With more than 3.1 residents calling the Tampa Bay area (Pinellas, Hillsborough and Pasco counties) home, attracting new customers shouldn’t be a problem, right? But for many Tampa Bay business owners, it is a problem – and a big one at that.
Are you struggling to close leads? Are you even getting any leads in the first place?
What you need is a digital marketing agency in Tampa Bay that’s also skilled in print advertising. And, there’s only one name you can trust when it comes to Tampa Bay direct mail services and digital marketing: Valpak.
Every month, 540,000 consumers in the Tampa Bay area receive Valpak’s famous Blue Envelope. It’s steadily grown from founder Terry Loebel’s Clearwater garage in 1968 to the direct mail juggernaut it is today, with more than 140 office locations. But Valpak is no longer just a direct mail specialist. Find out why Valpak is the only full-service Tampa Bay advertising agency that holds up to its promises.
Whether you run a doctor’s office in Wesley Chapel, own a small retail shop in Madeira Beach or manage a family-owned restaurant in Carrollwood, Valpak enables your business to get seen by consumers already interested in your product or service. And, you can rest assured you’ll get results. Valpak uses hyper-targeting to make sure your advertising is always a hit. And it will only cost you pennies per household.
Since its inception, Valpak has been the go-to for Tampa Bay direct mail services. It’s not only a homegrown ad agency, it’s also a nationally recognized leader in direct mail. While Valpak has an expert grasp of direct mail and print advertising, our digital advertising efforts are equally effective.
We’ve talked about Valpak’s mastery of hyper-targeting audiences. This has been our focus for more than 50 years and you’ll be hard-pressed to find another ad agency in Tampa Bay that can match our precision. So, what is it and how can it benefit your business?
Audience targeting is done through research and analysis of a market and its consumers’ spending habits. For instance, Valpak knows that 93% of households that receive The Blue Envelope® open it and 82% look at every ad inside. Valpak also knows that in Tampa Bay, households that receive The Blue Envelope® have 22% more income and 16% higher purchasing power.
That precision translates to your digital ads in Tampa Bay as well. In fact, while many of the top ad agencies include social media and branding, most don’t include display ads in their portfolio of products.
In today’s high-tech world, digital marketing may seem like all you need. Running a marketing audit will determine what will work best for your brand and find your ideal marketing mix. You’ll likely realize that using both digital and print advertising will help you reach your desired results.
Your Valpak of Tampa Bay marketing rep is only a call away if you have questions or need some help choosing which Valpak product will give you the best results. These products include:
Whether you’re looking for digital marketing in Pasco County, print advertising in Feather Sound or social media advertising in Tampa, Valpak is ready to prove why it’s one of the top ad agencies and your one-stop shop for all your Tampa Bay advertising needs. Most importantly, our portfolio of products will give you peace of mind that a local team of experts will deliver results and exceed your expectations.
Local businesses that partner with Valpak for direct mail in the Tampa Bay area get results. Check out our local coupons page to see the St. Petersburg businesses that advertise with us.
Our team of marketing experts are always on hand to help your business succeed. We understand how direct mail and digital marketing can take your business to new heights. Valpak of Tampa Bay has a superb group of reps focused on helping you achieve your goals.
Dr. Tamara Kroboth has been advertising her practice, Cigna Kroboth Orthodontics, with Valpak for 14 years. She began using Valpak to advertise her orthodontic practice to reach a broader base of customers and quickly realized it helped with brand recognition. Dr. Kroboth says having a local rep along with precision tracking sets Valpak apart from other top ad agencies. Her practice can target higher-income households, so she’s getting the patients she wants in the door. Today, Dr. Kroboth also uses Valpak for digital advertising. She’s been using Google Ads with great success. Because she doesn’t have time in her busy schedule to manage Google Ads, Valpak handles them for her, ensuring all her keywords get covered. Your Tampa Bay business can see the same results.”Using Valpak to promote my business has been an absolute game changer for our hair salon… We have a lot of coupon redemptions and the average sale on the orders is great. Just last week, we had a $300 sale that came from Valpak.” – Kristel Nelsen, Owner, Moda Milano Salon
Leverage Valpak’s precision tracking tools to measure your ROI with confidence and learn exactly who is responding to your campaign. We can help you track proof of performance with unique performance tracking metrics, so you get insights about:
Grow your business affordably and effectively with Valpak of Tampa Bay. Get into the hands of qualified households in Wesley Chapel, Tampa, Clearwater, St. Petersburg, Largo, Safety Harbor, Tarpon Springs, New Port Richey, the Gulf Beaches and other cities throughout Hillsborough, Pinellas and Pasco counties. You can also advertise with Valpak to 2.57 million homes across Florida in areas such as Miami, Orlando and Jacksonville.
Sources: Valpak® Readership Study, April 2021. Claritas data with current year projections, August 2021 (compared to the average local consumer).
DIRECT MAIL
From direct mail coupons to solo direct mail, ad space that fits your business at prices that fit your budget.
DIGITAL MARKETING
Robust digital marketing solutions, including website development and SEM, from a Google Premier Partner.
