Locally Targeted Advertising in Seattle
It has been said that Western Washington’s two greatest products are smart people and great ideas. When you choose to grow your Seattle small business with Valpak marketing solutions, you get both. Valpak of Western Washington offers targeted direct mail, local marketing, and digital advertising solutions designed to connect you with the consumers who want your products and services most.
People know and love Valpak’s iconic Blue Envelope® of coupons. Eight out of ten households open and browse through the offers inside every month. The targeting capability of the Blue Envelope allows you to choose the neighborhoods you want to reach and your business benefits from the power of sharing space with popular national brands and other local businesses. Advertising with Valpak works well for restaurants, shops, entertainment and travel, home and office, dental practices, automotive, and many other business types.
Targeted Direct Mail Solutions
NTAs (Neighborhood Trade Areas) are collections of 10,000 households chosen based on geodemographics, postal routes and other similarities to provide drill-down advertising that’s right for your business. Through the use of NTAs, Valpak allows you to specifically target the audiences most valuable to your business and you decide how many or few NTAs you’d like to mail to in whatever format suits your business.
Select from a variety of formats for your ad insert: single-panel coupons, multi-panel coupons, cardstock with unique imprinting (great for loyalty cards), and circulars. For a big boost in brand exposure, you can also be the first advertisement seen by promoting your business on the cover of the Blue Envelope!
Enhanced Capabilities for Local Advertising
Test, target, and match back your offers using Valpak’s Enhanced Capabilities program. Enhanced Capabilities make it easier to create a more precise campaign through A/B Testing and Selective Targeting, plus you can acquire valuable consumer information on who is redeeming your offers using Address Matchback.
Digital Marketing Services
Valpak of Western Washington can also help you establish a strong digital presence. We can broaden your reach by building a custom business website or a Business Profile Page shared directly on Valpak.com, where consumers go for savings. We provide integrated SEO, SEM, social media marketing, and local claiming services, too. As a Google AdWords certified team, you can rely on us to provide expert keyword selection to get your business discovered online.
Know Your Marketing is Working
Measure your ROI with greater accuracy using Valpak’s consumer engagement measuring tools. Performance Dashboard and Call Tracking give you proof of performance with information on the people responding to your printed coupon and other Valpak advertising, so you can adjust your campaign for the greatest return.
Let Valpak of Western Washington get you into more than one million homes in Seattle, Tacoma, Olympia, Everett, Belleview, Renton, Kent, Puyallup, Bothell, and other cities in the area.
Valpak of Western Washington is an independently owned Valpak franchise