Reach Up To 520,000 Tampa Bay Households Every Month

Map & Schedule

Small Business Advertising in Tampa Bay

 Tampa Bay AdvertisingWith more than 3.1 residents calling the Tampa Bay area (Pinellas, Hillsborough and Pasco counties) home, attracting new customers shouldn’t be a problem, right? But for many Tampa Bay business owners, it is a problem – and a big one at that.

Are you struggling to close leads? Are you even getting any leads in the first place?

What you need is a digital marketing agency in Tampa Bay that’s also skilled in print advertising. And, there’s only one name you can trust when it comes to Tampa Bay direct mail services and digital marketing: Valpak.

Every month, 540,000 consumers in the Tampa Bay area receive Valpak’s famous Blue Envelope. It’s steadily grown from founder Terry Loebel’s Clearwater garage in 1968 to the direct mail juggernaut it is today, with more than 140 office locations. But Valpak is no longer just a direct mail specialist. Find out why Valpak is the only full-service Tampa Bay advertising agency that holds up to its promises.

Whether you run a doctor’s office in Wesley Chapel, own a small retail shop in Madeira Beach or manage a family-owned restaurant in Carrollwood, Valpak enables your business to get seen by consumers already interested in your product or service. And, you can rest assured you’ll get results. Valpak uses hyper-targeting to make sure your advertising is always a hit. And it will only cost you pennies per household.

Digital Marketing in Tampa Bay

Since its inception, Valpak has been the go-to for Tampa Bay direct mail services. It’s not only a homegrown ad agency, it’s also a nationally recognized leader in direct mail. While Valpak has an expert grasp of direct mail and print advertising, our digital advertising efforts are equally effective.
 social media advertising tampa and st pete

Digital Advertising Services

  • Web design: There are now close to 2 billion websites online – and your company must be one of them if you want to succeed. If it’s not, Valpak’s web development team can create a mobile-responsive site that uses the best SEO and design practices. Valpak’s team can also update your current site with optimized content and a fresh design. The team will work with you to ensure your site stays up to date with all changes. If you’re considering a new brand logo, Valpak’s designers can handle that too!
  • Business listing: With an online profile on valpak.com, your business can get in front of even more consumers online. We’ll also list your business on Valpak’s network of partner websites, search engines and directories.
  • Social media advertising: Social media is a valuable marketing tool in today’s digital landscape. But it can feel daunting. Valpak will take care of your social media presence for you. We’ll create your company profile, post engaging content your target audience is interested in and build your follower base on Twitter and Facebook. You’ll understand your customers’ needs and how to cater to them through each platform’s consumer insights.
  • Search engine marketing: Incorporating a search engine marketing (SEM) campaign into your digital marketing strategy will also help your business get to the top of SERPs (search engine results pages). Valpak’s team will set up your campaigns, including keyword bidding, optimization and ongoing management.
  • Display advertising: Unlike media buying in newspapers, display ads enable you to hyper-target your audience. This makes your digital marketing in Tampa Bay more effective as your brand can stay on consumers’ minds. These ads will increase your brand awareness on websites and mobile apps and are available in static and dynamic formats in multiple sizes.

Tampa Bay’s True Full-Service Ad Agency: Valpak

 digital ads tampa marketing We’ve talked about Valpak’s mastery of hyper-targeting audiences. This has been our focus for more than 50 years and you’ll be hard-pressed to find another ad agency in Tampa Bay that can match our precision. So, what is it and how can it benefit your business?

Audience targeting is done through research and analysis of a market and its consumers’ spending habits. For instance, Valpak knows that 93% of households that receive The Blue Envelope® open it and 82% look at every ad inside. Valpak also knows that in Tampa Bay, households that receive The Blue Envelope® have 22% more income and 16% higher purchasing power.

That precision translates to your digital ads in Tampa Bay as well. In fact, while many of the top ad agencies include social media and branding, most don’t include display ads in their portfolio of products.

Tampa Bay Direct Mail Services

In today’s high-tech world, digital marketing may seem like all you need. Running a marketing audit will determine what will work best for your brand and find your ideal marketing mix. You’ll likely realize that using both digital and print advertising will help you reach your desired results.