ROI Marketing
Performance tracking of your direct mail and digital advertising campaigns to prove return on investment.
Contact your Valpak Tampa Bay advertising rep today for a free marketing consultation. They’ll walk you through how you can reach as many as 540,000 qualified households in cities across Hillsborough, Pinellas and Pasco counties.
Mail Dates | Estimated In-Home Date | Copy Deadline | Households Reached | |||||
|---|---|---|---|---|---|---|---|---|
| Nov. Schedule | 2021 Mail Dates | Nov. 15 2021 | Estimated In-Home Date | Nov. 17 2021 | Copy Deadline | Oct. 28 2021 | Households Reached | 540,000 |
| Dec. Schedule | 2021 Mail Dates | Dec. 9 2021 | Estimated In-Home Date | Dec. 11 2021 | Copy Deadline | Nov. 23 2021 | Households Reached | 540,000 |
| Jan. Schedule | 2021 Mail Dates | Jan. 18 2022 | Estimated In-Home Date | Jan. 20 2022 | Copy Deadline | Dec. 30 2021 | Households Reached | 540,000 |
| Feb. Schedule | 2021 Mail Dates | Feb. 14 2022 | Estimated In-Home Date | Feb. 16 2022 | Copy Deadline | Jan. 27 2022 | Households Reached | 540,000 |
| Mar. Schedule | 2021 Mail Dates | Mar. 14 2022 | Estimated In-Home Date | Mar. 16 2022 | Copy Deadline | Feb. 24 2022 | Households Reached | 540,000 |
| Apr. Schedule | 2021 Mail Dates | Apr. 11 2022 | Estimated In-Home Date | Apr. 13 2022 | Copy Deadline | Mar. 24 2022 | Households Reached | 540,000 |
| May. Schedule | 2021 Mail Dates | May. 2 2022 | Estimated In-Home Date | May. 4 2022 | Copy Deadline | Apr. 14 2022 | Households Reached | 540,000 |
| May. Schedule | 2021 Mail Dates | May. 23 2022 | Estimated In-Home Date | May. 25 2022 | Copy Deadline | May. 5 2022 | Households Reached | 540,000 |
| Jun. Schedule | 2021 Mail Dates | Jun. 13 2022 | Estimated In-Home Date | Jun. 15 2022 | Copy Deadline | May. 26 2022 | Households Reached | 540,000 |
| Jul. Schedule | 2021 Mail Dates | Jul. 11 2022 | Estimated In-Home Date | Jul. 13 2022 | Copy Deadline | Jun. 22 2022 | Households Reached | 540,000 |
| Aug. Schedule | 2021 Mail Dates | Aug. 8 2022 | Estimated In-Home Date | Aug. 10 2022 | Copy Deadline | Jul. 21 2022 | Households Reached | 540,000 |
| Sep. Schedule | 2021 Mail Dates | Sep. 12 2022 | Estimated In-Home Date | Sep. 14 2022 | Copy Deadline | Aug. 24 2022 | Households Reached | 540,000 |
| Oct. Schedule | 2021 Mail Dates | Oct. 10 2022 | Estimated In-Home Date | Oct. 12 2022 | Copy Deadline | Sep. 22 2022 | Households Reached | 540,000 |
| Nov. Schedule | 2021 Mail Dates | Nov. 14 2022 | Estimated In-Home Date | Nov. 16 2022 | Copy Deadline | Oct. 27 2022 | Households Reached | 540,000 |
| Dec. Schedule | 2021 Mail Dates | Dec. 8 2022 | Estimated In-Home Date | Dec. 10 2022 | Copy Deadline | Nov. 22 2022 | Households Reached | 540,000 |
The cost to advertise with Valpak in Tampa starts at 3 to 5 cents per household. This can vary based on where you mail, how often you mail, the type of business you own, current promotional offers, the print format you choose and any add-on digital marketing. Your Valpak media consultant in the Tampa area will help you identify your target audience and create a custom marketing campaign based on your business needs.
Up to 540,000 top households in Tampa, St. Petersburg, Clearwater, Wesley Chapel and surrounding communities receive Valpak each month. View the map and schedule for the area. You can also mail statewide (over 2.5 million homes) to advertise in Miami, Orlando, Jacksonville and more metro areas.
If you’re looking to advertise your business in Tampa on a budget, start with targeted direct mail marketing from Valpak. It’s the affordable way to reach thousands of potential customers that provides a great return on what you spend. Any advertising agency in Tampa, including Valpak, will recommend incorporating digital marketing into your campaign to maximize response too.
With an open rate of 93% among households that receive it, Valpak gets exposure for your business, no question. Even better? Our Blue Envelope and neighborhood-targeted postcards target consumers in Tampa with higher incomes and home values. To explore additional targeting options and direct mail formats for Tampa area businesses, visit our customizable postcards page.
Yes! Tampa businesses that choose Valpak for advertising get custom marketing campaigns focused on specific marketing goals like sales, brand awareness and ROI. And we can measure the success of each effort, showing you exactly how well your advertising is performing at any given time. See some of our success stories on how Valpak has driven response for all types of businesses.
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