Local Advertising & Direct Mail Marketing in Tampa Bay
The Valpak Blue Envelope® of coupons is a welcome sight in 500,000 Tampa Bay area mailboxes every month. Your local Valpak of Tampa Bay team would like the opportunity to show you how Valpak can accelerate your small business growth and success.
Targeted Direct Mail Solutions
Valpak of Tampa Bay can assist you with creating targeted direct mail marketing campaigns that suit your business and your budget. Advertising in the Blue Envelope offers you several options in building an effective direct mail campaign. For your insert, choose from options including:
Target your desired audience base with Valpak NTAs (Neighborhood Trade Areas). NTAs segment neighborhoods into groups of 10,000 households based on similar characteristics including geodemographics and income, among other factors. This offers your business the opportunity to drill-down into the homes of the customer base most likely to engage with your content for better ROI.
Improved ROI with Strategic Advertising
You can also test, target, and match back your offers using Enhanced Capabilities for improved ROI on your ad spend. Choose one or all of the options to increase performance of your campaigns:
- A/B Testing: Find out which offer is creating the most engagement
- Selective Targeting: Use demographics to target your ideal customer
- Address Matchback: Learn which customers have used your offers for continued advertising opportunities
Valpak of Tampa Bay has helped thousands of businesses drive higher levels of revenue. Valpak marketing solutions support all types of businesses, like home improvement, auto shops, restaurants, entertainment, medical, travel, dental, beauty, and many others.
Digital Marketing Services
Strengthen your local small business marketing with digital marketing to reach millions of locals and snowbirds wherever they are. A strong web presence is vital in a widespread region like Tampa Bay. Valpak of Tampa Bay is uniquely qualified to develop an optimized, responsive business website to draw in consumers on-the-go with all their devices, and can also create a Business Profile Page on Valpak.com for added exposure.
Valpak is a Google AdWords Premier SMB Partner and our staff is Google AdWords-certified. This puts us in the best position to leverage the power of AdWords for a search engine marketing campaign that’s customized for your Tampa Bay business. You can also add our SEO, local business claiming and social media advertising to boost your online visibility.
Performance Analysis Made Easy
With Valpak, tracking your campaign ROI is immediate and simple. Through our proprietary Performance Dashboard and Call Tracking tools, every click and call to your business is collected and made available to you for review and campaign modification, if necessary.
Your local Tampa Bay advertising team has been a part of Valpak for over 15 years, at the corporate level and as a franchise owner. Our direct mail marketing can be targeted to more than 50 Tampa Bay neighborhoods in Hillsborough, Pinellas, and Pasco counties, including Tampa, St. Petersburg, Clearwater, Sarasota, Bradenton, Brandon and many others. Promote your Tampa Bay small business even further using Valpak’s digital marketing solutions. Contact us today.
Valpak of Tampa Bay is an independently owned Valpak franchise