Print Advertising Formats

Your Valpak of Tampa Bay marketing rep is only a call away if you have questions or need some help choosing which Valpak product will give you the best results. These products include:
direct mail in tampa bay

  • Coupons in The Blue Envelope® are Valpak’s most popular and affordable solution since 1968.
  • Flyers are a larger-print format of Valpak’s signature coupon, preferred by businesses that need more real estate.
  • Cardstock is a cost-effective way to reward loyal customers and can include redemption tracking to verify one-time use.
  • Valpak neighborhood-targeted postcards are limited-inventory postcards that mail to the same high-income households as The Blue Envelope.
  • Solo postcards are a completely customized product that makes it easy to engage consumers with 1-to-1 marketing.

Whether you’re looking for digital marketing in Pasco County, print advertising in Feather Sound or social media advertising in Tampa, Valpak is ready to prove why it’s one of the top ad agencies and your one-stop shop for all your Tampa Bay advertising needs. Most importantly, our portfolio of products will give you peace of mind that a local team of experts will deliver results and exceed your expectations.

Businesses in Tampa Bay That We Work With

Local businesses that partner with Valpak for direct mail in the Tampa Bay area get results. Check out our local coupons page to see the St. Petersburg businesses that advertise with us.

Our team of marketing experts are always on hand to help your business succeed. We understand how direct mail and digital marketing can take your business to new heights. Valpak of Tampa Bay has a superb group of reps focused on helping you achieve your goals.

Dr. Tamara Kroboth has been advertising her practice, Cigna Kroboth Orthodontics, with Valpak for 14 years. She began using Valpak to advertise her orthodontic practice to reach a broader base of customers and quickly realized it helped with brand recognition. Dr. Kroboth says having a local rep along with precision tracking sets Valpak apart from other top ad agencies. Her practice can target higher-income households, so she’s getting the patients she wants in the door. Today, Dr. Kroboth also uses Valpak for digital advertising. She’s been using Google Ads with great success. Because she doesn’t have time in her busy schedule to manage Google Ads, Valpak handles them for her, ensuring all her keywords get covered. Your Tampa Bay business can see the same results.”Using Valpak to promote my business has been an absolute game changer for our hair salon… We have a lot of coupon redemptions and the average sale on the orders is great. Just last week, we had a $300 sale that came from Valpak.” – Kristel Nelsen, Owner, Moda Milano Salon

Performance You Can Track

Leverage Valpak’s precision tracking tools to measure your ROI with confidence and learn exactly who is responding to your campaign. We can help you track proof of performance with unique performance tracking metrics, so you get insights about:

  • Quantity of calls
  • Quality of calls
  • Location of calls
  • Number of clicks
  • Number of prints
  • And much more

Grow your business affordably and effectively with Valpak of Tampa Bay. Get into the hands of qualified households in Wesley Chapel, Tampa, Clearwater, St. Petersburg, Largo, Safety Harbor, Tarpon Springs, New Port Richey, the Gulf Beaches and other cities throughout Hillsborough, Pinellas and Pasco counties. You can also advertise with Valpak to 2.57 million homes across Florida in areas such as Miami, Orlando and Jacksonville.

 

Sources: Valpak® Readership Study, April 2021. Claritas data with current year projections, August 2021 (compared to the average local consumer).

REACH YOUR TARGET AUDIENCE

DIRECT MAIL

DIRECT MAIL

From direct mail coupons to solo direct mail, ad space that fits your business at prices that fit your budget.

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DIGITAL MARKETING

DIGITAL MARKETING

Robust digital marketing solutions, including website development and SEM, from a Google Premier Partner.

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ROI Marketing

ROI Marketing

Performance tracking of your direct mail and digital advertising campaigns to prove return on investment.

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valpak testimonial

Using Valpak to promote my business has been an absolute game changer for our hair salon… We have a lot of coupon redemptions and the average sale on the orders is great. Just last week, we had a $300 sale that came from Valpak.”

KRISTEL NELSEN, OWNER, MODA MILANO SALON

Mailing Areas

Contact your Valpak Tampa Bay advertising rep today for a free marketing consultation. They’ll walk you through how you can reach as many as 540,000 qualified households in cities across Hillsborough, Pinellas and Pasco counties.

