than the local average.1

With years of experience developing data points and research, Valpak can determine which specific households fit into your target audience. Plus, measuring the success of your marketing campaign is easy with our user-friendly tracking tools so you get a full picture of your advertising spend and customer responses.

Direct Mail Marketing in San Mateo Area

If you want to get your message in front of 200,000 local consumers at an affordable price, direct mail is the best option. However, there are multiple formats to look at before deciding which direct mail product is right for your business. Our direct mail marketing solutions in San Mateo include:
direct mail coupons san mateo

  • Direct mail coupons – A proven way to boost your customer count, grow your sales and establish your brand.
  • Flyers/circulars – A larger-print format of our signature coupon, it’s perfect for attracting consumers’ attention and increasing responses.
  • Premium cardstock – Choose from different finishes and formats to help your ad stand out from the competition.
  • Valpak PlusOne™ — Mailed to the same high-income households as The Blue Envelope®, these limited-inventory postcards make it affordable for small businesses to stand out in the mailbox.
  • Solo direct mail – A 1-to-1 marketing solution that hyper-targets your audience, based on a number of factors, including age, income, home ownership, etc.

1. Compared to the average San Mateo consumer. Claritas data with current year projections, August 2019.

Digital Marketing & Advertising for San Mateo Businesses

While Valpak is a leader in the direct mail space with 140 office locations across the U.S., our knowledge of digital marketing is also extensive. Valpak has been highly successful in delivering compelling online advertising campaigns, earning us the Google Premier Partner badge. Used along-side a direct mail campaign. our digital suite of products can extend the reach of your messaging far and wide to the right customers, including:
san mateo digital marketing

  • Web design – We’ll help showcase your creativity with a custom-built website optimized for both desktop and mobile or update your current website to boost the reputation of your brand.
  • Display advertising – Our team will create eye-catching digital billboards and banners that drive brand awareness and help you reach your business goals by capturing consumers at the bottom of the sales funnel.
  • Search engine marketing (SEM) – Get your business in front of eager shoppers with our SEM solutions. We’ll help drive traffic to your website with highly targeted ads near the top of search engine results pages (SERPs).
  • Search engine optimization (SEO) – Our SEO services include keyword research, content optimization and technical SEO analysis along with other key elements SERPs use to rank a website’s value.
  • Social media marketing – An essential building block of brand awareness and customer connection, our teams will grow your followers on Facebook and Twitter and monitor consumer insights.

Small Businesses on The Peninsula That We Work With

No matter the size or scope of your business, Valpak has the solutions that deliver impressive results. Whether you own a hair salon in North Fair Oaks or an accounting firm in Foster City, Valpak has customized solutions that expand your reach and increase your sales.

Head over to our local coupons page to see the San Mateo, CA businesses that trust us with their advertising, including the companies you see below:

Mountain Mike's Pizza in San Carlos, CA logo Mexican Food, Southwestern food, San Mateo, Burrito, burgers, chicken, steakWestlake Smog Check Star Certified Station logo Daly City, CA

Over 35,000 businesses have experienced success with Valpak’s marketing solutions and yours could be next! But don’t take our word for it, see what our clients have to say about partnering with Valpak:

“Pottery World was using other direct mail campaigns and not having much success. We decided to try Valpak and have been really pleased with the results. In the last year, Valpak has brought in over $100,000 in revenue for the store, which has completely blown away our expectations.” — Amy Hume, Marketing Directory, Pottery World

Proven Advertising Ideas with ROI Analysis

Nothing spells out success more than results. Track your ROI with exclusive tools designed to give you superior proof of performance. Our performance tracking dashboard measures the quality and quantity of clicks and calls resulting from your printed coupon and digital ads offering clear details on your campaign’s performance.




From direct mail coupons to solo direct mail, ad space that fits your business at prices that fit your budget.



Robust digital marketing solutions, including website development and SEM, from a Google Premier Partner.

ROI Marketing

ROI Marketing

Performance tracking of your direct mail and digital advertising campaigns to prove return on investment.

valpak testimonial

“Pottery World was using other direct mail campaigns and not having much success. We decided to try Valpak and have been really pleased with the results. In the last year, Valpak has brought in over $100,000 in revenue for the store, which has completely blown away our expectations.”


Mailing Areas

Contact your Valpak of The Peninsula advertising agency today for a free marketing consultation. We’ll walk you through how you can reach as many as 200,000 qualified households in San Mateo and surrounding communities for as little as pennies per household.