Mailing Schedule

Nov. Schedule2021 Mail DatesNov. 15 2021Estimated In-Home DateNov. 17 2021Copy DeadlineOct. 28 2021Households Reached540,000
Dec. Schedule2021 Mail DatesDec. 9 2021Estimated In-Home DateDec. 11 2021Copy DeadlineNov. 23 2021Households Reached540,000
Jan. Schedule2021 Mail DatesJan. 18 2022Estimated In-Home DateJan. 20 2022Copy DeadlineDec. 30 2021Households Reached540,000
Feb. Schedule2021 Mail DatesFeb. 14 2022Estimated In-Home DateFeb. 16 2022Copy DeadlineJan. 27 2022Households Reached540,000
Mar. Schedule2021 Mail DatesMar. 14 2022Estimated In-Home DateMar. 16 2022Copy DeadlineFeb. 24 2022Households Reached540,000
Apr. Schedule2021 Mail DatesApr. 11 2022Estimated In-Home DateApr. 13 2022Copy DeadlineMar. 24 2022Households Reached540,000
May. Schedule2021 Mail DatesMay. 2 2022Estimated In-Home DateMay. 4 2022Copy DeadlineApr. 14 2022Households Reached540,000
May. Schedule2021 Mail DatesMay. 23 2022Estimated In-Home DateMay. 25 2022Copy DeadlineMay. 5 2022Households Reached540,000
Jun. Schedule2021 Mail DatesJun. 13 2022Estimated In-Home DateJun. 15 2022Copy DeadlineMay. 26 2022Households Reached540,000
Jul. Schedule2021 Mail DatesJul. 11 2022Estimated In-Home DateJul. 13 2022Copy DeadlineJun. 22 2022Households Reached540,000
Aug. Schedule2021 Mail DatesAug. 8 2022Estimated In-Home DateAug. 10 2022Copy DeadlineJul. 21 2022Households Reached540,000
Sep. Schedule2021 Mail DatesSep. 12 2022Estimated In-Home DateSep. 14 2022Copy DeadlineAug. 24 2022Households Reached540,000
Oct. Schedule2021 Mail DatesOct. 10 2022Estimated In-Home DateOct. 12 2022Copy DeadlineSep. 22 2022Households Reached540,000
Nov. Schedule2021 Mail DatesNov. 14 2022Estimated In-Home DateNov. 16 2022Copy DeadlineOct. 27 2022Households Reached540,000
Dec. Schedule2021 Mail DatesDec. 8 2022Estimated In-Home DateDec. 10 2022Copy DeadlineNov. 22 2022Households Reached540,000

Digital Marketing & Advertising Success

 
Dr. Tamara Kroboth has been advertising her practice, Cigna Kroboth Orthodontics, with Valpak for 14 years. She began using Valpak to advertise her orthodontic practice to reach a broader base of customers and quickly realized it helped with brand recognition. Dr. Kroboth says having a local rep along with precision tracking sets Valpak apart from other top ad agencies. Her practice can target higher-income households, so she's getting the patients she wants in the door. Today, Dr. Kroboth also uses Valpak for digital advertising. She's been using Google Ads with great success. Because she doesn't have time in her busy schedule to manage Google Ads, Valpak handles them for her, ensuring all her keywords get covered. Your Tampa Bay business can see the same results.

Valpak in Tampa FAQ

How Much Does It Cost to Advertise with Valpak in Tampa?

The cost to advertise with Valpak in Tampa starts at 3 to 5 cents per household. This can vary based on where you mail, how often you mail, the type of business you own, current promotional offers, the print format you choose and any add-on digital marketing. Your Valpak media consultant in the Tampa area will help you identify your target audience and create a custom marketing campaign based on your business needs.

Where Does Valpak Mail in Tampa and How Often?

Up to 540,000 top households in Tampa, St. Petersburg, Clearwater, Wesley Chapel and surrounding communities receive Valpak each month. View the map and schedule for the area. You can also mail statewide (over 2.5 million homes) to advertise in Miami, Orlando, Jacksonville and more metro areas.

What Are Some of the Best Advertising Options Available in Tampa?

If you’re looking to advertise your business in Tampa on a budget, start with targeted direct mail marketing from Valpak. It’s the affordable way to reach thousands of potential customers that provides a great return on what you spend. Any advertising agency in Tampa, including Valpak, will recommend incorporating digital marketing into your campaign to maximize response too.

Why is Valpak the Best Way to Advertise with Direct Mail in Tampa?

With an open rate of 93% among households that receive it, Valpak gets exposure for your business, no question. Even better? Our Blue Envelope and neighborhood-targeted postcards target consumers in Tampa with higher incomes and home values. To explore additional targeting options and direct mail formats for Tampa area businesses, visit our customizable postcards page.

Does Valpak in Tampa Work?

Yes! Tampa businesses that choose Valpak for advertising get custom marketing campaigns focused on specific marketing goals like sales, brand awareness and ROI. And we can measure the success of each effort, showing you exactly how well your advertising is performing at any given time. See some of our success stories on how Valpak has driven response for all types of businesses.