Mailing Schedule

Aug. Schedule2020 Mail DatesAug. 18 2020Estimated In-Home DateAug. 24 2020Copy DeadlineAug. 3 2020Households Reached200,000
Sep. Schedule2020 Mail DatesSep. 22 2020Estimated In-Home DateSep. 28 2020Copy DeadlineSep. 7 2020Households Reached200,000
Oct. Schedule2020 Mail DatesOct. 20 2020Estimated In-Home DateOct. 26 2020Copy DeadlineOct. 5 2020Households Reached200,000
Nov. Schedule2020 Mail DatesNov. 17 2020Estimated In-Home DateNov. 23 2020Copy DeadlineNov. 2 2020Households Reached200,000
Dec. Schedule2020 Mail DatesDec. 22 2020Estimated In-Home DateDec. 28 2020Copy DeadlineDec. 7 2020Households Reached200,000
Jan. Schedule2020 Mail DatesJan. 19 2021Estimated In-Home DateJan. 25 2021Copy DeadlineJan. 1 2021Households Reached200,000
Feb. Schedule2020 Mail DatesFeb. 16 2021Estimated In-Home DateFeb. 22 2021Copy DeadlineFeb. 1 2021Households Reached200,000
Mar. Schedule2020 Mail DatesMar. 23 2021Estimated In-Home DateMar. 29 2021Copy DeadlineMar. 8 2021Households Reached200,000
Apr. Schedule2020 Mail DatesApr. 20 2021Estimated In-Home DateApr. 26 2021Copy DeadlineApr. 5 2021Households Reached200,000
May. Schedule2020 Mail DatesMay. 18 2021Estimated In-Home DateMay. 24 2021Copy DeadlineMay. 3 2021Households Reached200,000
Jun. Schedule2020 Mail DatesJun. 22 2021Estimated In-Home DateJun. 28 2021Copy DeadlineJun. 7 2021Households Reached200,000
Jul. Schedule2020 Mail DatesJul. 20 2021Estimated In-Home DateJul. 26 2021Copy DeadlineJul. 5 2021Households Reached200,000
Aug. Schedule2020 Mail DatesAug. 17 2021Estimated In-Home DateAug. 23 2021Copy DeadlineAug. 2 2021Households Reached200,000
Sep. Schedule2020 Mail DatesSep. 21 2021Estimated In-Home DateSep. 27 2021Copy DeadlineSep. 6 2021Households Reached200,000
Oct. Schedule2020 Mail DatesOct. 19 2021Estimated In-Home DateOct. 25 2021Copy DeadlineOct. 4 2021Households Reached200,000
Nov. Schedule2020 Mail DatesNov. 16 2021Estimated In-Home DateNov. 22 2021Copy DeadlineNov. 1 2021Households Reached200,000
Dec. Schedule2020 Mail DatesDec. 21 2021Estimated In-Home DateDec. 27 2021Copy DeadlineDec. 6 2021Households Reached200,000


Small Businesses in the Peninsula that We Work With

Advertising Success with Valpak


Sierras Carpet Care has been advertising in The Blue Envelope for more than 25 years. Business owner Michael Baker chose to advertise with Valpak because of the quality of the product. Compared to other print pieces and media he’s used in the past, Valpak has performed the best. Advertising in the Valpak envelope brings Sierras Carpet Care a consistent stream of quality business. Michael has been working with the same rep for more than 2 decades and says they’ve developed a strong relationship. Michael recommends Valpak to other small businesses looking for increased sales and ROI.

"Pottery World was using other direct mail campaigns and not having much success. We decided to try Valpak and have been really pleased with the results. In the last year, Valpak has brought in over $100,000 in revenue for the store, which has completely blown away our expectations." – Amy Hume, Marketing Director, Pottery World

"Valpak is superior to other marketing methods and has increased our customer base. Our business has improved." – Linda Barovick, Owner, Dr. Paint LLC

Valpak in San Mateo FAQ

How Much Does It Cost to Advertise with Valpak in San Mateo?

Valpak costs as little as pennies per household in San Mateo. How often you mail and to how many households, the industry you’re in, discount pricing (when available), the format of your print piece and whether you add on digital marketing will impact the final cost. Your San Mateo area advertising rep for Valpak will create a custom campaign that’s affordable, targeted and meets the unique marketing needs of your business.

Where Does Valpak Mail in San Mateo and How Often?

Valpak mails up to 200,000 top households in San Mateo and surrounding communities every month. View the San Mateo area map and schedule.

What Are Some of the Best Advertising Options Available in San Mateo?

Targeted direct mail marketing from Valpak can be the most affordable option for a business to advertise in San Mateo. With a proven track record and a household name, Valpak often outperforms other advertising agencies in the San Mateo area. Digital marketing is also a low-cost advertising option to extend the reach and potential return on investment of any print advertising campaign.

Why is Valpak the Best Way to Advertise with Direct Mail in San Mateo?

Because 9 out of 10 households that receive Valpak in the mail open it. What other advertising can say that? Our Blue Envelope and PlusOne™ postcards also reach an audience in San Mateo with 20% more income and have a 34% higher home value than the average local consumer. For even more targeting capabilities and format options for businesses in the San Mateo area, check out our customizable postcards.

Does Valpak Work in San Mateo?

You bet it does! Your Valpak rep in San Mateo will help you develop a marketing plan around your goals (sales, brand awareness, ROI, etc.). With our ability to track your success, you’ll also know exactly how your Valpak advertising is performing each month. To see how Valpak has worked for businesses across dozens of industries, visit our success stories.